Marc Capogrossi has over 15 years of experience in sales, primarily within the healthcare industry. He currently works as a National Broker Field Sales executive at Anthem Blue Cross & Blue Shield, where he manages 14% of the company's total individual sales volume. Previously he held sales roles at Anthem Blue Cross & Blue Shield of Georgia, The Benefit Mall, and GB Mortgage. He has consistently exceeded sales goals and received numerous awards and promotions for his performance.

1. MARC CAPOGROSSI
3305 SEVEN OAKS DR, CUMMING, GA 30041
MOBILE 404-313-9232 • E-MAIL MCAPOGROSSI@YAHOO.COM
HTTPS://WWW.LINKEDIN.COM/IN/MARC-CAPOGROSSI-A9640A7
EMPLOYMENT
AnthemBlue Cross & Blue Shield Indianapolis, IN
National Broker - Field Sales May 2014 – Present
Sales
 Represent the top 50 producing National agencies that sell multiple coverage’s to
individuals.
 Manage 14% of Anthem’s total individual sales volume across the enterprise.
 2014- 6%, 2015- 10%, 2016-14%
 Sold $20 million worth of premium dollars for medical, dental and vision
products in 2016.
 Created Anthems first National Broker training deck for 14 states and presented
the material to our National Broker partners.
 Performed interactive in person sales trainings across the country.
 Identify barriers and provide guidance to customers on best practices for effective
utilization of their capital expenditures.
 Bridge customer sales and geographical silos to ensure proper communication to all
external stakeholders.
 Exceed our business development goal by bringing in new National Accounts by
prospecting and profiling. Goal was 4 national accounts per year, secured 8 national
accounts for the year, 2015.
 Led sales meetings with our partners to review Anthem’s competitive footprint to
assist them on product positioning. Aligned all sales teams for product and
competitive positioning.
 Created the first missing initial payment report in the industry which are now
utilized nationally. These reports have increased sales for Anthem by 4% across the
enterprise.
 Managing new call center for all national brokerage partners. Conducting all hiring
and subsequent operational processes.
 Provided post-support sales creating imperative reporting and data improving
customer satisfaction by over 15%.
 Negotiated entire State Farm contract, now the largest National Broker in the
program, for Sales/Training and was their single point of contact for Sales, Support
and Call Center.
 Appointed over 21,000 selling agents in 12 states in one quarter timeframe
 Lead 23 small group’s settings for local Sales Leaders and agents. Recorded and
posted Social Media as well as links for the agents to review for future use.
 National Broker Channel overview in number of people:
 2014: Goal-21,141 Sold 30,021 - 142% above goal
 2015: Goal-33,484 Sold-48,875 - 146% above goal
 For 2016 Open Enrollment sales estimates- ~60,000
 Overall increase of 163% from 2014 to 2015
Training
 Trained 40% of appointed State Farm agents on latest information and data on
Health Insurance, The Affordable Care Act, Anthem’s basic guidelines, and state
specific product review.
 Conducted 25 state specific interactive live trainings which touched 47% of
appointed agents.
 Trained all 50 National Brokers on Anthem’s broker portal for online quoting,
enrolling and report functionality.
 Managed co-op marketing money and lowered cost of member sales year after year.

2. Anthem Blue Cross & Blue Shield (of Georgia) Atlanta, GA
Sales Account Executive May 2009 – May 2014
 Represented the top producing insurance brokers selling individual and Medicare
products in Georgia.
 Managed the top 33% of production for individual and Medicare broker channel.
 Created untapped relationships and building strong long-term partnerships
 Educated Brokers on Marketing and Advertising strategies to drive new business
 Managed all Medicare sales a large geographic territory covering nearly 75% of the
state.
 Managed change by leading the 8 person team by presenting the Health Care
Reformed new sales opportunities to agents in GA with interactive live presentation.
 Strong customer advocate with strategic sales direction with customer on sales
ranging from small (<2-50) individual Medicare for medical, vision, and dental.
 Utilized and documented sales best practices proactively for quality improvement,
retention, and transaction efficiency.
 Ensured continuous support improvements with proactive use of lessons learned
 Accomplishments:
 2012, 2011, 2010 - Ranked #1 in Major Medical Volume in Georgia
 2012 - Promoted to RSM II
 2011 - Leadership Award for East Coast Division
 2011 - Exceeded Medicare Sales Volume
 2011 - Top Broker Satisfaction Award
 2010 - Ranked #2 in Major Medical Volume Nationally
Benefit Mall Dallas, TX
Broker Sales Executive June 2008– May 2009
 Led local brokers firms as a health insurance General Agent with a focus on Small
Group medical, dental, and vision plans.
GB Mortgage Milwaukee, WI
Broker Sales Executive 2001– 2008
 Created a book of business, $15 million, by calling on local mortgage brokers
 Introduced second mortgage programs, trained brokers, loan officers and
processors on the product
 Managed 5 sales representatives in the Atlanta / Tennessee markets
 Presidents Club (2004-2007)
 Ranked #3 in volume nationally for 2006 (promoted to Sales Manager -
August 2006)
 Ranked #2 in volume nationally for 2005
 Ranked #1 in volume nationally for 2004
SKILLS
 Highly analytical, detail oriented, and well organized with extensive knowledge of
deal structuring with trend and competitive analysis used on a daily basis.
 Ability to communicate complicated data and analysis into concise and meaningful
presentations for executive level as well as sales personnel.
 Highly driven, self-motivated and pro-active employee comfortable in both a team
and individual.

3. INDUSTRY SKILLS
Sales:
 15 years of proven, exceptional sales results, strong customer and brokerage
relationships, effective territory management, and strong organizational skills.
 Focus on Business-to-Business (B2B) sales and development
 Consultative sales and customer relationship management
 Proven leadership in group environments
 Ability to manage multiple sales initiatives simultaneously with insight to the
strategic and tactical objectives within a sales division.
 Knowledgeable of the inter-workings of marketing, sales, and operations as a
strategic advantage for both customer and company.
Healthcare:
 Expert in the areas of health care reform, group and individual medical
insurance, and Medicare supplement plans
 Very knowledgeable specifically on The Affordable Healthcare Act
Software expertise:
 Very proficient at Microsoft Excel, Word, PowerPoint
EDUCATION
Bachelor of Business Administration Concentration: Marketing
Graduated August 2000
Georgia Southern University Statesboro, GA
Member of the Advisory Council for the Sales Department
Georgia Southern University
 Healthcare Reform publication printed – 2013