A quarterly market report providing information on York Region's luxury real estate market.

1. Living
NORTH OF THE CITY
A Quarterly Market Analysis of York Region’s Executive, Estate, and Acreage Properties
Local Expertise, Global Connections
Vol. 1 Issue 3

2. THE SOTHEBY'S STORY
A PRESTIGIOUS BRAND BUILT ON A
260-YEAR REPUTATION
Sotheby’s was founded in London in 1774 as an auction bookseller. It is currently
represented in over 35 countries and conducts auctions on five continents.
Sotheby’s went public and listed on the New York Stock Exchange in 1988.
SOTHEBY’S INTERNATIONAL REALTY:
A HERITAGE RICH IN HISTORY
Sotheby’s International Realty® was founded in 1976 and its early mission was
to augment the auction business by offering a complete package of estate
disposition services.
Today, Sotheby’s International Realty operates in more than 500 offices in key
residential and resort markets in 39 countries.
Sotheby’s International Realty Canada is locally owned and operated by some
of North America’s most experienced professionals. We currently have ten
offices nationwide, with two located in Ontario. We provide our clients with
the highest standard of professional, intelligent real estate services.
A DISTINCTIVE PROPERTY DESERVES
A DISTINCTIVE MARKETING PLAN.
Sotheby’s International Realty brings property marketing to a new level. We offer a comprehensive, global approach
to advertising, utilizing the strength of our international network to reach as many qualified potential buyers as
possible. Our marketing programs include:
PRINT MARKETING NETWORK MARKETING
We have an in-house team that will create unique and The powerful global marketing and referral resources
high-impact marketing materials to complement our sales of Sotheby’s International Realty, combined with our
approach to attract qualified buyers to your home. Our sophisticated marketing programs, provide highly effective
clients benefit from exclusive corporate rates and prime marketing strategies for home sellers. In addition to
placement in local, national, and international publications the various print and digital media opportunities, your
including the Globe and Mail, Architectural Digest, Robb Report, property will be showcased in our network of Canadian
Preview Magazine, New York Times, Gourmet, International and international offices.
Herald Tribune,The Wall Street Journal and Country Life.
PUBLIC RELATIONS
DIGITAL MARKETING Does your home have a story to tell? By working closely
Your property will receive online exposure on with a distinguished public relations firm, you can gain
sothebysrealty.ca and sothebysrealty.com, as well as on a additional international exposure for your property in
number of other highly trafficked sites including those of some of the world’s most respected publications.
the New York Times and The Wall Street Journal.

3. LOCAL EXPERTISE, GLOBAL CONNECTIONS
What's my home worth?
What a difference a few months make. With the cold weather behind us and the beauty
of an Ontario summer in our midst, optimism in the real estate market prevails. If you
have decided to put your home on the market in the coming months, perhaps you already
have a sale price in mind.You may have researched properties currently available for sale
in your neighbourhood, or have calculated how much you spent to purchase your home
and the dollars you've invested in renovations and upgrades. But is this price realistic for
a timely sale?
There are many factors that we consider when determining a suggested market value
range for a home. One of the most common factors includes looking at comparables;
homes that have either sold, or often more importantly, have failed to sell in a given
time period in a certain area. Comparables can provide a good baseline for determining
market value, however, because real estate is so location specific, a sale on one street
can have little relevance to the same style of home on a neighbouring street. Supply and
demand, absorption rates, features of the home, and seller conditions are prominent
items to review.
Pricing a luxury home can be even more challenging because the exclusivity and the
high degree of customization often renders few -- if any -- relevant comparables. In
the ultra-luxury category (over $10,000,000 CDN), less than 60 properties are for sale
in the whole country. For this type of home, replacement cost, local and world market
conditions, and professional third-party appraisals are all utilized and assessed.
Highest and best use is another model that we explore. In the case of properties with
acreage, subdividing and/or developing the land might make the most sense. For others,
converting from agricultural to commercial zoning could be the best route. Of course,
zoning regulations always need to be explored and considered.
Pricing a property is just one part of a successful sale. We invite you to contact us for a
complimentary consultation to learn more about the Sotheby's brand, and our approach
to marketing distinctive homes.
Best regards,
Allison Parent Lisa Clark
M.B.A., B.A.Sc. (Civil Eng.) B.A.A., e-PRO®
Sales Representative Sales Representative
e. aparent@sothebysrealty.ca e. lclark@sothebysrealty.ca
c. 416.910.4507 c. 416.258.6053
www.allisonparent.com www.lisaclark.ca
If you would like to receive a complimentary
copy of International Architecture and Design,
Sotheby’s International Realty RESIDE Magazine,
or Sotheby’s Preview, please call or email us
(contact information noted above).
A Review of Second Quarter 2009 Vol 1 Issue 3

4. LIVING NORTH OF THE CITY
Although we suspected that the market was beginning to turn York Region - Detached Homes Available (Inventory)
around with the appearance of a Balanced Market in the first
quarter of 2009, demand has continued to increase throughout 3500!
the second quarter translating into today’s strong Seller’s Market. 3000!
Number of Units
In some high-demand areas with attractive price points (mainly
2500!
entry-level homes), demand outweighs supply and as a result
we are seeing bidding wars for many York Region homes. 2000!
1500!
In comparison to Q2-08, the total number of units available for
sale actually decreased by 20% in Q2-09 - the first year-over- 1000!
year inventory decrease since March 2008. During the month 500!
of June, inventory was 35% lower than the previous year. This
0!
dramatic change indicates that the surplus inventory evident in Jan! Feb! Mar! Apr! May! Jun! Jul! Aug! Sep! Oct! Nov! Dec!
the past three quarters has finally been consumed.
2009 2008 2007
The second chart shows the number of detached homes sold
each month. We have seen an overall increase of 22% in unit
sales in the first quarter of 2009 versus the same period in
2008, with the rate of increase widening throughout the quarter. York Region - Detached Homes Sold
Unit sales in April 2009 were virtually equal to those of April 1400!
2008, while during June sales increased a remarkable 52% over
1200!
last year. In fact, June 2009 sales were actually 15% higher than
Number of Units
those in June 2007! 1000!
800!
The final chart outlines the Sales-to-Inventory ratio for York
Region’s real estate market. To calculate the ratio, we take the 600!
total number of sales in a given time frame and divide that by 400!
the total inventory for the same period. The general consensus
200!
in the real estate industry is that a balanced market occurs
when this ratio lies between 15% and 25%. Although we had 0!
experienced a short-lived Buyer’s Market from October 2008 Jan! Feb! Mar! Apr! May! Jun! Jul! Aug! Sep! Oct! Nov! Dec!
to February 2009, we moved into a Balanced Market in the first
2009 2008 2007
quarter of 2009, and are now experiencing a strong Seller’s
Market, with a Sales-to-Inventory ratio of 58% in June 2009.
York Region - Overall Sales-to-Inventory Ratio
70%!
60%!
50%!
Seller's Market
40%!
30%!
20%!
Balanced Market
10%!
Buyers Market
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A rtfully uniting extraordinary properties with extraordinary lives

5. LUXURY MARKET REPORT
A total of 284 detached homes in southern York Region* sold for $750,000 or more in the second quarter of 2009, down only 20
units over the same period in 2008, and more than three times the number that sold in the first three months of 2009. Two homes
broke the $4 million sales price barrier this quarter – a $4.2 million home in King, and a $4 million home in Vaughan. The following
section provides an overview of properties listed at or sold for $750,000 or greater during the second quarter of 2009.
Aurora
The Aurora area currently has 71 properties for sale in the $750,000+ price range. In the second quarter of 2009, 19 luxury
properties sold, versus 16 in the same period of 2008. Days on market increased to 56 days, up from 20 days in 2008. The median
sold price was $1.15 million, with the top sale in the quarter for this community at $2.095 million.
King
In the second quarter of 2009, 34 properties sold for $750,000 or more, almost double the volume during the same time period in
2008. Median sale price was $926,300 - a decrease of five per cent over the same quarter in 2008. Days on market were down
from 50 to 41. The highest sale for the community was $4.2 million, compared with $3.75 million in 2008. There are currently 101
top-tier homes available for sale, with the highest listing at $4.85 million.
Newmarket
Newmarket experienced a slight increase in median sale price in the second quarter of 2009, from $811,500 in 2008 up to $830,000
in 2009. The top sale in the second quarter of 2009 in Newmarket was $925,000. Eight luxury properties are currently on the
market, with the highest priced listing at $915,000.
Richmond Hill
In the second quarter of 2009, 92 properties sold, down from 114 sales in the second quarter of 2008. The median sale price was
$887,000, and properties were on the market for 31 days. The top sale in the quarter in Richmond Hill was $3.5 million, compared
with a top sale of $2.45 million in the same period in 2008. The top-priced listing is currently at $3.999 million.
Thornhill
Thirty-six properties sold in Thornhill, with the highest sale reaching $1.9 million. Sales volume was down slightly, from 41 units in
the second quarter of 2008 to 36 in 2009. The median sale price was $960,000, up 8.5% over 2008. Eighty-eight properties priced
at $750,000 and above are now available for sale. The highest priced listing in Thornhill – and for the entire study area – is an estate
home listed at $9.38 million.
Unionville/Markham
Fifty properties sold in Unionville and Markham, with the highest sale reaching $1.44 million. Sales volume was up slightly, from 47
units in 2008 to 50 in 2009, as was days on market – from 27 days in 2008 to 29 days in 2009. The median sale price was $845,000,
equal to that of 2008. Seventy-five properties priced at $750,000 and above are now available for sale. The highest priced listing in
the area is $2.899 million.
Vaughan
Vaughan has 93 top-tier properties for sale. In the second quarter of 2009, 31 units sold, down almost 30% from the 44 sales
achieved in the second quarter of 2008. Median sale price was down from $900,000 in 2008 to $850,000. However, the top sale
came in at $4.0 million – almost double the top sale of $2.18 million in the second quarter of 2008. The top listing currently offered
for sale is at $4.78 million. Days on market remained fairly steady, from 24 days in 2008 to 25 days in 2009.
Whitchurch / Stouffville
The Whitchurch-Stouffville area has 103 properties for sale in the $750,000+ price range. Sales volume increased from 15 sales in
the second quarter of 2008 to 19 in 2009. The median sold price in this area was $1.01 million, with the top sale at $1.550 million.
This represents a 6.3% increase in median sale price. The highest listing is currently offered for $4.25 million. Median days on market
dropped to 39 days from 47 days.
*Note: Our commentary is based on detached residential properties listed on the Multiple Listing Services (MLS ®) in TREB map areas N01-N08 and N10-N14, with a sold price of $750,000
or greater, that sold during the months of April, May, and June 2009. Data is accurate as of June 30, 2009. For days on Market calculations, we used the median.
A rtfully uniting extraordinary properties with extraordinary lives

6. OUR FEATURED PROPERTIES
To learn more about our featured properties, please visit our international website,
www.sothebysrealty.com, and enter the Property ID # associated with each property.
36 Kraft Drive, Waterloo, ON 10 Sirona's Lane, Aurora, ON
Property ID# 4000009958 Property ID# 4000009910
Enjoy the peace and tranquility of country living, minutes from the This elegantly decorated residence backs onto the exclusive Magna Golf
city. This beautiful estate home spans 11,000 square feet, and sits on Course. Complete with a separate in-law/nanny suite in the walkout
112 acres of landscaped grounds, overlooking Waterloo’s Grand River. basement, this house contains an indoor conditioning pool & outdoor
Features include dramatic custom millwork and finishings throughout, pool, spa, and waterfall.
a spectacular indoor pool with retractable glass roof, a tennis court,
cabana, walking trails, and four ponds. Live and entertain in grand style.
19 Awesome Again Lane, Aurora, ON 1541 Haist Street, Fonthill, ON
Property ID# 4000009892 Property ID# 4000006740
Located in the gated community of Adena Meadows, this bungalow with In the heart of wine country, this tudor mansion is truly unique. It's
loft backs onto the Magna Golf Course. Complete with a stunning 5-storey turret overlooks the sunken courtyard, and inhabitants can view
basement that includes a double-sided stone fireplace, wine cellar, media the numerous tiered gardens from virtually any room in the house.
room, and more, this house does not disappoint!

7. OUR FEATURED PROPERTIES
To learn more about our featured properties, please visit our international website,
www.sothebysrealty.com, and enter the Property ID # associated with each property.
553 St. John's Sideroad West, Aurora, ON 34 Royal Oaks Crescent, Huntsville, ON
Property ID# 4000007315 Property ID# 4000010959
Located on approximately three beautifully landscaped acres, this home Minutes from Deerhurst Resort in the heart of Muskoka lies this
has a fully self-contained apartment above the 3-car garage — perfect for spectacular custom-built home with stunning views from every window!
use as an in-law or nanny suite! Exceptional finishing throughout, including 100 year old elm flooring, pot
lights, quartz counters, Douglas fir exterior doors & window frames.
ABOUT US
Allison Parent Lisa Clark
M.B.A., B.A.Sc. (Civil Eng.) B.A.A., e-PRO®
Sales Representative Sales Representative
e. aparent@sothebysrealty.ca e. lclark@sothebysrealty.ca
c. 416.910.4507 c. 416.258.6053
www.allisonparent.com www.lisaclark.ca
Over the years, Allison has worked with the country's top-ranked luxury Lisa's interest in assessing market conditions and developing pricing
real estate companies offering high-quality service to clients in all price strategies is largely a result of her background prior to joining Sotheby's
ranges. Having formerly worked in the high-technology industry in a - she was a consultant with an international consulting firm, and also
business leadership role, she is accustomed to working in fast-paced, owned her own consulting business. Lisa holds a Bachelor of Applied Arts
high-stress environments. During her 10+ years in this industry, Allison degree, and is a certified e-PRO(R). She is a member of the Institute for
managed client accounts that generated over $100 MILLION in annual Luxury Home Marketing, the Markham Board of Trade, and the Vaughan
revenue. Allison holds an M.B.A. (Master of Business Administration) Chamber of Commerce. Lisa grew up in Woodbridge, and is a long-time
degree from the Schulich School of Business at York University, as well resident and active community member in Thornhill, where she currently
as a Bachelor of Applied Science degree in Civil Engineering from the lives with her husband and four children.
University of Waterloo. She currently resides in Newmarket with her
husband and two sons.

8. Please accept this invitation to call us and discover the
difference of Sotheby’s International Realty®.
We look forward to representing you.
For further information, please contact:
A llison Parent
M.B.A., B.A.Sc. (Civil Eng.)
L isa Clark
B.A.A., e-PRO™
Sales Representative Sales Representative
e. aparent@sothebysrealty.ca e. lclark@sothebysrealty.ca
c. 416.910.4507 c. 416.258.6053
www.allisonparent.com www.lisaclark.ca
Richmond Hill, Aurora, King, Caledon, Thornhill, Richmond Hill,Woodbridge,
Whitchurch-Stouffville, Newmarket and Kleinburg, Markham,Vaughan and
Uxbridge Unionville
Sotheby's International Realty Canada, Brokerage
497 Davenport Road
Toronto, ON M4V 1B7
416.960.9995
sothebysrealty.ca
Sotheby’s International Realty Canada, Brokerage. Independently owned and operated. If your property is currently listed
with a real estate broker, please disregard. It is not our intention to solicit the offerings of other real estate brokers.