This presentation was given to an audience of small businesses at LSA Bootcamp, a one day digital marketing intensive in Austin 1/24/16. For more about the event and for a look at future events visit: http://bit.ly/LSABootcamp16

1. 

1
The BetterVideo Solution

2. What is BetterVideo?
BetterVideo is a turnkey solution allowing partners to quickly
and easily add video to their digital offering
Video Production
Workflow Video Players
VSEOMobile Hosting & DeliveryReporting
TrueView Ad Campaigns
Private Branded Scalable Video

3. Why Video?
• Digital video is the most engaging way to connect with
your consumers
• Introduce your business & share what makes it special
• Tell your story, in your words
• Visually familiarize new customers with your location & staff
• Showcase new products, seasonal sales & services
• Share powerful client testimonials

4. VIDEO SUPER CHARGES DIGITAL MEDIA 4
210 million people (65% of the population) will watch digital videos in 2016.
Sources: eMarketer 2015

5. VIDEO ENGAGESWEBSITE VISITORS 5
Visitors who view video
on a website stay
2 minutes longer*
44% of consumers made
a purchase after viewing
an online video**
Sources: * comScore 2014; ** Thrive Analytics, 2014 & 2015 Small Business Advertising Surveys

6. VIDEO OPTIMIZES ONLINE SEARCH 6
41% higher click
through rate for listings
and search results when
video is included.
Sources: aimClear 2014

7. VIDEO BOOSTS SOCIAL ENGAGEMENT
89% are likely to share a
video if they consider it
informative**
Videos are shared
1200% more than links
or text combined*
Source: * Hootsuite 2014, ** Animoto 2013

8. VIDEO GET EMAILS OPENED AND ACTED UPON 8
Dear Sam,
Emails with embedded
videos received 55%
higher revenue per email.
Emails with embedded
video have 50% more
clicks.
Source: Experian 2013. * Brainshark 2014 **Animoto 2014

9. VIDEO GETS CASH REGISTERS RINGING 9
Retailers who have added
product videos saw a
91% increase in
conversion.
Source: LiveClicker 2015.

10. What to THINK ABOUT when picking a videographer 10
•Experience
•Examples
•Ask questions
•Equipment
•HDSLR, lav mics, basic lighting
•Vision
•Know what you want & communicate it clearly ahead of time
Source: Forrester Research 2009

11. Jimmy Hunt
VP Sales & Marketing
MEDIA DISTRIBUTION SOLUTIONS
Jimmy.hunt@bettervideo.com
/BETTERVIDEOMDS
/MEDIADISTRIBUTIONSOLUTIONS
/BETTERVID
/MEDIA-DISTRIBUTION-SOLUTIONS
+MEDIADISTRIBUTIONSOLUTIONS

12. our products:
• Basic Montage
• Full Motion Video
• FM: http://qlnk.io/ql/569ebd66e4b0b55a66cbe7e2
• FMPlus: http://qlnk.io/ql/569ebc79e4b0774887823b43
• FMCustom: http://qlnk.io/ql/569ebdcee4b0c2616698d3c5
• Drone Capabilities:
http://qlnk.io/ql/569ebeebe4b0b55a66cbe7ef