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LiveWorld POV  Facebook Timeline  and the  Open Graph API  liveworld.com Your brand lives in  the voice of your customers LiveWorld Confidential Patent Pending
Executive Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What does it look like?
It is widely anticipated that Facebook will release Timeline for brand pages around March 2012.  Timeline API  We urge  Facebook-enabled brands to implement the as soon as possible.
Who is doing it? We expect  widespread adoption  of the Timeline Open Graph API as a norm   by the end of 2012 .
Adopting the Timeline API ,[object Object],[object Object],Members have total control over how (or if) the application activity displays and can choose to display it to select groups.
Additional app data ,[object Object],[object Object],[object Object],[object Object],[object Object]
What is Timeline? ,[object Object],[object Object]
Timeline drives activity ,[object Object],[object Object]
What is Newsfeed? ,[object Object],[object Object]
What is the Ticker? ,[object Object]
Why marketers care ,[object Object],[object Object]
Why marketers care (cont.) ,[object Object],[object Object],Timeline provides powerful reach and meaningful opportunities to  deepen brand affinity.

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LiveWorld POV for FaceBook's Timeline API

  • 1. LiveWorld POV Facebook Timeline and the Open Graph API liveworld.com Your brand lives in the voice of your customers LiveWorld Confidential Patent Pending
  • 2.
  • 3. What does it look like?
  • 4. It is widely anticipated that Facebook will release Timeline for brand pages around March 2012. Timeline API We urge Facebook-enabled brands to implement the as soon as possible.
  • 5. Who is doing it? We expect widespread adoption of the Timeline Open Graph API as a norm by the end of 2012 .
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.