Presentation by Stephen R. Walli at LinuxCon China 2017 There are best practices to understand when building products from open source software, but there are a number of anti-patterns that crop up along the way. Product teams (from engineering to marketing) need to understand these patterns and practices to participate best in open source project communities and deliver products and services to their customers at the same time. These patterns hold regardless of whether the vendor created and owns the project or participates in projects outside their control.

1. There is NO Open Source
Business Model
开源软件没有商业模式
Stephen R. Walli
@stephenrwalli
stephen.walli@gmail.com

2. Open Source Software
Business Models Redux
Stephen R. Walli
@stephenrwalli
stephen.walli@gmail.com

3. There is NO Open Source
Business Model
开源软件没有商业模式
Stephen R. Walli
@stephenrwalli
stephen.walli@gmail.com

4. A Story

6. 1997
~750,000 LoC
~$10,000,000
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

7. Interix
~$100,000
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

8. Interix + ACT
~$140,000
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

9. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

10. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$

11. Build vs. Buy
自己开发或者买进来

12. Build vs. Buy vs. Borrow

13. Build vs. Buy vs. (Borrow & Share)
自己开发，买进来，借用 或者分享

14. Open Source Software is about Engineering Economics

15. 1950 1960 1970 200019901980 2010
Code sharing
At Princeton
IAS in late
1940s
IBM “SHARE”
Conf & Library
Begins 1953
DECUS
Conf & Library
Begins 1962
MIT Project
Athena Begins
1983
1BSD Released
1977
AT&T Shares
First UNIX tapes
early-70s
Free Software
Foundation
Launches 1985
2nd DoJ vs IBM begins
“Software Bundling
is Anti-competitive”
1969
IBM response is to
unbundle HW, SW, &
services pricing
1st DoJ vs IBM
Consent Decree
“Hardware Bundling
is Anti-competitive”
1956
Open Source
Definition 1997
USENIX Begins
1975
Linus Releases
Linux 1991
Apache httpd
Released 1995
Apache Software
Foundation 1999
OSDL Forms
2000
OSDL Re-forms as
Linux Foundation
2007
U.S. Congress
Adds Computer
Software to
Copyright Law
1980
GCC
1987
emacs
1975
We’ve shared software since we’ve written software
自从我们开始编写软件以来，我们一直在分享

16. 1950 1960 1970 200019901980 2010
Code sharing
At Princeton
IAS in late
1940s
IBM “SHARE”
Conf & Library
Begins 1953
DECUS
Conf & Library
Begins 1962
MIT Project
Athena Begins
1983
1BSD Released
1977
AT&T Shares
First UNIX tapes
early-70s
Free Software
Foundation
Launches 1985
2nd DoJ vs IBM begins
“Software Bundling
is Anti-competitive”
1969
IBM response is to
unbundle HW, SW, &
services pricing
1st DoJ vs IBM
Consent Decree
“Hardware Bundling
is Anti-competitive”
1956
Open Source
Definition 1997
USENIX Begins
1975
Linus Releases
Linux 1991
Apache httpd
Released 1995
Apache Software
Foundation 1999
OSDL Forms
2000
OSDL Re-forms as
Linux Foundation
2007
U.S. Congress
Adds Computer
Software to
Copyright Law
1980
GCC
1987
emacs
1975
We’ve shared software since we’ve written software
自从我们开始编写软件以来，我们一直在分享
Writing good software is hard work
创建好的软件很难

17. 1950 1960 1970 200019901980 2010
Code sharing
At Princeton
IAS in late
1940s
IBM “SHARE”
Conf & Library
Begins 1953
DECUS
Conf & Library
Begins 1962
MIT Project
Athena Begins
1983
1BSD Released
1977
AT&T Shares
First UNIX tapes
early-70s
Free Software
Foundation
Launches 1985
2nd DoJ vs IBM begins
“Software Bundling
is Anti-competitive”
1969
IBM response is to
unbundle HW, SW, &
services pricing
1st DoJ vs IBM
Consent Decree
“Hardware Bundling
is Anti-competitive”
1956
Open Source
Definition 1997
USENIX Begins
1975
Linus Releases
Linux 1991
Apache httpd
Released 1995
Apache Software
Foundation 1999
OSDL Forms
2000
OSDL Re-forms as
Linux Foundation
2007
U.S. Congress
Adds Computer
Software to
Copyright Law
1980
GCC
1987
emacs
1975
Companies shared software before we had the OSD
DEC Ultrix
1984
SunOS
1983
OSF/1
1992
Red Hat
1993

18. 1950 1960 1970 200019901980 2010
Code sharing
At Princeton
IAS in late
1940s
IBM “SHARE”
Conf & Library
Begins 1953
DECUS
Conf & Library
Begins 1962
MIT Project
Athena Begins
1983
1BSD Released
1977
AT&T Shares
First UNIX tapes
early-70s
Free Software
Foundation
Launches 1985
2nd DoJ vs IBM begins
“Software Bundling
is Anti-competitive”
1969
IBM response is to
unbundle HW, SW, &
services pricing
1st DoJ vs IBM
Consent Decree
“Hardware Bundling
is Anti-competitive”
1956
Open Source
Definition 1997
USENIX Begins
1975
Linus Releases
Linux 1991
Apache httpd
Released 1995
Apache Software
Foundation 1999
OSDL Forms
2000
OSDL Re-forms as
Linux Foundation
2007
U.S. Congress
Adds Computer
Software to
Copyright Law
1980
GCC
1987
emacs
1975
Companies shared software before we had the OSD
(Writing good software is hard work)
DEC Ultrix
1984
SunOS
1983
OSF/1
1992
Red Hat
1993

19. Collaboratively-Developed Liberally-Licensed Software is about
Engineering Economics
一起编写软件并使用自由软件许可证, 对大家有经济收益

20. Another Story

21. A Story of Red Hat in Three CEOs

22. 1994 1999 2008
A Story of Red Hat in Three CEOs

23. 1994 1999 2008
A Story of Red Hat in Three CEOs

24. 1994 1999 2008
A Story of Red Hat in Three CEOs

25. Red Hat is a software company that
is focused on making its customers successful
Red Hat is a software company that
is very good at the engineering economics of open source software

26. So What About the Business Model?!?!!?

27. Committers
Contributors
Community
EcosystemProject
Products
Services
Books
Training
The Evolution of an Open Source Project

28. Committer(s)
+
Code

29. Developers
Committers
+
Code

30. Developers
Committers
+
Code

31. Developers
Users
Committers
+
Code

32. Developers
Users
Committers
+
Code

33. Developers
Users
Committers
+
Code
Books
Contractors
Products
Distributions
Consulting
Training
Support
Building the Ecosystem

34. How do you increase your user base?

35. How do you increase your user base?
(Because that’s where you’ll find your developers)

36. How do you increase your user base?
(Because that’s where you’ll find your developers)
How do you encourage developers?
(Because these are your future contributors)

37. How do you increase your user base?
(Because that’s where you’ll find your developers)
How do you encourage developers?
(Because these are your future contributors)
How do you make it easy to contribute?
(Because this is the growth and success of your community)

38. How do you increase your user base?
(How do you make it easy to install/configure/use the software?)
How do you encourage developers?
(How do you make it easy to build/test/experiment?)
How do you make it easy to contribute?
(What do you communicate to your community)

39. Open Source Community Practices
Project Exes
published
Project Build
Automated I
Project Install
Automated
Complete Src
published
Project
BugTracking
Project Build
Automated II
Project Test
Automated I
Project Test
Automated II
Basic Arch
Description
Project
License
Mission
Statement
Code of
Conduct
Forums, Email
Comms
Platform
FAQs, Howto
Governance
Contributoion
Guidelines
Events
Community Development
Software Construction Maturity

40. Open Source Community Patterns
Project Exes
published
Project Build
Automated I
Project Install
Automated
Complete Src
published
Project
BugTracking
Project Build
Automated II
Project Test
Automated I
Project Test
Automated II
Basic Arch
Description
Project
License
Mission
Statement
Code of
Conduct
Forums, Email
Comms
Platform
FAQs, Howto
Governance
Contributoion
Guidelines
Events
Community Development
Software Construction Maturity
Encourage
Users
Encourage
ContributorsEncourage Developers

41. Committers
Contributors
Community
EcosystemProject
Products
Services
Books
Training
The Evolution of an Open Source Project

42. Committers
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Corporate
Contributors
The Evolution of an Open Source Project

43. Committers
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Corporate
Contributors
Customers
The Evolution of an Open Source Project

44. Open Source Community Practices
Project Exes
published
Project Build
Automated I
Project Install
Automated
Complete Src
published
Project
BugTracking
Project Build
Automated II
Project Test
Automated I
Project Test
Automated II
Basic Arch
Description
Project
License
Project
License
Mission
Statement
Code of
Conduct
Forums, Email
Comms
Platform
FAQs, Howto
Governance
Contributoion
Guidelines
Events
Provenance
Tracking
Repositories
Protected
Dependencies
Documented
Contributions
Auditted
Provenance
Management
Committers
Indemnified
Committer
Governance
Trademark
Management
IP Management Activities
Community Development
Software Construction Maturity

45. Open Source Community Patterns
Project Exes
published
Project Build
Automated I
Project Install
Automated
Complete Src
published
Project
BugTracking
Project Build
Automated II
Project Test
Automated I
Project Test
Automated II
Basic Arch
Description
Project
License
Project
License
Mission
Statement
Code of
Conduct
Forums, Email
Comms
Platform
FAQs, Howto
Governance
Contributoion
Guidelines
Events
Provenance
Tracking
Repositories
Protected
Dependencies
Documented
Contributions
Auditted
Provenance
Management
Committers
Indemnified
Committer
Governance
Trademark
Management
IP Management Activities
Community Development
Software Construction Maturity
Encourage
Users
Encourage
ContributorsEncourage Developers
Encourage/
Manage Corp
Contributions

46. Committers
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Corporate
Contributors
Customers
The Evolution of an Open Source Project

47. TRANSISION

48. Engineering/
Partner?/
Customer?/
Committers
Engineering/
Partner?/
Customer?/
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Partner/Customer
Contributors
The Evolution of a Corporate Open Source Project
Setting Customer and Partner Expectations in Community is Critical

49. Engineering/
Partner?/
Customer?/
Committers
Engineering/
Partner?/
Customer?/
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Partner/Customer
Contributors
The Reality of a Corporate Open Source Project
Setting Customer and Partner Expectations in Community is Critical

50. Customers versus Community
(Money vs. Time; Expectations are different; Conversations are different)

51. Customers versus Community
(Money vs. Time; Expectations are different; Conversations are different)
Partners versus Community
(Don’t mix business with community)

52. Customers versus Community
(Money vs. Time; Expectations are different; Conversations are different)
Partners versus Community
(Don’t mix business with community)
Products versus Projects
(Success metrics are different; OKRs and KPIs are different)

53. Engineering/
Partner?/
Customer?/
Competitors?/
Committers
Engineering/
Partner?/
Customer?/
Competitors?/
Contributors
Community
EcosystemProject
Products
Services
Books
Training
Partners/Competitors
Contributors
The Reality of Corporate Open Source Projects
Setting Customer and Partner Expectations in Community is Critical

54. Collaboratively-Developed Liberally-Licensed Software is an Engineering Economic Imperative
一起编写软件并使用自由软件许可证, 对大家有经济收益
(We’ve Shared Software Since We’ve Written Software)

55. Collaboratively-Developed Liberally-Licensed Software is an Engineering Economic Imperative
一起编写软件并使用自由软件许可证, 对大家有经济收益
(We’ve Shared Software Since We’ve Written Software)
There is no Open Source Business Model
开源软件没有商业模式
(Good Companies Solve Customer Problems)

56. Collaboratively-Developed Liberally-Licensed Software is an Engineering Economic Imperative
一起编写软件并使用自由软件许可证, 对大家有经济收益
(We’ve Shared Software Since We’ve Written Software)
There is no Open Source Business Model
开源软件没有商业模式
(Good Companies Solve Customer Problems)
Successful Open Source Projects Follow Well Known Patterns
成功的开源项目遵循已知模式
(No Scale without Discipline)

57. Collaboratively-Developed Liberally-Licensed Software is an Engineering Economic Imperative
一起编写软件并使用自由软件许可证, 对大家有经济收益
(We’ve Shared Software Since We’ve Written Software)
There is no Open Source Business Model
开源软件没有商业模式
(Good Companies Solve Customer Problems)
Successful Open Source Projects Follow Well Known Patterns
成功的开源项目遵循已知模式
(No Scale without Discipline)
Don’t Confuse Customers & Partners with Community OR Products with Projects
不要将客户和合作伙伴与社区成员混淆 不要将社区项目与客户产品混淆
(Corporate Open Source Projects Require Different Thinking)

58. How do you make money when you give away the product for free?
当您免费赠送产品时，您如何赚钱？

59. How do you make money when you give away the product for free?
当您免费赠送产品时，您如何赚钱？

60. What problem are we solving for our customers?
我们为客户解决什么问题？

61. What problem are we solving for our customers?
我们为客户解决什么问题？
How do we make our customers successful?
我们如何使我们的客户成功？

62. What problem are we solving for our customers?
我们为客户解决什么问题？
How do we make our customers successful?
我们如何使我们的客户成功？
What can we do to make our community healthier?
我们可以做些什么来使我们的社区更健康？

63. What problem are we solving for our customers?
我们为客户解决什么问题？
How do we make our customers successful?
我们如何使我们的客户成功？
What can we do to make our community healthier?
我们可以做些什么来使我们的社区更健康？
How do we make our community successful?
我们如何使我们的社区成功？

64. Questions & Comments
谢谢你们
stephen r walli
stephen.walli@gmail.com
@stephenrwalli
http://stephesblog.blogs.com
http://opensource.com
https://medium.com/@stephenrwalli/

65. No Scale without Discipline
(This is an Attribute of Software)
Orders of Magnitude
(1000:100:10:1)
Freeloaders are important!
(It means you’re doing it right)