1. Stay Updated with
Global Triotech

3. WHO WE ARE ?
We are a small, nimble, team of Digital media experts that crafts innovative ideas into digital products!
We are a professional team of associates with proficiency in Business Analysis, Designing, Development and
Digital Marketing, Our services are catering specially to Small - Medium Business, Partner and Proprietorships
Business and helps to Startups those business owners run their business by doing multitasking.
Since our inception, we believe in ethical, professional business practices and share the vision to develop long
lasting client relationships. We are skilled to understand business and give solutions under a budget for any
specific industry. We also offer customized solution that will help you personalize your online presence.
At Global Triotech we understand you better than other services in the market, as we are in your shoe and know
exactly how to work with allocated budgets, how we need to modernize in terms of reaching clients and run the
business efficiently.
We don’t outsource our work overseas, and we pride ourselves on measurable goals and transparency. With us,
you get a competent team of experts and true partners.

4. WHAT WE OFFER
 Social Media Optimisation & Marketing
 Website Designing & Development
 Business Process Simplification
 Search Engine Optimisation - SEO
 Search Engine Marketing – SEM
 Domain Registration & Hosting
 Email Server, Mail Client
 Corporate Presentations
Our team will provide you with expertise feedback in Web services, Applications and Web product industry. Our
job is to stay up-to-date on what’s happening on the Web. So that, we can stand by you, with the best possible
solutions that favour your business needs.

5. OUR JOB DONE RIGHT
All projects at Global Triotech are considered by the same workflow. A process refined by professionally
experienced individuals in a variety of contexts. The continuous dialogue with the customer is the key to the
success of any project. We do an in-depth study of your industry, competitors, and also analyze the business
from start to end. We choose the appropriate solutions to the real needs of your business.
Research Planning Designing Development Optimization Launch

6. DIGITAL MARKET BEHAVIOUR
 Urban population in India : 3.50 million
 Internet user : 1.00 million
 Social network user : 0.38 million
 Mobile subscriber : 2.49 million
 Smart phone user : 2.50 billion
 Transparency : Easy access of information
through multiple’s online medium.
 Selectivity : Technology will become more
effective in shielding consumers from
commercial messages thus creating value
through constant knowledge sharing.

7. 1 WHY WEBSITE REQUIRED
Internet has become an integral part of human life. Earlier people used to take advice from the elders,
experienced persons and well learned people but now for anything people browse on the internet to get
whatever they want.
You will get answers for any of your queries you have in your mind. Even more online shopping has also become
very prominent among people. There is no middle man's play.
Consumers and the producers find it a very convenient method to buy and produce goods. Moreover, internet
connection is accessed even by the villagers. Hence if you want to market a product website will be a more
convenient way to go about.

8. WHY WEBSITE REQUIRED
Your business needs to be visible where your customers eyeballs are. Are you sure your customers are not
online?
 Improves customer, confidence & corporate image
 Cost effective medium to showcase your wide range of products.
 Accessible through desktop, laptop & handheld devices
 It will enable you to keep your customers informed
 Saves your time & money
 Wider market reach
 Establish more customers
 Business will gain credibility
2

9. IT’S NOT JUST WEBSITE

11. PROPOSED WEBSITE FEATURES
 Design & Develop recognizable websites
 Dynamic and Responsive website
 GUI based layout
 Extensive product management
 Backend friendly site management
 S.E.O enabled
 Analytics and reporting

14. SEO
Search Engine
Optimization

15. EVERYTHING REVOLVES AROUND SEARCH

17. ON PAGE OPTIMISATION
 Website analysis
 Competitor analysis
 Keywords Research
 Meta Tags
 Sitemaps (Sitemap.xml, Sitemap.html)
 Content Development
 Content Optimization
 URL optimization
 Heading Tags
 Image Alt Tags
 Canonical Tag
 301 Redirection
 404 Custom Error
 Page Website Navigation Structure
 Google Analytics Tool
 Google Webmaster Tool

18. OFF PAGE OPTIMISATION
 Social Bookmarking
 Product Listing
 Classified ads
 Blog Commenting
 Directory Submission
 Image Submission
 Coupon Submission
 Business Listing
 Deals Submission
 Video Submission
 Yahoo Q/A - Quora
 Stumbleupon
 Tumblr
 Review Submission
 Indexing
 Article Submission
 Blog Submission

19. People Are Googling… Are You There?

20. SEM & SEO

23. SMO
Social Media
Optimization

24. WHY SOCIAL MEDIA REQUIRED
 Increased Brand Recognition
 Improved brand loyalty
 More Opportunities to Convert
 Higher conversion rates
 Higher Brand Authority
 Increased Inbound Traffic
 Decreased Marketing Costs
 Better Search Engine Rankings
 Richer Customer Experiences
 Improved Customer Insights
 Two way communication
We bring significant value within your business with abundant monetary and organizational benefits as per your
needs.

26. HOW SOCIAL MEDIA HELPS
59.6%
36.8%
36.0%
35.1%
34.2%
24.4%
17.5%
9.6%
0.9%
BRAND
MANAGEMENT
SALES
CUSTOMER EXPERIENCE /
WEB DESIGN
HR/
RECRUITING
PRODUCT MANAGEMENT/
DEVELOPMENT
CUSTOMER SERVICE/
SUPPORT
IT
EXECUTIVE
MANAGEMENT TEAM
NONE OF THESE
Marketing teams share access to the data their social
initiatives create, informing much of the business, CMO,s
reported that the fig.1 terms, across many departments of
the organization, access the social data that the marketing
team collects.

27. PROJECT DESCRIPTION
 Objectives: Define specific, measurable objectives that align with your overall company goals and vision
 Framework: Setup all primary and secondary social media pages, customize branding & begin posting
 Content & Strategy: Create custom content, compile links to share, and setup ongoing post schedule
 Influencer Marketing: Active relevant thought leaders and bloggers with a large social media following
Step 1
Step 2
Step 3
Step 4
We pride ourselves on transparency during the progression of your project. Below we have outlined
what each step involves:

28. 01 Defining key objectives and goals.
Every business is different. We do not offer a one-size-fits all solution. Instead, we’ll spend a few hours brainstorming key objectives for
your company. Then, we’ll craft specific goals that align with your overall vision.
It is important that we understand your business to the best of our ability.
What we’ll accomplish after this stage:
 Understanding Your Key Goals: Example: More traffic to homepage, CPC / CPM from facebook Ads.
 Define Your Target Audience: Example: Millenials aged 18-60 who are interested in <Their space>
 KPI’s and Objectives: Example: 100% follow up rate on direct messages, 2-3 posts per week per platform, weekly campaign
reporting, 1 piece of unique content per month, 10% overall increase in followers.
*Uses of Platform Depend Upon Package
CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)

29. 02 Page Setup, Branding & Ongoing Strategy
Once we understand your goals, we’ll first setup all primary and secondary social media pages. This includes your Facebook, G+,
YouTube*, Blogs, and company LinkedIn pages. After the initial, we’ll fill out all fields, descriptive information, upload custom logos and
branding, and post our initial pieces of content.
On an ongoing basis, we’ll regularly find and schedule content, monitor user engagement and create follow ups, use tools to track your
brand mentions, and outreach to relevant bloggers and influencers.
*Uses of Platform Depend Upon Package

30. 03 Paid Campaign Optimization
Paid strategies harmonize well with an active social media page. We’ll leverage two separate networks (Facebook,G+ and YouTube) to
drive targeted clicks and users to your brand. Simply setting up these campaigns is not enough. We pay careful attention to detail and
constantly optimize results to deliver the best ROI. We’ll also generate reports summarizing the traffic and key results gained from your
spend. Our paid campaign optimization is not limited to the three platforms above. We can help manage a variety of paid strategies
including:
*Uses of Platform Depend Upon Package
CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)
 Facebook Ads: Targeting key users on Facebook, creating visual content, and writing ad copy *
 Retargeting: Using tools and services like AdRoll to bring users back to your site *
 Outbrain: Driving clicks to your Ad, Video, blog content and ongoing optimization of CTR, CPM and CPC.
 Influencer Marketing: Active relevant thought leaders and bloggers with a large social media following
Step 1
Step 2
Step 3
Step 4

31. 04 Influencer Marketing Management.
Over 92% of consumers trust a recommendation from a friend or influencer over an ad. We’ve found that by optimizing targeted
campaigns on influencer marketing platforms, our customers see incredible, long lasting results. We’ll allocate a fraction ofyour budget
to an influencer marketing platform. This allows us to pick key thought leaders and influencers in your space, arrange for them to create
and share content, and convert their followers into your customers. Optimization and ongoing management helps ensure that youget
the maximum results from your campaign spend. On a daily basis, we’ll monitor traffic, identify optimal influencers, and approve
content.
*influencers Depend Upon Package
CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)

32. Breakdown of Time Allocation
 Initial Page Creation: Facebook, Google+, YouTube*
 Page Branding: Content, Logos, and Customization
 Initial Posts & User Targeting
2 Hours
3 Hours
2 Hours
 Daily Management
 Custom Content Creation
 Increasing Followers and fans & Referral traffic
1 Hour per Day
4 Hours per Post
2 Hours per Day
 Posting Every Start Day Of Friday and Monday 30 min per Post
 Response Commenting collecting feedback and query handling 1 Hours per Day
 Initial Setup
 Ongoing Optimization
 Tracking & Reporting
1 Hours
5 Hours per Month
2 Hours per Month

34. Email
Marketing

35. WHY EMAIL MARKETING
Yes, email is the only channel of communication that remains private, that is a direct connection between you
and your prospect, and most importantly, it has an opt-in process that turns it into the purest form of Permission
Marketing.
I love social media but, as they say, the money is in the list…
Where are you standing today in your email marketing efforts?
 Penetration
 Reach
 Life Span
 Return-on-Investment
 Analytics
 Engagement
 Integration
 Promotional
 Mobility
 Personalization
 Recap

36. EMAIL MARKETING

37. PLAY
DOT
TO.
COM