1. Nice to Meet
You!
• My name is Mallory Carter
• my role in this project is
Design Lead
• I am 17
• Senior at Blue Valley North
West
• I like to paint in my free time
• Enjoy nature
12/2/2011 Mallory Carter 1

2. Blue Valley
Multicultural Festival
a way the Blue valley school district shows support
to all of the foreign families in the area.
Mallory Carter

3. Client explanation
• Our Client’s Requests:
– Client: Blue Valley Multicultural Festival
Organization
• Contact: Nancy Allen, Ronda Hassig
– Nancy Allen and Ronda Hassig provide a festival
every year for the different cultures in Blue Valley.
The people bring different things from their culture
such as: food and artifacts. They also provide food
and performances. The festival is a way for the
different cultures to interact with each other.
Objective: Bring the many cultures together
12/2/2011 Mallory Carter 3

4. Overview page
– Objective: Bring the many cultures together
– Target Audience: Parents, teachers and students
– Message: We are trying to tell the different cultures to come and
enjoy themselves with the other cultures.
– Rationale: I am showing you the old poster versus the new poster
and how they have changed and how much more inviting the new
one is.
12/2/2011 Mallory Carter 4

5. What was
used
before
• Usually hosted at Blue Valley
Middle School
• RSVP was required
• The poster and half sheet
were originally made in
Microsoft Word
12/2/2011 Mallory Carter 5

6. Competitors
• There are no competitors for this
festival. It is a festival mainly for Blue
Valley families.
12/2/2011 Mallory Carter 6

7. Final Product
• Hosted at Blue
Valley North High
school
• New design for
posters and half
sheet hand-outs
made in illustrator
• Design was also
used in mass emails
sent to the parents
• All are welcome
• No necessary RSVP
• Facebook Event
page
• Personal QR code
12/2/2011 Mallory Carter 7

8. Comparison
• The title fonts are easy to read and
appealing to the eye
• There are pictures from past events
• There is a QR code that will take you to an
eventbrite page
12/2/2011 Old Mallory Carter New 8

9. Timeline
– Mock up of poster - 9/9/11
– Rough draft of poster and half sheet –
9/12/11
– Poster and half sheet finished – 9/15/11
12/2/2011 Mallory Carter 9

10. Thanks for taking the time
to view this PowerPoint. I
hope you enjoyed it.
12/2/2011 Mallory Carter 10