Accessible Design WordCamp London 2018

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Talk at WordCamp London 2018 for Accessible Design. What makes a Design accessible. Video will be online soon on https://wordpress.tv/. Just search for WordCamp London 2018, my Name or Accessible Design.

Design

Disabilities
Cognitive Physical Audio Visual
Credit: Icons designed by Freepik from Flaticon

IBM TRAINING MANUAL 1991
"For people without disabilities, technology
makes things easier.
For people with disabilities, technology makes
things possible."

Accessible Design
• Supports the Content
• Supports the Functionality
• Provide Access to Everyone

Color as Single
Indicator of Information
Additional Style  
beside Color

Hard-to-Read 
Typography
Easy-to-Read 
Typography

Titeltext
Titeltext
Titeltext
Titeltext
Titeltext
Titeltext
Titeltext
Titeltext

- The Telegraph
„Internet is becoming unreadable
because of a trend towards lighter,
thinner fonts“

Overdesigned
Text Style
Natural
Text Style

Random Use of HTML
Elements
Semantic
Markup

Useless Link Label
Clear and
meaningfull Link
Labels

Contact us
See our Guidelines
Click here
Follow this Link

Single Content Format
Mix of
Content Formats

Mix of
Content Formats
Credit: Icons designed by Freepik from Flaticon

No Choice for Users
User Controls
Behavior of
Elements

Elements Behavior
Links Slider
Audio Video

vs.
Text Styles
bold, italic,
uppercase
Dyslexia

vs.
Dyslexia Font
Dyslexia
Font
Dyslexia
Types

Dyslexia
• Large Font Size and Line Height 
• Provide Easy Access to Important Information 
• Important Information at the Beginning 
• Don’t be Afraid to Keep it Short 
• Use Text Elements

Strategy for
Accessible Websites
• Form follows Function!
• Integrate A11y from the Beginning
• Deﬁne Design Styleguide and Content Styleguide
with A11y in Mind
• Do „Best-Practice“ in Every Area you are Involved in!
• Be Empathic!

Cheat-Sheet - Poster
„Dos and don'ts on
designing for
accessibility“
- by gov.uk

WordPress A11y Handbook
make.wordpress.org/
accessibility/handbook/
best-practices/

Book
- by Laura Kalbag
„Accessibility for
Everyone“

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).

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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. It’s important that you’re ready to implement new strategies in 2024. Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn: - The latest trends in AI and automation, and what this means for an evolving paid search ecosystem. - New developments in privacy and data regulation. - Emerging ad formats that are expected to make an impact next year. Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape. If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.

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From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b

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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.

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The six step guide to practical project management If you think managing projects is too difficult, think again. We’ve stripped back project management processes to the basics – to make it quicker and easier, without sacrificing the vital ingredients for success. “If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.” Dr Andrew Makar, Tactical Project Management

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During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59 Key takeaways: • Learn how to use ChatGPT to add AI power to your testing and test automation • Understand the limitations of the technology and where human expertise is crucial • Gain insight into different AI-based tools • Adopt AI-based tools to stay relevant and optimize work for developers and testers * ChatGPT and OpenAI belong to OpenAI, L.L.C.

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Accessible Design WordCamp London 2018

1. Accessible Design by Maja Benke

2. A 11 y A ccessibilit y

3. Why is Accessibility important?

4. Disabilities

5. Disabilities Cognitive Physical Audio Visual Credit: Icons designed by Freepik from Flaticon

6. Every Fifth Person

7. IBM TRAINING MANUAL 1991 "For people without disabilities, technology makes things easier. For people with disabilities, technology makes things possible."

8. Accessibility is for Everyone!

9. What is Accessible Design?

10. Accessible Design • Supports the Content • Supports the Functionality • Provide Access to Everyone

11. Password in Uppercase

12. Most Common   Mistakes Best Practices

13. Color as Single Indicator of Information Additional Style   beside Color

14.

15.

16. Additional Style beside Color

17.

18. Low Color Contrast High Color Contrast

19. Low Contrast

20. Low Contrast

21. Low Contrast

22. contrastchecker.com

23. Sketch WCAG

24. Sketch WCAG

25. Hard-to-Read  Typography Easy-to-Read  Typography

26. Titeltext Titeltext Titeltext Titeltext Titeltext Titeltext Titeltext Titeltext

27. - The Telegraph „Internet is becoming unreadable because of a trend towards lighter, thinner fonts“

28. Overdesigned Text Style Natural Text Style

29. Overdesigned Text Style

30. Unstructured Text Use of Text Elements

31.

32. Messy Structure Clear Site Structure

33.

34. Random Use of HTML Elements Semantic Markup

35.

36. Useless Link Label Clear and meaningfull Link Labels

37. Contact us See our Guidelines Click here Follow this Link

38. Single Content Format Mix of Content Formats

39. Mix of Content Formats Credit: Icons designed by Freepik from Flaticon

40. No Choice for Users User Controls Behavior of Elements

41. Elements Behavior Links Slider Audio Video

42. Potential Conflicts between User Groups

43. vs. Color Contrast Too Low Too Bright

44. vs. Text Styles bold, italic, uppercase Dyslexia

45. vs. Dyslexia Font Dyslexia Font Dyslexia Types

46. Dyslexia Font

47. Dyslexia • Large Font Size and Line Height  • Provide Easy Access to Important Information  • Important Information at the Beginning  • Don’t be Afraid to Keep it Short  • Use Text Elements

48. Strategy for Accessible Websites

49. Play Around and Test

50. Strategy for Accessible Websites • Form follows Function! • Integrate A11y from the Beginning • Deﬁne Design Styleguide and Content Styleguide with A11y in Mind • Do „Best-Practice“ in Every Area you are Involved in! • Be Empathic!

51. Resources

52. Cheat-Sheet - Poster „Dos and don'ts on designing for accessibility“ - by gov.uk

53. WordPress A11y Handbook make.wordpress.org/ accessibility/handbook/ best-practices/

54. Book - by Laura Kalbag „Accessibility for Everyone“

55. A11y Meetup London

56. Slides:  @wp1x1