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GTT - Intro

  1. Stay Updated with Global Triotech
  2. WHO WE ARE ? We are a small, nimble, team of Digital media experts that crafts innovative ideas into digital products! We are a professional team of associates with proficiency in Business Analysis, Designing, Development and Digital Marketing, Our services are catering specially to Small - Medium Business, Partner and Proprietorships Business and helps to Startups those business owners run their business by doing multitasking. Since our inception, we believe in ethical, professional business practices and share the vision to develop long lasting client relationships. We are skilled to understand business and give solutions under a budget for any specific industry. We also offer customized solution that will help you personalize your online presence. At Global Triotech we understand you better than other services in the market, as we are in your shoe and know exactly how to work with allocated budgets, how we need to modernize in terms of reaching clients and run the business efficiently. We don’t outsource our work overseas, and we pride ourselves on measurable goals and transparency. With us, you get a competent team of experts and true partners.
  3. WHAT WE OFFER  Social Media Optimisation & Marketing  Website Designing & Development  Business Process Simplification  Search Engine Optimisation - SEO  Search Engine Marketing – SEM  Domain Registration & Hosting  Email Server, Mail Client  Corporate Presentations Our team will provide you with expertise feedback in Web services, Applications and Web product industry. Our job is to stay up-to-date on what’s happening on the Web. So that, we can stand by you, with the best possible solutions that favour your business needs.
  4. OUR JOB DONE RIGHT All projects at Global Triotech are considered by the same workflow. A process refined by professionally experienced individuals in a variety of contexts. The continuous dialogue with the customer is the key to the success of any project. We do an in-depth study of your industry, competitors, and also analyze the business from start to end. We choose the appropriate solutions to the real needs of your business. Research Planning Designing Development Optimization Launch
  5. DIGITAL MARKET BEHAVIOUR  Urban population in India : 3.50 million  Internet user : 1.00 million  Social network user : 0.38 million  Mobile subscriber : 2.49 million  Smart phone user : 2.50 billion  Transparency : Easy access of information through multiple’s online medium.  Selectivity : Technology will become more effective in shielding consumers from commercial messages thus creating value through constant knowledge sharing.
  6. 1 WHY WEBSITE REQUIRED Internet has become an integral part of human life. Earlier people used to take advice from the elders, experienced persons and well learned people but now for anything people browse on the internet to get whatever they want. You will get answers for any of your queries you have in your mind. Even more online shopping has also become very prominent among people. There is no middle man's play. Consumers and the producers find it a very convenient method to buy and produce goods. Moreover, internet connection is accessed even by the villagers. Hence if you want to market a product website will be a more convenient way to go about.
  7. WHY WEBSITE REQUIRED Your business needs to be visible where your customers eyeballs are. Are you sure your customers are not online?  Improves customer, confidence & corporate image  Cost effective medium to showcase your wide range of products.  Accessible through desktop, laptop & handheld devices  It will enable you to keep your customers informed  Saves your time & money  Wider market reach  Establish more customers  Business will gain credibility 2
  8. IT’S NOT JUST WEBSITE
  9. PROPOSED WEBSITE FEATURES  Design & Develop recognizable websites  Dynamic and Responsive website  GUI based layout  Extensive product management  Backend friendly site management  S.E.O enabled  Analytics and reporting
  10. SEO Search Engine Optimization
  11. EVERYTHING REVOLVES AROUND SEARCH
  12. ON PAGE OPTIMISATION  Website analysis  Competitor analysis  Keywords Research  Meta Tags  Sitemaps (Sitemap.xml, Sitemap.html)  Content Development  Content Optimization  URL optimization  Heading Tags  Image Alt Tags  Canonical Tag  301 Redirection  404 Custom Error  Page Website Navigation Structure  Google Analytics Tool  Google Webmaster Tool
  13. OFF PAGE OPTIMISATION  Social Bookmarking  Product Listing  Classified ads  Blog Commenting  Directory Submission  Image Submission  Coupon Submission  Business Listing  Deals Submission  Video Submission  Yahoo Q/A - Quora  Stumbleupon  Tumblr  Review Submission  Indexing  Article Submission  Blog Submission
  14. People Are Googling… Are You There?
  15. SEM & SEO
  16. SMO Social Media Optimization
  17. WHY SOCIAL MEDIA REQUIRED  Increased Brand Recognition  Improved brand loyalty  More Opportunities to Convert  Higher conversion rates  Higher Brand Authority  Increased Inbound Traffic  Decreased Marketing Costs  Better Search Engine Rankings  Richer Customer Experiences  Improved Customer Insights  Two way communication We bring significant value within your business with abundant monetary and organizational benefits as per your needs.
  18. HOW SOCIAL MEDIA HELPS 59.6% 36.8% 36.0% 35.1% 34.2% 24.4% 17.5% 9.6% 0.9% BRAND MANAGEMENT SALES CUSTOMER EXPERIENCE / WEB DESIGN HR/ RECRUITING PRODUCT MANAGEMENT/ DEVELOPMENT CUSTOMER SERVICE/ SUPPORT IT EXECUTIVE MANAGEMENT TEAM NONE OF THESE Marketing teams share access to the data their social initiatives create, informing much of the business, CMO,s reported that the fig.1 terms, across many departments of the organization, access the social data that the marketing team collects.
  19. PROJECT DESCRIPTION  Objectives: Define specific, measurable objectives that align with your overall company goals and vision  Framework: Setup all primary and secondary social media pages, customize branding & begin posting  Content & Strategy: Create custom content, compile links to share, and setup ongoing post schedule  Influencer Marketing: Active relevant thought leaders and bloggers with a large social media following Step 1 Step 2 Step 3 Step 4 We pride ourselves on transparency during the progression of your project. Below we have outlined what each step involves:
  20. 01 Defining key objectives and goals. Every business is different. We do not offer a one-size-fits all solution. Instead, we’ll spend a few hours brainstorming key objectives for your company. Then, we’ll craft specific goals that align with your overall vision. It is important that we understand your business to the best of our ability. What we’ll accomplish after this stage:  Understanding Your Key Goals: Example: More traffic to homepage, CPC / CPM from facebook Ads.  Define Your Target Audience: Example: Millenials aged 18-60 who are interested in <Their space>  KPI’s and Objectives: Example: 100% follow up rate on direct messages, 2-3 posts per week per platform, weekly campaign reporting, 1 piece of unique content per month, 10% overall increase in followers. *Uses of Platform Depend Upon Package CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)
  21. 02 Page Setup, Branding & Ongoing Strategy Once we understand your goals, we’ll first setup all primary and secondary social media pages. This includes your Facebook, G+, YouTube*, Blogs, and company LinkedIn pages. After the initial, we’ll fill out all fields, descriptive information, upload custom logos and branding, and post our initial pieces of content. On an ongoing basis, we’ll regularly find and schedule content, monitor user engagement and create follow ups, use tools to track your brand mentions, and outreach to relevant bloggers and influencers. *Uses of Platform Depend Upon Package
  22. 03 Paid Campaign Optimization Paid strategies harmonize well with an active social media page. We’ll leverage two separate networks (Facebook,G+ and YouTube) to drive targeted clicks and users to your brand. Simply setting up these campaigns is not enough. We pay careful attention to detail and constantly optimize results to deliver the best ROI. We’ll also generate reports summarizing the traffic and key results gained from your spend. Our paid campaign optimization is not limited to the three platforms above. We can help manage a variety of paid strategies including: *Uses of Platform Depend Upon Package CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)  Facebook Ads: Targeting key users on Facebook, creating visual content, and writing ad copy *  Retargeting: Using tools and services like AdRoll to bring users back to your site *  Outbrain: Driving clicks to your Ad, Video, blog content and ongoing optimization of CTR, CPM and CPC.  Influencer Marketing: Active relevant thought leaders and bloggers with a large social media following Step 1 Step 2 Step 3 Step 4
  23. 04 Influencer Marketing Management. Over 92% of consumers trust a recommendation from a friend or influencer over an ad. We’ve found that by optimizing targeted campaigns on influencer marketing platforms, our customers see incredible, long lasting results. We’ll allocate a fraction ofyour budget to an influencer marketing platform. This allows us to pick key thought leaders and influencers in your space, arrange for them to create and share content, and convert their followers into your customers. Optimization and ongoing management helps ensure that youget the maximum results from your campaign spend. On a daily basis, we’ll monitor traffic, identify optimal influencers, and approve content. *influencers Depend Upon Package CTR: Click-through rate | CPC: Cost per click | CPM: Cost per thousand impressions (M = thousand in Latin)
  24. Breakdown of Time Allocation  Initial Page Creation: Facebook, Google+, YouTube*  Page Branding: Content, Logos, and Customization  Initial Posts & User Targeting 2 Hours 3 Hours 2 Hours  Daily Management  Custom Content Creation  Increasing Followers and fans & Referral traffic 1 Hour per Day 4 Hours per Post 2 Hours per Day  Posting Every Start Day Of Friday and Monday 30 min per Post  Response Commenting collecting feedback and query handling 1 Hours per Day  Initial Setup  Ongoing Optimization  Tracking & Reporting 1 Hours 5 Hours per Month 2 Hours per Month
  25. Email Marketing
  26. WHY EMAIL MARKETING Yes, email is the only channel of communication that remains private, that is a direct connection between you and your prospect, and most importantly, it has an opt-in process that turns it into the purest form of Permission Marketing. I love social media but, as they say, the money is in the list… Where are you standing today in your email marketing efforts?  Penetration  Reach  Life Span  Return-on-Investment  Analytics  Engagement  Integration  Promotional  Mobility  Personalization  Recap
  27. EMAIL MARKETING
  28. PLAY DOT TO. COM
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