Lily_M

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film marketing quantitative research purchase behavior attitudinal loyalty harry potter sense of community purchase loyalty quantitative method analytical research attitudes consumer behavior film community

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Evaluation of the Impact of a person's Sense of Community on Attitudinal Loyalty and Purchase Behavior regarding the Harry Potter brand

Vor 8 Jahren • 1025 Aufrufe

film marketing quantitative research purchase behavior attitudinal loyalty harry potter sense of community purchase loyalty quantitative method analytical research attitudes consumer behavior film community

Lily_M

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Evaluation of the Impact of a person's Sense of Community on Attitudinal Loyalty and Purchase Behavior regarding the Harry Potter brand