LSA17: From Selling Ads to Digital Services – Boon or Boondoggle? (Camilyo, Guarantee Digital, BuzzBoard)

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This workshop was presented at the LSA17 event in San Diego, February 27 - March 1, 2017.

FROM SELLING ADS TO DIGITAL SERVICES

Marketing and Advertising
Operations, Finance
and Accounting
SuppliersHuman
Resources
Horizontal Players
Vertical
Players
CRM

Merchants need assistance in three essential areas…
1. They need to make great first impressions
• Accurate Data on Search Directories & Maps
• Welcoming Website that looks good on any screen
• Positive Reputation Online
2. They need to tell their story via content marketing
Social Media, Blogs, Email, and Video to stay top of mind,
drive social discovery
3. They need to find new customers
Leverage precision targeting abilities of Digital Media to
affordably connect with your best potential prospects

Contact Information
Neal Polachek Lorren Elkins Daryl Hively
Organization Board Advisors Camilyo Guarantee Digital
Phone 415-505-7902 917-327-0636 414-234-8529
Skype neal.polachek1 lorren.elkins
Twitter @lorren_elkins @GD_Digital
Email nbpolachek@gmail.com lorren.elkins@camilyo.com daryl@guaranteedigital.com

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2. Marketing and Advertising Operations, Finance and Accounting SuppliersHuman Resources Horizontal Players Vertical Players CRM

3.

4. Merchants need assistance in three essential areas… 1. They need to make great first impressions • Accurate Data on Search Directories & Maps • Welcoming Website that looks good on any screen • Positive Reputation Online 2. They need to tell their story via content marketing Social Media, Blogs, Email, and Video to stay top of mind, drive social discovery 3. They need to find new customers Leverage precision targeting abilities of Digital Media to affordably connect with your best potential prospects

5. Contact Information Neal Polachek Lorren Elkins Daryl Hively Organization Board Advisors Camilyo Guarantee Digital Phone 415-505-7902 917-327-0636 414-234-8529 Skype neal.polachek1 lorren.elkins Twitter @lorren_elkins @GD_Digital Email nbpolachek@gmail.com lorren.elkins@camilyo.com daryl@guaranteedigital.com