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Macro tourism chapter 4
1.
2. Learning Objectives
To discuss the direct and indirect
components of tourism and
hospitality network
Explain the tourism and
hospitality supply components
Compare the different types of
tourist accommodations
Enumerate and describe the
classifications of hotels
Be acquainted with the basic
standard requirements for
restaurants.
3. Tourism and Supply Components
• Airlines
• Hotels
• Restaurants
• Ground
Transportation
• Travel Agency
• Retail Shops
First Category
• includes
business
associated
with travel
Direct Providers
Travellers
4. Tourism and Supply Components
First Category
• Airlines
• Hotels
• Restaurants
• Ground
Transportation
• Travel Agency
• Retail Shops
These Business make
available services, activities
and products that are
consumed or purchased
directly by travellers
They signify the
sectors of the
industry that are
noticeable to
travellers
5. Tourism and Supply Components
Second
Category
Includes
specialized
services
Supports
Services lend
support to
direct
providers
Tour organizers
Travel and trade
publications
Hotel Management
Firms
Travel research firms
Travellers
6. Tourism and Supply Components
Second
Category
Tour organizers
Travel and trade
publications
Hotel Management
Firms
Travel research firms
Support services,
gives support to
direct providers.
Support services
provide goods and
services for both the
traveler and for
organizations that sell
goods
Services directly but
not exclusively to
tourists.
7. Tourism and Supply Components
• Travellers
• Direct provider – business associated
with travel
Third Category
Developmental
organization
• Support Services
It includes the
following:
Government agencies
Financial institution
Real estate
developers
educational and
vocational training
institution
8. Tourism and Supply Components
Third Category
Developmental
organization
It includes the
following:
Government
agencies
Financial institution
Real estate
developers
educational and
vocational training
institution
These organizations
agreement with tourism
development which
inclines to be more
complex
Wider in choice than the
production of daily travel
services.
The choices and
outcomes of tourism
development are more
long-term in nature.
9. Tourism and Supply Components
NATURAL RESOURCES
Includes elements in an area for the
use and enjoyment of visitors such as:
climate,
Landforms
Terrain
Flora
Fauna
Bodies Of Water
Beaches
Natural Beauty
Water Supply For Drinking
10. Tourism and Supply Components
INFRASTRUCTURE
Involves of all underground and surface
developmental construction such as:
water supply systems
sewage disposal systems
gas lines, electrical and
communications systems
drainage systems and other
constructed facilities such as
highways, airports, railroads, roads,
drives, parking lots, parks, night
lighting, marinas and dock facilities,
bus and train station facilities and
similar tourist service installations.
11. Tourism and Supply Components
SUPERSTRUCTURE
The Directly above Ground Facility
services such as:
Airport Buildings
Passenger Traffic Terminals
Hotels
Motels
Resorts
Restaurants
Shopping Centers
Places Of Entertainment
Museums
Stores
12. Tourism and Supply Components
TRANSPORTATION AND
TRANSPORTATION
EQUIPMENT
Includes items such as:
Ships
Airplanes
Trains
Buses
Limousines
Taxis
Automobiles
Cog Railways
Aerial Tramway
Other Transportation Facilities.
13. Tourism and Supply Components
HOSPITALITY RESOURCES
Include the cultural wealth of an area
which makes possible the successful
Hosting Of Tourists. Examples Are The
Following:
Welcoming Spirit Of Tourist Business
Employees
Attitudes Of The Residents Towards
Visitors
Courtesy
Friendliness
Sincere Interest
Willingness To Serve And To Get Better
Acquainted With Visitors, And Other
Manifestations Of Warmth And
Friendliness
It also includes the cultural resources of
an area such as fine arts, literature,
history music
14. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
15. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Private Homes
Home Exchange
16. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Hostels
Shelters
YMCA
17. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
College/University
Spa/Health Care
Facilities
18. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Upscale
Midrange
Budget
19. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Upscale
Deluxe
Luxury
Midrange
Suite Hotel
Meeting/Convention
Hotel
Extended Stay
Economy
Budget
Airport Hotels
Casino
Spa
Resort Hotel
20. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels
Bed &
Breakfast
Hotels
A Bed & Breakfast is small
lodging establishments that
offers overnight
accommodations and
breakfast
B & B s are private homes
with fewer than 10 bedrooms
available for commercial use
and are family owned
21. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Motel
Formerly named for a
“motorists hotel,” motels
keep a demographic target
involving of travellers on
long distance journeys.
22. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Hotel
Hotels often offer private rooms and
bathrooms, maid service, telephones,
television sets, and sometimes pools,
restaurants, gyms, and game centers.
The cost of opening a hotel be subject
to on the size and amenities offered
and usually have a standard system of
rating compared to other types of
lodging.
23. Compare the Different Tourist
Accommodations
Accommodations
Non Commercial
Private
Non-
Profit Institutional
Commercial
Timeshares
Facilities
Motels Bed &
Breakfast
Hotels
Time Share Facilities
A timeshare is a form of ownership or
right to the use of a property, or the
term used to describe such properties.
Timeshare is also known as vacation
ownership. These properties are
typically resort condominium units, in
which multiple parties hold rights to use
the property
24. The Food Service Industry
Early Foodservice
The Foodservice industry is a very old business
Small restaurants began serving simple dishes such as
soups
1765 Le Restaurant Divin (the divine restorative) opened in
Paris
The famous English taverns provided food, drink, and
lodging.
In the United States, the early ordinaries, taverns, and inns
typically provided food and lodging. Good examples of
these can be found in Colonial Williamsburg, Virginia. With
the development of stagecoaches, taverns began
providing food and lodging along the early roads and in
small communities
French service was often used in these early restaurants.
In French service, some kinds of entrees are prepared by
the dining room captain right at the guests’ table,
sometimes using heat from a small burner, then serving
from larger dishes onto the guest’s plate
25. The Food Service Industry
Early Foodservice
Russian service, the entire plate, with
predetermined portions, is served to each guest.
Menus can be of two types, a la carte and table
d’h^ote. The a la carte menu consists of a
complete list of all the food items being offered
on that day. The patron then chooses the
individual items desired. In table d’h^ote, a
combination of items is chosen.
Eating and drinking places are big business.
26. The Food Service Industry
Over the past two decades, the food and
beverage business has grown at a phenomenal
rate.
This has been especially true for fast-food
companies, with the franchising portion in the
fast-food segment becoming the dominant growth
sector.
Fast-food chains have enjoyed great success in
part because they limit their menus, which gives
them greater purchasing power, less waste, more
portion control, and, of importance to the
consumer, lower operating costs.
They are leaders in labor productivity in the
restaurant industry.
28. Menu Trends
According to the latest report, Chef Survey: What’s Hot in 2010, more than 1,800
professional chefs ranked 214 culinary items as a hot trend, yesterday’s news, or
perennial favorite on restaurant menus.
Top 5 Menu Trends
1. Locally Grown Produce
2. Locally Sourced Meat and Seafood
3. Sustainability as a Culinary Theme
4. Mini-Desserts
5. Local Produced Wine and Beer
Top 10 List
1. Nutritious Kids’ Meals
2. Half-portions/Smaller Portions For A Smaller Price
3. Farm-branded Ingredients
4. Gluten-free/Food Allergy Conscious Meals
5. Sustainable Seafood
6. Ethnic Cuisines
7. Regional Ethnic Cuisine
8. Fusion Cuisine.
9. French, Spanish, Japanese (Other Than Sushi), Thai, Cajun/Creole, Soul Food,
And Sushi.
10. Perennial Favorites
29. Culinary Tourist
Culinary tourism is a relatively new niche
and has come into its own in the last
decade.
Today, one can find Web sites on culinary
tourism, the subject on regional, state, and
national tourism conferences, and books on
culinary tourism.
The International Culinary Tourism
Association (ICTA) defines culinary tourism
as the pursuit of unique and memorable
culinary experiences of all kinds, often
while traveling, but one can also be a
culinary tourist at home.
Dining out is common among tourists and
food can be the major driver in deciding
when and where to travel.
Food is also considered a part of cultural
tourism and is linked to agritourism.