2. Agenda
• Know your audience
• Know your book
• Know your plan
• Key resources
All data in this webinar is distilled from a survey conducted by
Lulu.com where we asked 4,000 of our most successful authors how
they achieved success with marketing their self-published books.
10. A personality test for your book
Helix Review
What is it?
• A 20-page quantitative
analysis of your writing
compared to more than
100,000 published titles
• “Ultimate unbiased
perspective of your book”
• Powered by The Book
Genome Project
What it is not: A value
judgment of your work