Conferencia de alianza para latinoamerica de Hootsuite - Interlat en la nueva economia digital y si transformación corporativa y seguridad en la era socia

2. Cameron Burke
Director of Partners
@hootsuite
@hootpartners
#LatamDigital
#HootPartners

3. How to take
advantage of the
digital opportunity

4. Digital transformation
is no longer a technology shift
it’s a cultural one.

5. Increased velocity of social communications
Time to reach
50 million
users
4 years
3 years
1.7 years
38 years
13 years
6.5 years
75 years

6. We’re in an era of
unimagined disruption
Source: ‘Digital Transformantion’ Report, Altimeter

7. Social

8. Real-time

9. Mobile
2015
2005

10. Fueled by digital natives
2010 2015 2020
50%45%36%
38% 31% 22%
Millennials
in the workforce
Baby boomers
in the workforce

11. “Customers don’t see departments;
they see one brand.”
-Altimeter

12. $1.3T
Digital Opportunity
of organizations
are maximizing
this opportunity
business value to be
unlocked by social
only
3%

13. Are you ready for Digital Transformation?
C-Suite Marketing Selling
Employee
Engagement
Customer
Service

14. Thank you.

15. Education for all, custom or on-demand
Certified
30K+
Universities
400+
Educated
150K+
We've helped thousands of professionals and organizations boost their social