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Internet Marketing. 
10 statistics, charts & insights
Source: comScore, June 2014 
Facebook 
115.4 million 
YouTube83.4 million 
Google Play72.2 million 
Google Search70.2m 
Pandora Radio69m 
Google Maps64.5m 
Gmail60.3m 
Instagram46.6m 
Apple Maps42.1m 
Yahoo! Stock 
42.1mTop 10mobile appsin the United Statesby unique visitors.
Googleowns the search enginemarket at 88.15%. Bing and Yahoo! are far behind with 4.61% and 4.01%. 
Source: StatCounter, 2014
Source: Internet Marketing Association, July 201460%of allInternet activityin the U.S. starts on a mobile device.
Social networkswith the most active users. 
Source: Facebook, Renren, We Are Social, WhatsApp, Twitter, Tumblr, LinkedIn, Google, June 2014 
Facebook 
1,280million 
QZone 
644million 
Google+ 
343million 
LinkedIn 
300million 
Twitter 
255million 
Tumblr 
230m 
Tencent 
Weibo 
220m
Source: eMarketer, 2014 
Worldwide B2C e-commerce sales will rise almost 20% to reach $1.471 trillionin 2014.
There are60 millionmonthly active Twitter usersin the United States. 
Source: Twitter, Q2, 2014
Source: BizCommunity.com, 2013Email marketingis important or very important to90% of companies.But 1/3of them can’tcalculate its ROI. 
Can calculate ROI 
Can't calculate ROI
32% 
17% 
9.50% 
8% 
7% 
5% 
4% 
4% 
4% 
3% 
3% 
2% 
1.50% 
0% 
5% 
10% 
15% 
20% 
25% 
30% 
35% 
Gaming 
Facebook 
Social Messaging (other) 
Utilities 
Apple Safari 
Google Browsers 
YouTube 
Entertainment (other) 
Productivity 
News 
Other 
Other browsers 
Twitter 
Percentage of Total User Sessions86%of time spent on mobile devicesis spent onapps. 32%of that time on games. 17%on Facebook. 
Source: comScore, Flurry, NetMarketShare, January-March 2014
Facebookhas more than1.2 billionmonthly active users. This is almost 50%ofInternet users worldwide. 
Source: Facebook, 2014
474.44million 
86.45million 
82.32million 
44.17million 
40.31million 
37.78million 
37.67million 
37.16million 
37.15million 
32.77million 
32.19million 
30.41million 
28.88million 
27.42million 
27.1million 
26.87million 
26.24million 
24.76million 
24.61million 
24.07million 
0 
100 
200 
300 
400 
500 
Facebook for Every Phone 
Coke 
YouTube 
Red Bull 
Converse All Star 
Nike Football 
Playstation 
Starbucks Coffee 
Oreo 
Pepsi 
iTunes 
Skype/Windows Live Messenger 
Nutella 
Pringles 
Angry Birds 
Samsung Mobile USA 
Skittles 
Monster Energy 
Adidas Originals 
Xbox 
Source: Worldwide, Facebook, July 2014Popular brandswith the mostFacebook fans.
by Lisa Masiello. 
Tweet with with me on @LisaMasiello 
Connect with me on/in/LisaMasiello 
Want to share this data with someone? 
Go ahead. It’s ok.

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Internet marketing statistics

  • 1. Internet Marketing. 10 statistics, charts & insights
  • 2. Source: comScore, June 2014 Facebook 115.4 million YouTube83.4 million Google Play72.2 million Google Search70.2m Pandora Radio69m Google Maps64.5m Gmail60.3m Instagram46.6m Apple Maps42.1m Yahoo! Stock 42.1mTop 10mobile appsin the United Statesby unique visitors.
  • 3. Googleowns the search enginemarket at 88.15%. Bing and Yahoo! are far behind with 4.61% and 4.01%. Source: StatCounter, 2014
  • 4. Source: Internet Marketing Association, July 201460%of allInternet activityin the U.S. starts on a mobile device.
  • 5. Social networkswith the most active users. Source: Facebook, Renren, We Are Social, WhatsApp, Twitter, Tumblr, LinkedIn, Google, June 2014 Facebook 1,280million QZone 644million Google+ 343million LinkedIn 300million Twitter 255million Tumblr 230m Tencent Weibo 220m
  • 6. Source: eMarketer, 2014 Worldwide B2C e-commerce sales will rise almost 20% to reach $1.471 trillionin 2014.
  • 7. There are60 millionmonthly active Twitter usersin the United States. Source: Twitter, Q2, 2014
  • 8. Source: BizCommunity.com, 2013Email marketingis important or very important to90% of companies.But 1/3of them can’tcalculate its ROI. Can calculate ROI Can't calculate ROI
  • 9. 32% 17% 9.50% 8% 7% 5% 4% 4% 4% 3% 3% 2% 1.50% 0% 5% 10% 15% 20% 25% 30% 35% Gaming Facebook Social Messaging (other) Utilities Apple Safari Google Browsers YouTube Entertainment (other) Productivity News Other Other browsers Twitter Percentage of Total User Sessions86%of time spent on mobile devicesis spent onapps. 32%of that time on games. 17%on Facebook. Source: comScore, Flurry, NetMarketShare, January-March 2014
  • 10. Facebookhas more than1.2 billionmonthly active users. This is almost 50%ofInternet users worldwide. Source: Facebook, 2014
  • 11. 474.44million 86.45million 82.32million 44.17million 40.31million 37.78million 37.67million 37.16million 37.15million 32.77million 32.19million 30.41million 28.88million 27.42million 27.1million 26.87million 26.24million 24.76million 24.61million 24.07million 0 100 200 300 400 500 Facebook for Every Phone Coke YouTube Red Bull Converse All Star Nike Football Playstation Starbucks Coffee Oreo Pepsi iTunes Skype/Windows Live Messenger Nutella Pringles Angry Birds Samsung Mobile USA Skittles Monster Energy Adidas Originals Xbox Source: Worldwide, Facebook, July 2014Popular brandswith the mostFacebook fans.
  • 12. by Lisa Masiello. Tweet with with me on @LisaMasiello Connect with me on/in/LisaMasiello Want to share this data with someone? Go ahead. It’s ok.