Luis Alexis Nieves Morales is an experienced finance executive and CPA with over 25 years of experience in strategic planning, budgeting, logistics, mergers and acquisitions, and corporate finance. He has held senior finance roles at several companies in Puerto Rico and has a demonstrated track record of achieving financial goals and implementing process improvements. Nieves Morales has an MBA in finance and is a certified public accountant and lean bronze certified.
1. Luis Alexis Nieves Morales, CPA
Camino Del Mar, 7009 Vía Playera St., Toa Baja, P.R. 00949 / (787) 306-3144
Email: luisalexisnieves@yahoo.com; luisalexisnieves@gmail.com
Executive Profile
Finance executive director with a solid experience in strategic planning, budgeting, logistics, mergers and
acquisitions, and corporate finance. Demonstrated track record of maximizing business opportunities, consistently
achieving corporate financial performance goals. Recognized as a hands-on, expert problem solver and promoter
of lean culture, to rapidly resolve cross-functional business process problems, formulate strategic plans, and
implement changes, pursuing benefit’s to the company’s bottom line. Accomplished executive with exceptional
interpersonal and communication skills; demonstrated leadership among managerial and departmental
subordinates.
Core Competencies
Strong Financial Background People & Results Oriented Bilingual (English/Spanish)
Strategic & Budget Planning Communication & Motivational Skills Customer Satisfaction Oriented
Expense Control Team Leadership and Coaching Highly Organized & Responsible
Process Reengineering Lean Culture Promoter Fast Learner and Rapid Contributor
Professional Experience
Grupo Ferre Rangel, holding company 2003-December 2015
Distribution Integrated Services, Inc.
Senior Finance Director – Accounting / Credit / Customer Service 2010-December 2015
In charge of monitoring business performance, preparation and presentation of financial statements, KPI’s,
governmental agencies requirements, budget and control expenses, and manages the proper use of cash flow.
Responsible for financial business decisions, planning strategies and developing financial models.
Work with the operation teams to translate business strategies into operational tactics.
Supervise and develop direct staff of 15 employees of accounting, credit, and customer service departments.
Key accomplishment: increase of market share of the magazine industry from 35% in 2010 to over 95% since
2014. Supported by the implementation of an internal control platform named Bank Transaction Register [BTR]
which allows having strict control and auditing trail over each bank transaction since its inception up to the
financial statements presentation and reconciliations.
GFR Services
New Business Financial Analyst 2005 – 2010
Accountable for the consolidated business financial statements and consolidated budget of GFR Services,
combining over twenty (20) of its controlled units with over $300 MM revenues.
Provided input of new emerging businesses or entrepreneurs and performed analytical modeling asset
valuations for strategic acquisition opportunities within specific industries.
Key accomplishment: acquisition of a text message mobile aggregator company enhanced into a new business
model company named Ellow. Ellow became the best contest trivia premium SMS & MMS messaging company
who served to all local cellular providers and who performed the biggest ever multimedia contest called “La Casa
de la Suerte”.
El Nuevo Día, Inc.
Internal Auditor Consultant / New Projects 2003 - 2005
Worked as an Internal Consultant facilitating senior management with the creation and set up of different
assignments to align their department goals to fulfill the company’s strategies.
Participated in various implementation teams for new systems [ex: TERRA and CIRC 2000], responsible for
delineating an adequate accounting and information flow structure that fits company’s necessities.
In charge of performing departmental evaluations applying re-engineering techniques to determine gaps (or
problems) to be solved, seeking increase in productivity through a decrease in non-value added resources.
Key accomplishment: the improvement to sales reports and the development of dashboards to provided
visibility, improve decision making, and enhance sales intelligence.
2. Luis Alexis Nieves Morales PAGE 2
CEMEX (Multinational Corporation)
Director of Logistics and Transportation 2002 - 2003
Accountable for developing and implementing distribution strategies of products seeking cost reduction and
increase client loyalty. Supervised a staff of over 30 employees and over 140 independent contractors.
Responsible for all negotiations related to the import of raw materials (clinker, gypsum, iron, others) for the
cement plant’s production, as well as conducting all the necessary arrangements for the exportation of our
products.
Key accomplishment: being part of the CEMEX Way Team who managed the transition between the PRCC
systems to CEMEX’s global form of doing business.
Puerto Rican Cement Co., Inc. (PRCC)
Director of Merger, Acquisitions & Strategic Planning 1999 - 2002
Responsible for developing the company's business strategies, including expansion through mergers and
acquisition. Evaluation and formulation of strategies to synergize new businesses within the Company's
operations.
Key accomplishment: due diligence and the final brought of asset was performed during this period for
Camionera Ponceña and Camionera Isleña, finally merged into PEMCO Transport.
Key accomplishment: $2.9MM negotiation to export clinker and cement in bulk for the first time in over 30 years.
Assistant to VP of Strategic Planning 1995 - 1999
Key accomplishment: creation of Ponce Capital, a financial institution within PRCC, to supports our independent
ready mixers and cement related clients in the acquisition of competitive financials instruments seeking a
satisfaction which leads to customer loyalty.
Chief Accountant – Supervised a group of 12 accountants and 18 indirect. 1994 - 1995
Key accomplishment: being a member of the team who performed the acquisition of Ready Mix Concrete and
Concreto Mixto and merged them into PRCC.
Accounting Manager 1992 - 1994
Cost Accountant 1989 - 1992
Educational Background
University of Puerto Rico, Mayagüez Campus BSBA
School of Business Administration, BA - Major: Accounting - Magna Cum Laude (Top 10 %)
University of Puerto Rico, Rio Piedras Campus
School of Business Administration, MBA - Master: Finance
Certified Public Accountant -License Number: 3191 CPA
Certified Lean Bronze – ASQ CLB
Technical Background
Platforms – Microsoft Dynamics, Smart-stream, Oracle, JD Edwards, Peachtree, SAGE, AcctPlus
Tools – Microsoft Office Certified Expert, Excel, Power Point, Word, Access, etc.
Awards
Association of Financial Professionals – Value Creation Award, 2015 Winner (BTR Project)
Together Program – Recognition as a Value Lean Culture Developer and Coach, 2015
Affiliations
Board of Directors Member – Hogar del Niño El Ave Maria 2015 - PRESENT
Member of Association of Financial Professionals (AFPPR) 2008 - PRESENT
Member of Colegio de CPA’s de Puerto Rico (Rio Piedras Chapter) 1993 - PRESENT
Member of American Institute of Certified Public Accountants (AICPA) 1993 - PRESENT