In order to generate leads for its Executive M.B.A. program, Queen's School of Business utilized LinkedIn Sponsored Updates and LinkedIn InMail to target and reach prospective students. As a result, the school saw a 300% increase in traffic to its thought leadership platform, QSB Insight realized a 60% increase in webinar attendance, and 450 leads were generated for the Executive M.B.A. program. Read the full case study to learn more about this success story.
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