2. Why Bluebird?
Bluebird’s experience
creates your future
Bluebird devices define a sense of pride and
craftsmanship along with the reliability that every
client appreciates.
Bluebird’s premium mission critical devices that
fulfill your clear-cut industrial demands such as
real-time visibility, data processing for quick
resolution, and seamless payment in the enterprise.
We understand our clients ’ complex business
environment and identify with the point of their
various requirements. Bluebird has been through an
intensive process of development and came to a
meaningfuland advanced technical consequence.
So we have confidence that we can save your
industrial resource with our proud solutions.
3. We fulfill our customer’s core values
“value enablers”
We take action to lead a technological trend and meet market fast changes
“proactive technology leaders”
We do our best to create products that satisfy customer’s demands
“craftsmanship”
CEO Jangwon Lee
4. - Company outline
- Main keyword
- Customers
- Core competency
01_Introduction 02_Devices & Line-up 03_Sales field
- Strengths
- Definition
- Line-up
- Main features
- Retail
- Transportation
- Distribution & FMCG
- Restaurant & Hospitality
- Government
- Finance
- Professional Service
- Healthcare
- Manufacturing
Contents
04_Support & Service
- Support & Service
- Warranty Program
- Service Coverage
7. 01_Introduction_company outline
The first and only provider
Bluebird Inc.
(CEO Jangwon Lee, www.mypidion.com)
for industrial mobile computing solution and
payment solution in the world
Bluebird understands clients’
complex business environments and we identify
with the point of their various requirements
8. clients
3,000
AIDC &
Payment
provider
Only1
years
20
With more than 20 years of research and development, Bluebird proudly presents high-tech
solutionsin the enterprise terminal field. We have always been setting an example with our
devices , and now we are considered standard in the industrial world.
Bluebird is the first and only global manufacturer enterprise in the world that has
presented industrial terminals that provide both AIDC and payment line-up.
Bluebird is proactively taking action to cater for our 3000 customers’ needs. Our devices have
been used by customers in 120 countries for a long periods of time.
01_Introduction_main keyword
applications
10,000
From crew members working in European National Railroads, to resource explorers in Brazil
Amazon, users have boosted their productivity by partaking in our programs. We are continuing
to optimize our products in over 10,000 work environments.
% R&D
personnel70
70% of Bluebird’s employees are R&D researchers devoting their energy to innovative
development in technology. Bluebird was one of 300 world-class enterprises in 2012. In 2013,
Bluebird was selected as a specialized global enterprise, first-class merchandise, and won the
world’s top three design awards. In 2015, Bluebird founded a research facility in India.
11. 01_Introduction_core competency
Bluebird is the first and only
global manufacturer
enterprise in the world that
has presented industrial
terminals that provide both
AIDC and payment line-up.
Bluebird was selected as a
specialized global enterprise
and first-class merchandise
that released products that
never existed in the world.
FULL LINE-UP GLOBALVERIFIED
From the initial phase, we have
gone through many trial and
errors, and we are constantly
providing support even after
stabilization.
We are a verified enterprise
that guarantees the best
performance.
EXCELLENT
R&D
70% of Bluebird’s employees
are R&D researchers devoting
their energy to innovative
development in technology.
LEADER
12. VERIFIED, FULL-LINE-UP, EXCELLENT R&D, 세상에 없는
01_회사소개_핵심역량
Bluebird is the 1st in terms of market share in Korea and the 4th in terms of global market share. We are currently
interacting with over 3000 clients in 120 countries. Bluebird products are already commercialized worldwide and
have been verified by many users. From the initial phase, we have gone through many trial and errors and we are
constantly providing support even after stabilization. We are a verified enterprise that guarantees the best
performance.
3000 customers in 120 countries
Bluebird device is equipped with leading-
edge technology verified in over 10,000
programs
VERIFIED
13. Bluebird is the first and only global manufacturer enterprise in the world providing both AIDC and payment line-up.
Constant research has made one-stop solution and total solution possible.
Industrial terminals
The only enterprise that enables one-stop
solution equipped with world leading
industry product line division
INDUSTRY PRODUCT
LINE DIVISION
14. With more than 20 years of research
development, Bluebird has developed and
updated solutions that are used
in real industrial field.
70% of Bluebird’s employees are R&D
researchers.
70% of Bluebird’s employees are R&D researchers devoting their energy to innovative development in technology. We
possess skills and expertise in customer’s software environment. We provide products for any type of industry.
EXCELLENT
R&D
15. Bluebird products have been used in the field for a long periods of time. With our accumulated technical skills, we can
provide the best solution. Bluebird is the first and only global manufacturerenterprise in the world that provides
high-qualityproducts for customers.
GLOBAL
LEADER
Bluebird takes action to lead
a technological trend and meet market
changes to create a product that never
existed in the world.
17. Our solutions define a sense of pride and
craftsmanship along with reliability that every
client appreciates
The masterpiece of our decades’ endeavor
18. ▫ Accumulating meaningful technology through understanding and
researching the future trend ▫ Saving customer’s expense and time
for long periods of time including initial cost ▫ Easily adapting to any
country or environment with the aid of research on customer’s SW
condition ▫ Considering user environments like tough industrial sites
and test every screw ▫ Solving any possible problems through
flawless scenario research
We create products that
never existed in the world
With an innovative and experimental spirit,
Bluebird has applied CDMA to industrial
terminals and created a working lifestyle that
allows “talking on the phone while moving
with an industrial terminal”.
02_Device & Line-up_strengths
19. 02_Device & Line-up_definition
“It is a terminal optimized for the business
field that possesses portability and
expendability required in various
environments which resulted in industrial
ruggedness and tailor-made applications.”
20. Handheld Computers
a step ahead every time expecting the future
true mobility - light, small & extended battery
ergonomic and advanced user interface
accessories for expandability
Business Tablet
secured and stringent payment
various payment methods for every country
trendy payment solution for loyalty program
integrated multi-functionwith AIDC ruggedness
sleek and ergonomic design
understanding customers SW conditions
genuine mission critical device
excellent communicationnetwork connectivity
accessories for expandability and utilization
02_Device & Line-up_Definition
21. 02_Device & Line-up_features of handheld computer
Enterprise Full Touch Handheld Computer
EF500
The EF500 runs Windows Embedded 8.1 or Windows 10, or Android
5.0 perfectly for the first time in the world
Tanksmith ruggedness with 1.2m Drop / IP67 sealed, MIL-STD 810-G
Small and lightweight, ergonomic design minimizes pressure on hand
Extended battery, longer battery cycle with extreme power saving
design including low power consumptionprocessor
Simple and easy PTT, make use of the Real-Time voice transmission
using the IP net
The sixth master piece of over 10 years’ endeavor.
Bluebird has been presenting the full-touch technology ahead of
time, even before the market was introduced with consumer
grade smart phones. Over 10 years have taken place – we have
been through an in-depth process of developing meaningful
technology with countless evaluations and improvements with two
predecessors, making perfec the full-touch enterprise mobile
technology.
22. The all-purpose industrial handheld computer.
Perfect result of combining a simple design and a rugged edge
that a high-paced industry needs.
Enterprise Full Touch Handheld Computer
BM180 Series, BP30
They provide Windows Embedded 8.1 or Android 4.4 for the first
time in the world
Light, slim and rugged – withstand 1.8m drop with MIL STD
810G
Convenient communication while traveling around the world
Ergonomic design of slim form factors for easy grip and
portability
One-to-one or one-to-multiple communication is possible without
extra charge
Built-in 1D/2D barcode scanner
02_Device & Line-up_features of handheld computer
23. Gives the most stringent level of protection through
Stonewall security using Patented PCI PTS 4.x and EMV
certifications as well as the popular encryption
Provides various payment methods including contact and
contactless card payment functions, manages customers
through loyalty program
Has Arm 11 Processor delivering fast speed
Applied ruggedness of AIDC products to payment terminals
02_Device & Line-up_features
Desktop, Mobile payment terminal
CT360, MT360, MT760, EP360
Seamless payment is possible with a
combination of various card payment
readers, security function and printer.
Small and lightweight terminals with semi-mobility
maximizes customer engagement in department stores,
restaurants and grocery stores.
24. All-in-one product including the world’s first printer, payment function
(MSR, IC-card, NFC) and barcode reader
Inner antennas prevent horizontal damage, withstand 1.5m drop
Strong communicationfunctionthat can be used anywhere in the world
High CPU and RAM, POS and ERP interwork
Easy additional extension such as fingerprint verification, camera
installation, etc
All in one handheld Computer
BIP-1300, BIP-1500
You have everything you need
Small and lightweight terminal combined with various card
payment reader and printer that is used for on-the-spot comp
payment on train, flight, department store, gas station, etc.
02_Device & Line-up_features of payment terminal
25. Enterprise tablet computer
ET100
Bluebird understands clients’ software environment and condition from
installing and running over 10,000 software
A mission critical device that will remain stable for the next 7 years
without discontinuingany components
Strong durability – even a screw is tested
Support Windows Embedded 8.1 pro or Window 7, NFC, GPS, etc
Using a value pack, ET100 can replace POS such as MSR payment as a
tablet POS
Deliberate in all aspects
A true industrial tablet that allows monitoring real-time information,
data processing, payment, and commercial transaction, etc. Comes
with detachable accessories, waterproof and dustproof functions and
Tanksmith technology.
02_Device & Line-up_features of business tablet
26. 01_Introduction
02_Devices & Line-up
03_Sales field
04_Support & Service
- Retail
- Transportation
- Distribution & FMCG
- Restaurant & Hospitality
- Government
- Finance
- Professional Service
- Healthcare
- Manufacturing
27. Understanding and relating to clients has become a critical
must-do for many companies that want success and grow.
Bluebird can identify with this need for competition and derives
their business by improving productivity and increasing the
potential of profit and growth.
Through depth study, secure sharper visibility
28. 03_Sales Field _ Retail
Enhance the consumers’ shopping experience.
Offer your customers the best, seamless shopping experience.
With professional services, optimize your payment activities and
performance to accelerate your business in less time and cost.
You can refer to our in-depth study about where you are and
what you care for.
supermarket, superstore, warehouse club, department store,
discount store, convenient store, apparel, footwear, electronics
specialty, drug store/pharmacy, home improvement, etc.
29. 03_Sales Field _ Transportation03_Sales Field _ Transportation
Transparent operation, efficient circulation
Bluebird transportation management solutions effectively leverage
your business to enable quick payments, boost productivity and
optimize the gas consumption efficiency.
You can refer to our in-depth study about where you are and
what you care for.
railway & subway, airline, bus, ferry, taxi, car sharing, etc.
30. 03_Sales Field _ Distribution & FMCG03_Sales Field _ Distribution & FMCG
Automate and streamline operations
Differentiate customer service
To thrive in the competitive distribution market, workflow
efficiency and customer satisfaction is critical. Today’s
customers are much more demanding; they want proactive
notification and transparency to every part of your service.
You can refer to our in-depth study about where you are
and what you care for.
mail & parcel delivery, logistics, warehouse, drug wholesales,
food & beverage, cosmetics, etc.
31. 03_Sales Field _ Restaurant & Hospitality
Face your visitors with confidence
Bluebird solutions will take your operation to the next level by
giving you tools that let you manage tasks real time so your
workers are always on top of the current situation. As
communication is the key in running an effective business, we
have streamlined communications by network connectivity for
all your workers. This will let your staff be where they are
needed and stay close to your customers
You can refer to our in-depth study about where you are
and what you care for.
restaurant, hospitality, etc.
32. 03_Sales Field _ Government
Give back to our heroes with reliable devices
for their selfless duty.
Serving and protecting the general public often requires the best
of performance. Their self-sacrifice is renowned and Bluebird
solutions want to give back to our heroes with reliable devices
and tools that can efficiently collect data and streamline
information transfer.
You can refer to our in-depth study about where you are
and what you care for.
public safety, military service, public administration, post office,
health center, etc.
33. 03_Sales Field _ Finance03_Sales Field _ Finance
Approach a wider audience with micro
management.
Understanding and relating to clients have become a
critical must-do for many companies that want success and
grow.
Bluebird can identify with this need for competition and
derives their business by improving productivity and
increasing the potential of profit and growth.
You can refer to our in-depth study about where you
are and what you care for.
bank, insurance, etc.
34. 03_Sales Field _ Professional Service
Give your staff the professional leap.
The efficiency and effectiveness of field service workers has
taken a professional leap over the past few years with all the
advantages of Bluebird rugged mobile computers. Gone are the
days of shuffling through piles of work orders and calling back
to the home office for driving directions or schedule updates.
You can refer to our in-depth study about where you are
and what you care for.
utilities & maintenance, security, publishing, entertainment, etc.
35. 03_Sales Field _ Healthcare
Let them do their best in their own way.
The delivery of health care services is the most visible part of any health care system, both to users and the
general public. There are many ways of providing health care in the modern world. The place of delivery may be
in the home, the community, the workplace, or in health facilities. The most common way is face-to-face delivery,
where care provider and patient see each other 'in the flesh'.
You can refer to our in-depth study about where you are and what you care for.
hospital, home nursing, etc.
36. 03_Sales Field _ Manufacturing
You’re in the fourth industrial revolution.
Industry is reaching a turning point into the fourth industrial
revolution, as digitalization is now following in after the
automation of production. The goals are to increase productivity,
efficiency, speed, and quality. In this way, companies can remain
competitive along the path of becoming the future in the
industry.
You can refer to our in-depth study about where you are
and what you care for.
construction, machine electronics & vehicle, metal recycling,
agriculture & resource, chemical, petroleum, etc.
39. BluebirdBGSS
BluebirdBGSS helps users utilize Bluebird devices to 100% with reference
to device training, request support, track repair, warranty service, and
material and accessory purchase.
BluebirdCare
To our partners and customers, Bluebird warrants all of our devices for
one year. If you wish to extend the warranty period, you can choose to
extend warranty period through The BluebirdCare Comprehensive.
BluebirdKS
Bluebird Knowledge Station provides extensive information, developer
tools, software download, device instruction manuals and online
technological support to our partners.
04_Support & Service_support & service
