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1. Print Media
Print media advertising is a form of advertising that uses physically printed media, such as magazines
and newspapers, to reach consumers, business customers and prospects. Advertisers also use digital
media, such as banner ads, mobile advertising, and advertising in social media, to reach the same target
audiences.
Newspapers
Advertisers can choose from a wide range of different types ofnewspapers,including local, regional or national
titles published in daily, evening, weekly or Sunday editions. Newspapers target different readerships with a mix of
content,often including sports,entertainment, business,fashion and politics in addition to local, national or world
news. Advertisers can buy different sizes of advertising space,from small classified ads with text only, to display
ads featuring text, photographs,illustrations and graphics in sizes up to a full page or even a double-page spread
Magazines
Magazines offer advertisers extensive choices of readership and frequency. Consumer magazines cover a wide range
of interests, including sport, hobbies,fashion, health, current affairs and local topics. Many business and trade
magazines provide coverage of specific industries, such as finance or electronics. Others cover cross-industry topics,
such as communications or human resources,while still others focus on job-specific areas, such as publications for
executives, marketing professionals or engineers.Publishing frequency is typically weekly, monthly or quarterly. As
with newspapers,advertisers can take advertising spaces from classified ads to full page ads in black and white or
color.

2. Digital Media
Digital media refers to audio, video, and photo content that has been encoded (digitally
compressed). Encoding content involves converting audio and video input into a digital media
file such as a Windows Media file. After digital media is encoded, it can be easily manipulated,
distributed, and rendered (played) by computers, and is easily transmitted over computer
networks.
Windows Media Video
Windows Media Video (WMV) is the name of a series of video codecs and their
corresponding video coding formats developed by Microsoft.
MP3
MPEG-1 or MPEG-2 Audio Layer III,[4] morecommonly referred to
as MP3 (or mp3), is an audio coding format for digital audio. It uses a form
of lossy data compression to encode data using inexact approximations and
partial data discarding to reduce file sizes, typically by a factor of 10, in
comparison with a CD while retaining a sound quality comparableto
uncompressed audio.

3. Broadcast media
Broadcastmedia is the mostexpedient means to transmit information
immediately to the widestpossible audience, although the Internetcurrently
challenges television as the primary sourceof news. Mostpeople now get their
daily news throughbroadcast, rather than printed, media.

4. Entertainment Media
Media that entertains people, like television
and films.
Enjoy the videos and music
you love, upload original
content, and share it all with
friends, family, and the world
on YouTube.
Sky Cable Corporation, commonly known as Sky, is
a Filipino telecommunications company based in Diliman,
Quezon City. It is the country's largest cable televisionprovider
in terms of number of subscribers and the country's largest pay
TV provider in terms of revenue.