Luke Hay

Brighton, United Kingdom United Kingdom

UX Consultant and Google Analytics trainer and author

Technology / Software / Internet

I'm a freelance user experience consultant offering a range of UX services. I specialise in user research and user testing to find out how people really use websites. With 15 years industry experience, and a track record of making real change to website performance, my UX work will lead to improvements for your site. I've also written a book encouraging designers and researchers to take an 'analytics first' appraoch to UX. I combine qualitative and quantitative research to get a rounded picture of user experience. This often means looking at website analytics data, such as Google Analytics, alongside user testing and research. I have been using Google Analytics for around nine years now...