Mobile Lottery with SMS Betting

•

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LocusPlay is a mobile lottery platform. With LocusPlay, lottery can be offered through mobile, web, SMS, USSD, Point-of-Sale (POS)terminals etc. It also provides mobile lottery, SMS betting and online gambling as well online lottery.

Technologie

What is SMS Betting?
LocusPlay Mobile Lottery
SMS
Be&ng
is
a
unique
way
of
playing
lo0ery
from
any
type
of
mobile
phone
irrespec7ve
of
the
Telecom
operator.
!
Players
can
pick
their
lo0ery
numbers
by
sending
SMS
or
TEXT
message
from
their
mobile
phone.
$2.00
1454.

4
Register by sending a SMS
LocusPlay SMS Betting
Simple Registration
Replacing the physical 4cket with an
e-‐Ticket sent through SMS.
Player can register
their mobile number
with a text message
Receive alerts and
notifications by SMS

5
LocusPlay SMS Betting
Online Lottery
Save cost by elimina4ng the middle-‐
man and sell directly to the player.
Play Lo@ery Online
100
%
Type it like a regular text message
Pick your lottery number
Send the message
Short code compatible
Receive e-Ticket by SMS
$2.00
1454.

6
LocusPlay SMS Betting
Transaction Security
If you prefer we can integrate with the
billing system of Cellular operator.
Secure Payment
Opt to deduct the
payment either from
your credit balance or
billed directly by your
Cellular operator

7
LocusPlay SMS Betting LocusPlay SMS Betting
Alerts and Reminders
No need to go and check the winning
number. Informa4on and no4fica4ons
are delivered automa4cally by SMS.
Automa4c No4fica4ons
e-Ticket sent by SMS
Notify winners
Campaigns & Promotions
Reminders
Financial transaction alert

Reduce Cost
replace physical 4ckets with e-‐
Tickets, delivered through SMS.
Different Modes of Payment
encourages players to play more
and frequently.
Customer Engagement & Loyalty
build trust by interac4ng with
them directly.
Leverage Promotion & Offers
stay in touch with your players.
Save Money
eliminate the middle-‐man and sell
directly to the player.
No Technology Barrier
No Smartphone, No Internet?
NO PROBLEM.
7878
Play
L68
2342
$2.00|
gn
bc
Benefits of TEXT Betting
There are many players who want freedom to play lo@ery from anywhere. There are players who want their privacy. There
are players who do not own a Smartphone. Not only LocusPlay’s SMS beNng solu4on helps you reach all such players but
also it helps you increase your lo@ery sales.

9
Why LocusPlay SMS Betting?
Almost instant
Personalized
Global
Simple to use
Interactive
!
Cost effective
No training required
Works on all mobile phones and networks
Secure transaction
Know your player

About LocusPlay
LocusPlay is a professionally managed company having vast experience in helping
lo@eries adopt state-‐of-‐the-‐art technology. LocusPlay’s mobile lo@ery plaPorm is
designed to operate high volume transac4ons with minimal investment and op4mum
infrastructure requirements.
!
Our partnership driven approach presents a win-‐win business model to paper-‐based
and startup lo@eries.

www.LocusPlay.com
info@locusplay.com
|
+1-‐401-‐400-‐1183

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Don’t be surprised if I tell you today that 8 out of 10 lotteries in the emerging markets fail in less than one year of starting. I have no official analysis or statistics to prove this, and I doubt anybody has carried out a field research on this either. But I am still confident about this bold statement, and I am not an analyst or a researcher. I am telling you this from the hard-core fact of me being associated with the lottery industry in the emerging markets for past 8 years. Having traveled to 30+ countries and interacted with 100+ lottery stakeholders, I very well understand the intricacies of lotteries in the emerging markets, especially Africa. There are many individuals and companies wanting to venture into lotteries. Majority of them do not have any experience about lottery, neither do they understand how a lottery functions. They too think that lottery is the de-facto money making machine and if they invest $100 today, it will give them a return of $200 in a couple of months.

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Lotteries must evaluate the performance and experience of technology partner thoroughly before partnering with them, especially their experience with the kind of market the lottery is into. The success of a lottery significantly depends upon how well the technology partner understands the intricacies of local lottery culture and player psychology. Especially, if you are a startup lottery you must ensure that the technology provider is capable of guiding you with proper planning and pre-implementation strategies before even you delve further into this. It is extremely critical for a startup lottery to get to “the state of readiness” before even launching the lottery and rolling out the technology.

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SMS Betting is a unique way of playing lottery from any type of mobile phones irrespective of the telecom operator. Players do not have to move out of their place to play, they can place bets from anywhere and anytime. LocusPlay text / SMS betting has been specifically designed for the emerging markets. The Internet penetration rate is low and on the other hand number of mobile users are rapidly growing in the emerging nations.

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The game of lottery has reached almost every hand now with mobile is becoming ubiquitous, and SMS (also known as a text message) is available on every mobile phone. SMS betting enables everyone to play lottery right on their mobile just by sending a text message. Gone are the days when the players had to walk all the way up to the lottery store to get their tickets. The latest trend in the lottery industry is betting on the mobile devices. The lottery industry witnessed an explosive growth with a whole new set of customers who are mobile users and willing to play the lottery but don’t like to walk the mile towards a lottery retail outlet.

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Mobile Lottery with SMS Betting

1. SMS Betting Lottery on Mobile

2. What is SMS Betting? LocusPlay Mobile Lottery SMS Be&ng is a unique way of playing lo0ery from any type of mobile phone irrespec7ve of the Telecom operator. ! Players can pick their lo0ery numbers by sending SMS or TEXT message from their mobile phone. $2.00 1454.

3. How does SMS Betting work?

4. 4 Register by sending a SMS LocusPlay SMS Betting Simple Registration Replacing the physical 4cket with an e-‐Ticket sent through SMS. Player can register their mobile number with a text message Receive alerts and notifications by SMS

5. 5 LocusPlay SMS Betting Online Lottery Save cost by elimina4ng the middle-‐ man and sell directly to the player. Play Lo@ery Online 100 % Type it like a regular text message Pick your lottery number Send the message Short code compatible Receive e-Ticket by SMS $2.00 1454.

6. 6 LocusPlay SMS Betting Transaction Security If you prefer we can integrate with the billing system of Cellular operator. Secure Payment Opt to deduct the payment either from your credit balance or billed directly by your Cellular operator

7. 7 LocusPlay SMS Betting LocusPlay SMS Betting Alerts and Reminders No need to go and check the winning number. Informa4on and no4fica4ons are delivered automa4cally by SMS. Automa4c No4fica4ons e-Ticket sent by SMS Notify winners Campaigns & Promotions Reminders Financial transaction alert

8. Reduce Cost replace physical 4ckets with e-‐ Tickets, delivered through SMS. Different Modes of Payment encourages players to play more and frequently. Customer Engagement & Loyalty build trust by interac4ng with them directly. Leverage Promotion & Offers stay in touch with your players. Save Money eliminate the middle-‐man and sell directly to the player. No Technology Barrier No Smartphone, No Internet? NO PROBLEM. 7878 Play L68 2342 $2.00| gn bc Benefits of TEXT Betting There are many players who want freedom to play lo@ery from anywhere. There are players who want their privacy. There are players who do not own a Smartphone. Not only LocusPlay’s SMS beNng solu4on helps you reach all such players but also it helps you increase your lo@ery sales.

9. 9 Why LocusPlay SMS Betting? Almost instant Personalized Global Simple to use Interactive ! Cost effective No training required Works on all mobile phones and networks Secure transaction Know your player

10. About LocusPlay LocusPlay is a professionally managed company having vast experience in helping lo@eries adopt state-‐of-‐the-‐art technology. LocusPlay’s mobile lo@ery plaPorm is designed to operate high volume transac4ons with minimal investment and op4mum infrastructure requirements. ! Our partnership driven approach presents a win-‐win business model to paper-‐based and startup lo@eries.

11. www.LocusPlay.com info@locusplay.com | +1-‐401-‐400-‐1183

Mobile Lottery with SMS Betting

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