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Top Career Tips for
Quantitative Professionals:
Analytics, Data Science, and
Marketing Research
You picked the right career!
#1 Data Scientist
#5 Analytics Manager
You picked the right career!
#1 Statistician
#5 Operations Research Analyst
#12 Market Research Analyst
You picked the right career!
Marketing research and analytics talent is in
extremely high demand
© 2017 Burtch Works LLC
of analytics and marketing research talent
is approached at least monthly on LinkedIn
about new job opportunities
90%
How to Proactively
Manage Your Career
Proactively manage your career
Join professional organizations
and other groups
Attend conferences or meetups
Keep your LinkedIn profile
updated
Network in your industry
Stay current on industry
developments, tools, and skills
Career moves can
pay off
average salary increase
when changing jobs
in analytics
14%
Top 3 Skills
Companies Target:
Intellectual Curiosity
Business Acumen
Communication Skills
Crafting an impactful resume:
Demonstrate your impact, not just your job
responsibilities
Establish progression throughout your career
Tailor your resume to each role
Include data sources used, tools, methodologies,
industries, and other relevant details
Titles may not be consistent
in different companies and
industries.
Ask questions during the
hiring process so that you
understand the role.
Navigating job title
differences
• Latest tools
• Challenging problems
• Give analytics/research a “seat at the table”
• Realistic & fair salary expectations
Find Companies That Offer Growth
Stand out during the interview
process by thoroughly researching
the company you’re applying to, and
asking thoughtful, tailored questions.
Presentations and
assignments during the
hiring process are
becoming more common,
so be prepared!
• Be transparent about your current salary
• Know your market value – download our salary studies for analytics,
data science, and marketing research at burtchworks.com/study
• Demonstrate your value and why you deserve the amount you’re asking
for
• Evaluate the entire opportunity – scope of the role, opportunities to
learn, company culture, work/life balance, career growth, etc.
• Negotiate tactfully, especially when you have multiple offers
• Never accept unless your decision is final!
Salary Negotiation Strategies
• There is a reason you were looking for a new job.
• Will the countering company or team be able to change for you?
• Don’t base your decision on people that may leave.
• Your company will label you a flight risk
• Is the counter offer in lieu of future promotions?
• Consider long-term career strategy, not short-term rewards.
Say No to Counter Offers!
Our #1 piece of advice
Don’t fall victim to the permanent pink slip.
Keep your skills fresh!
How can Burtch Works help?
• Direct relationships with marquee companies
• Resumes go directly to the hiring manager
• Opportunities nationwide, some international
• Work across industries
We partner with top-shelf firms
Deep industry knowledge
Our expertise has been featured
in a variety of business media
Deep industry knowledge
• Salary studies provide in-depth information
• Flash surveys keep you up-to-date on trends
• Blog and social media provide the latest
news
• Webinars share insights directly from our
knowledgeable recruiters
Deep industry knowledge
Predictive Analytics
Data Science
Marketing Science/Modeling
Marketing Research
Consumer/Shopping Insights
Category Management
Credit/Risk Analytics
Fraud Analytics
Web Analytics
SEO/SEM
CRM & Database Marketing
Digital Marketing/Analytics
Direct Marketing
Operations Research
Demand Forecasting
Pricing
Business Intelligence
Analytics Management
Analytics/Research C-Suite
Specialized recruiters who work with integrity
Visit burtchworks.com/blog for more insights on
the topics in this presentation and…
• Career advice
• Hiring market insights
• Additional salary research
• Burtch Works news and updates
Follow Burtch Works on social media to stay
updated on our latest research.
Explore new roles at
jobs.burtchworks.com
• Predictive analytics
• Data science
• Marketing research
• Consumer insights
• Credit/risk analytics
• Fraud analytics
• Web analytics
• Digital marketing/analytics
…and many more!
About
Burtch Works
Leading resource for
analytics, data science, and
marketing research careers
Download our salary reports
burtchworks.com/study
30+ pages of data for:
Predictive Analytics
Data Science
Marketing Research
© 2014 Burtch Works LLC
Let’s chat!
info@burtchworks.com
847-440-8555
Open to exploring the market?

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Burtch Works’ Top Career Tips for Analytics, Data Science, & Marketing Research

  • 1. Top Career Tips for Quantitative Professionals: Analytics, Data Science, and Marketing Research
  • 2. You picked the right career! #1 Data Scientist #5 Analytics Manager
  • 3. You picked the right career! #1 Statistician #5 Operations Research Analyst #12 Market Research Analyst
  • 4. You picked the right career! Marketing research and analytics talent is in extremely high demand © 2017 Burtch Works LLC of analytics and marketing research talent is approached at least monthly on LinkedIn about new job opportunities 90%
  • 6. Proactively manage your career Join professional organizations and other groups Attend conferences or meetups Keep your LinkedIn profile updated Network in your industry Stay current on industry developments, tools, and skills
  • 7. Career moves can pay off average salary increase when changing jobs in analytics 14%
  • 8. Top 3 Skills Companies Target: Intellectual Curiosity Business Acumen Communication Skills
  • 9. Crafting an impactful resume: Demonstrate your impact, not just your job responsibilities Establish progression throughout your career Tailor your resume to each role Include data sources used, tools, methodologies, industries, and other relevant details
  • 10. Titles may not be consistent in different companies and industries. Ask questions during the hiring process so that you understand the role. Navigating job title differences
  • 11. • Latest tools • Challenging problems • Give analytics/research a “seat at the table” • Realistic & fair salary expectations Find Companies That Offer Growth
  • 12. Stand out during the interview process by thoroughly researching the company you’re applying to, and asking thoughtful, tailored questions.
  • 13. Presentations and assignments during the hiring process are becoming more common, so be prepared!
  • 14. • Be transparent about your current salary • Know your market value – download our salary studies for analytics, data science, and marketing research at burtchworks.com/study • Demonstrate your value and why you deserve the amount you’re asking for • Evaluate the entire opportunity – scope of the role, opportunities to learn, company culture, work/life balance, career growth, etc. • Negotiate tactfully, especially when you have multiple offers • Never accept unless your decision is final! Salary Negotiation Strategies
  • 15. • There is a reason you were looking for a new job. • Will the countering company or team be able to change for you? • Don’t base your decision on people that may leave. • Your company will label you a flight risk • Is the counter offer in lieu of future promotions? • Consider long-term career strategy, not short-term rewards. Say No to Counter Offers!
  • 16. Our #1 piece of advice Don’t fall victim to the permanent pink slip. Keep your skills fresh!
  • 17. How can Burtch Works help?
  • 18. • Direct relationships with marquee companies • Resumes go directly to the hiring manager • Opportunities nationwide, some international • Work across industries We partner with top-shelf firms
  • 19. Deep industry knowledge Our expertise has been featured in a variety of business media
  • 20. Deep industry knowledge • Salary studies provide in-depth information • Flash surveys keep you up-to-date on trends • Blog and social media provide the latest news • Webinars share insights directly from our knowledgeable recruiters Deep industry knowledge
  • 21. Predictive Analytics Data Science Marketing Science/Modeling Marketing Research Consumer/Shopping Insights Category Management Credit/Risk Analytics Fraud Analytics Web Analytics SEO/SEM CRM & Database Marketing Digital Marketing/Analytics Direct Marketing Operations Research Demand Forecasting Pricing Business Intelligence Analytics Management Analytics/Research C-Suite Specialized recruiters who work with integrity
  • 22. Visit burtchworks.com/blog for more insights on the topics in this presentation and… • Career advice • Hiring market insights • Additional salary research • Burtch Works news and updates
  • 23. Follow Burtch Works on social media to stay updated on our latest research.
  • 24. Explore new roles at jobs.burtchworks.com • Predictive analytics • Data science • Marketing research • Consumer insights • Credit/risk analytics • Fraud analytics • Web analytics • Digital marketing/analytics …and many more!
  • 25. About Burtch Works Leading resource for analytics, data science, and marketing research careers Download our salary reports burtchworks.com/study 30+ pages of data for: Predictive Analytics Data Science Marketing Research
  • 26. © 2014 Burtch Works LLC Let’s chat! info@burtchworks.com 847-440-8555 Open to exploring the market?