Developing a mission, vision, values and goals involves a variety of stakeholders. This presentation was used to begin to develop a common vision and gather data from district administrators.
Developing a mission, vision, values, and goals admin retreat 2010
1. Charting our Course
Administrator Retreat
2010-2011
Dr. Marci Shepard
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
2. Our Purpose Today
•Mission and Vision:
•Design a process
•Collect data
•Dr.Cooley
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
3. Drawing on Our
Collective Expertise
•Think of when you have been involved
with designing a mission and vision.
•What went well?
•What didn’t?
•What aspects of the process do we want
to ensure we include?
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
4. Learning Target for Today
I can have a voice in
creating Orting
School District’s
mission and
vision, and I know
how I can live it in my
daily responsibilities.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
5. Progression of Learning
Where are we now?
Current Data and Programs
↓
Where do we want to be?
Mission, Vision and Beliefs
↓
How will we get there?
District-Level Measures
↓
So what does this mean to me?
Personalize the Learning
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
6. Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
7. Where are we now?
Share Data and Current Programs
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
8. Describe our hopes and dreams
for the students in our district.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
9. Where do we want to be?
Mission, Vision and Beliefs
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
10. Where do we want to be?
Mission Vision Collective
Commitments
Why? What? How?
Fundamental Compelling Values
Purpose Future
Clarifies Gives Direction; Guide
Priorities; Helps measure Behavior
Sharpens progress
Focus
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
11. Once we know WHY we
exist, we can be better at
choosing HOW we will work
and WHAT work we choose to
do.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
12. Mission
Mission Vision Collective
Commitments
Why? What? How?
Fundamental Compelling Beliefs and
Purpose Future Values
Clarifies Gives Direction Guide
Priorities; Behavior
Sharpens
Focus
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
13. Mission:
Why do we exist?
Clarity of purpose is the goal
of a mission statement.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
14. Examples of Mission Statements
•Walt Disney:
•My mission in life is to make people happy.
•Eric Schmidt, CEO, Google:
•My mission is to collect all the world’s
information and make it accessible to everyone.
•Phil Knight, Founder, Nike:
•My mission is to bring inspiration and
innovation to every athlete in the world.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
15. Mission:
Why do we exist?
A mission statement becomes a
mission when it lives in the
hearts and minds of the
staff, parents, administrators
and students. It is the reason
we choose to work and learn in
Orting specifically.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
16. “If we have a big enough WHY, we
will always discover the HOW.”
Tara Semisch
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
17. Writing a Mission:
Make it concise and memorable!
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
18. Mission: Clarity of purpose and
Effective Districts
Great districts “row as one.” They are quite clearly in
the same boat, pulling in the same direction in unison.
The best districts are tightly aligned communities
marked by a palpable sense of common purpose and
shared identity among staff – a clear sense of “we.” By
contrast, struggling districts feel fractured; there is a
sense that people work in the same district but not
toward the same goals.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
20. Vision
Mission Vision Collective
Commitments
Why? What? How?
Fundamental Compelling Values
Purpose Future
Clarifies Gives Direction Guide
Priorities; Behavior
Sharpens
Focus
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
21. Vision:
What do we want to accomplish for students
in the next 3-5 years?
Vision is the manifestation of our stated values;
the actualization of our common mission.
“The vision is the best possible future that can
be created by successfully accomplishing the
mission in a way that is consistent with one’s
values and beliefs.”
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
22. Vision:
What do we want to accomplish for students
in the next 3-5 years?
A vision is a compelling picture of
a preferred future that
motivates us to act.
What makes it compelling is it is
something people can see or
envision themselves doing.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
23. Vision:
What do we want to accomplish for students
in the next 3-5 years?
The vision statement is best created after everyone
has engaged in the process of “visioning.”
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
24. Characteristics of Vision Statements
Vision statements:
• Are concrete (have observable, detectable
qualities)
• Focus on ends, not means (communicate what,
not how)
• Are achievable and compelling (believable, but
beyond what is)
• Manifest the mission and collective commitments
(as the school community lives its values and
accomplishes its mission well, this is what you
will see as a result)
Using our “visioning,” what patterns emerge?
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
25. Vision:
What do we want to accomplish for students
in the next 3-5 years?
Take an imaginary trip through time, ending up 3-5
years in the future. Turn on the evening news.
• What are the stories they are telling
about Orting School District?
• What you will be proud to hear
them saying about us?
Private Think Time → Go Around
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
26. Vision:
What do we hope to accomplish for students in
the next 3-5 years?
“There is no more powerful
engine driving an
organization toward
excellence and long-range
success than an
attractive, worthwhile and
achievable vision of the
future, widely shared.”
Burt Nanus Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
27. Vision:
What do we hope to accomplish for students
in the next 3-5 years?
When individual visions come together into shared vision, there
is a collective power unlike anything else a group or school
could experience. Simply by virtue of the energy it
creates, shared vision becomes a resource or an asset that
propels the organization toward a better future. Shared vision
provides motivation for change and fuel for
the challenge. It is a key factor in
creating both alignment and
commitment to the journey of
continuous improvement.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
29. Mission Vision Collective
Commitments
Why? What? How?
Fundamental Compelling Values
Purpose Future
Clarifies Gives Direction Guide
Priorities; Behavior
Sharpens
Focus
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
30. “If we have a big enough WHY, we
will always discover the HOW.”
Tara Semisch
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
31. Collective Commitments:
How must we behave to achieve our purpose?
Collective Commitments are the
attitudes, behaviors and values that
exist to create the future we want.
Collective Commitments drive the
conduct of the people within the
district.
How do we intend to make our shared
vision a reality?
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
32. Beliefs:
How must we behave to achieve our purpose?
Collective
commitments
describe how we
intend to operate
on a day-to-day
basis as we pursue
our vision.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
33. Develop Collective Commitments
1. Keep them few in number.
2. Link the statements directly to
the vision statement.
3. Articulate them as
attitudes, behaviors,
and values.
See handout: Collective Commitments Examples
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
34. Develop Collective Commitments
Respond to the questions on sticky notes (one response
per sticky note):
• What promises are you willing to make to your
colleagues that will support our district’s success in
achieving our mission?
•What are your fundamental, bedrock beliefs about how
children learn?
•What are your fundamental, bedrock beliefs about how
staff members need to act to make that happen?
•Categorize data into like groups.
•Create headings to identify commonalities.
36. How will we get there?
District-Level Measures
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
37. District-Level Measures
Mission Vision Collective District-Level
Commitments Measures
Why? What? How? What steps?
When?
Fundamental Compelling Values Targets and
Purpose Future Timelines
Clarifies Gives Guide Establishes
Priorities; Direction Behavior Priorities
Sharpens
Focus
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
38. District-Level Measures
Which steps will we take and when?
District-level measures are targets that
define the vision in ways that are
actionable and attainable.
They give specificity and measurability
to our priorities.
They provide direction, define
outcomes, and communicate
expectations.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
39. District-Level Measures
Which steps will we take and when?
District-Level Measures:
• Close the gap between our current reality and
where we hope to take the Orting School
District (shared vision).
• Are priorities and steps to achieve
benchmarks
• Are results-focused
• Provide individual and collective
accountability for achieving results
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
40. District-Level Measures:
Which steps will we take and when?
“When an organization has multiple
unmeasurable priorities, there’s lots of
activity, but not much really gets done, and
results are slow to come or nonexistent.”
D. Sparks Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
41. District-Level Measures:
Which steps will we take and when?
District-level measures answer the question:
So what?
• So what if we did all these things?
• How will we know if all of this is making a
difference?
• What actual improvement would we expect
or want to see along the way?
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
42. Examples of District-Level Measures
• % of kindergarteners that can count to 100
• % of positive comments regarding customer service
• % of students graduating high school
• % of decrease in leave without pay
• # of students meeting standard on the MSP/HSPE
• Increase % of special education students involved in
general education classes
• % of third graders reading proficiently
• % increase in achievement for students on free-reduced
lunch, students of color, ELL students
• Improve recycling efforts and procedures
• % of students completing algebra by the end of 8th&grade 2010
Dr. Marci Shepard Orting School District Teaching, Learning Assessment
43. Tips for Writing
District-Level Measures
District-Level Measures should be:
• Clearly linked to the vision
• Limited in number
• Focused on the desired outcome
(the end, not the means)
• Translated into clear, measurable
performance standards
• Monitored continuously
Elementary Secondary
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
44. District-Level Measures
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
45. So what does this mean to me?
Personalize the learning
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
46. Learning Target for Today
I can have a voice in
creating Orting School
District’s mission and
vision, and I know
how I can live it in my
daily work.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
47. Learning Target for Today
I can have a voice in
creating Orting School
District’s mission and
vision, and I know how I
can live it in my daily work.
1. Complete graphic organizer individually
2. Table group compile responses on
N, E, S, W index cards
See handout: 3. Tape card to corresponding wall charts
Compass Points Reflection around the room
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
48. Learning Target for Today
I can have a voice in
creating Orting
School District’s
mission and
vision, and I know
See handout: Exit Slip
how I can live it in
my daily work.
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
49. Remember the
Dr. Cooley story…
Think
Pair
Share
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010
50. Learning Today for a Changing Tomorrow
Charting our Course
2010-2011
Dr. Marci Shepard Orting School District Teaching, Learning & Assessment 2010