Nithya Ruff, Director of Solutions Marketing and Alliances for SanDisk's Enterprise Storage Solutions made this presentation at the June 2014 Silicon Valley Database Meets SSD Meetup (See: http://www.meetup.com/db-speed-sv/)

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Open Source in Storage –
Myth or Reality?
Nithya Ruff, Director of Solutions Marketing and Alliances
SanDisk Enterprise Storage Solutions
June 3, 2014 Silicon Valley Database Meets SSD Meetup

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Forward-Looking Statements
During our meeting today we may make forward-looking statements.
Any statement that refers to expectations, projections or other characterizations of future
events or circumstances is a forward-looking statement, including those relating to market
position, market growth, product sales, industry trends, supply chain, future memory
technology, production capacity, production costs, technology transitions and future products.
This presentation contains information from third parties, which reflect their projections
as of the date of issuance.
Actual results may differ materially from those expressed in these forward-looking statements
due to factors detailed under the caption “Risk Factors” and elsewhere in the documents we
file from time to time with the SEC, including our annual and quarterly reports.
We undertake no obligation to update these forward-looking statements, which speak only as
of the date hereof.

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Outline
• State of Storage Just a Few Years Ago
• Disruptions and Changing Environment
• Tomorrow’s World

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Myth or Reality?
Forbes Article
Computer Science vs. Engineering
Source: http://www.forbes.com/sites/danwoods/2013/10/22/why-hasnt-open-source-taken-over-storage/
Don Woods, Contributor, Forbes

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Reality of Storage Just a Few Years Ago
• Considered infrastructure and plumbing and not so interesting
• Mainly Block and File storage solutions
• Primarily hard drives and tapes
• Beginning of some Flash in cashing, Flash in hybrid solutions and all
flash arrays
• A few dominant vendors with highly engineered solutions for mission
critical use
• Data services – Date Replication, Data Protection, Data Compression, etc.
• Commanding high prices and under price pressure
• Mostly proprietary

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Disruptions and Changing Landscape
• Big Data Volume, Variety and Velocity
• The Era of Cloud
• Virtualization
• Software Defined Storage and
Datacenters
• Hyperscale Companies and DIY
• Flash Economics
• Favorable Demand and Supply
Conditions
Source: Gartner on Big Data: Nexus; IDC on Third Platform

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Demand
• More DIY technologies and self service –
Customers and Suppliers working together
• Object Storage
• Cloud Infrastructure Technologies
• Elasticity and inter-operable software to
work across public, private and hybrid
• Software Defined Datacenter Framework
• Lower cost of ownership and acquisition

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Supply
• Maturing of Open Source Models
• DIY Users Creating Solutions and Making these Open

• Commercial-Open Pairing; Open, Closed and Open Source Plus* Models
• Consortia and frameworks to drive interoperability across the solutions
• OpenStack Foundation, Linux Foundation
• Trained and knowledgeable Open Source developers
• Flash becoming more prevalent and accessible
* Term used by IBM to describe value added open source

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A Cross Section of Open Source Projects in Storage

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Room for Open Source and Commercial
Company Partnership and Monetization
Community
• Rapid innovation
• Focuses on core features and
functionality, missing last mile
• Great for evaluation
• Community based collaborative
development model
• Cross company and cross ecosystem
problem solving
Commercial
• Open Source based products
• Integration and testing value-add
• Optimization of the product for a
certain market or use-case
• Single point of support and services
• Optimization for hardware like Flash
• Hire open source developers
• Influence direction

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SanDisk EMS Open Source Strategy
SanDisk is committed to Open Source and Open Standards through open source
based innovation, contributions and memberships in consortia that support and
nurture rapid innovation.
Faster Innovation Flexibility Interoperability Lower TCO
Community Membership
•Linux Foundation
•openstack Foundation
Philosophy
•Stay mainlined
•Add Enterprise grade value
•‘Flash Optimize’
Projects
We believe that open source is the lifeblood of innovation in the new datacenter
and for cloud architectures, rapid innovation & transformed IT.

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The Reality is…
• Open Source is in the data center, especially the cloud and
hyperscale data centers
• Open Source alone may be insufficient for enterprise grade use-
cases
• An Open Source Plus model is needed
• Partnership between Open and Commercial

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