Facebook has over 250 million active users who on average have 120 friends and log on daily. More than 30 million users update their status and upload over 1 billion photos and 10 million videos each month. Facebook profiles represent individuals and allow connections as friends, while groups are for clubs/organizations and connect users as members. Facebook pages are best for businesses, allow unlimited fans as connections, and provide analytics and customization tools.

1. Facebook – Facts and Fiction

2. You are not alone. You are not alone

4. The average user has 120 friends on the site

5. More than 120 million users log on at least once a day

6. More than 30 million users update their status at least once each day

7. More than 8 million users become fans of Pages each day

8. More than 1 billion photos and 10 million videos are uploaded each month

10. Facebook Profile A facebook profile should be used to represent an individual. Profile You have a “profile if under your photo or logo it says “Edit my Profile”. You have a page if under your photo or logo it says “Edit my Page.”

11. Status Tabs Photo Your Blurb The Wall Profile part 2 Connections are called Friends

12. Facebook Group A group is used by clubs and organizations to engage their members. Group Connections are called Members Discussion Board *A Group wall doesn’t allow for photo, video, or link attachments. Posts do not show up in a member’s news feed. The Wall*

13. Facebook Business Page Custom Tabs Custom Graphics Connections are called Fans.

14. Facebook Site Governance: Statement of Rights and Responsibilities (updated 8/11/09) Section 4, Point 2 “You will not use your personal profile for your own commercial gain.“ This is scary.

15. The pages are public, which makes them visible to search engines. New content that you create on a page will show up in the newsfeed of fans. A page can have an unlimited number of fans. Why are Facebook Pages Best for Business?

16. Why are Facebook Pages Best for Business? Tabs on a facebook page can be customized.

17. Why are Facebook Pages Best for Business? Facebook allows you to place targeted ads that link to specific tabs.

18. Why are Facebook Pages Best for Business? Facebook provides a page analysis tool called Insights

19. Why are Facebook Pages Best for Business? Pages allow you to create a landing page

20. How to Create a Page! It’s pretty darn easy. Really. Click on the Ads and Pages Icon. (Bottom left hand corner) Click on Create a Page. Select a Business Category. Choose a Name. Click on Create Page. Fill in available basic and detailed fields, add photo or logo and a blurb about your business. (Different business will have different fields.) Customize your tabs.

21. Customize your tabs. Facebook provides Wall, Info, Photos, Discussions, Reviews, Events, Notes and Video. You can add additional tabs from applications or create custom tabs. 7. Choose your landing page You can select which tab opens for new visitors.

23. Applications There are over 55,000 Facebook applications to choose from.

24. 8. Add good content*. Period. *Use links, photos, videos, blog posts P.S. This is not good content.

25. Tips and Tricks Remove annoying stuff. Send your Twitter Stream to Facebook. Send your PAGE updates to Twitter.

26. Post audio to FaceBook from your Iphone Find Friends Find PeopleYou Email People Search Classmates Search Co-Worker Search Name Search Suggestions

28. Be creative with your profile or business page photo. This is not creative.

29. Create Lists P.S. When you receive a friend request you can chose which list a friend belongs in.

30. Resources

31. Resources www.appdata.com

32. Resources www.InsideFacebook.com www.AllFacebook.com Email me: LindaCDavis@comcast.net www.LindaDavis.info

33. Linked In“Your Online Resume” Linked In

34. Trulia

35. Trulia Q&A

38. You Tube Frankly Realty

39. Manage your online reputation with Google Alerts. Google Alerts

40. Remember. Google Never Forgets.