The document analyzes search volume data from Google Trends for various technology terms in the UK and worldwide from June 2016 to June 2017. The key findings are:
1) In the UK, search interest was highest for business intelligence, cloud computing, artificial intelligence, internet of things, and big data. London had the highest search volumes for these terms.
2) The fastest rising related search terms were python for data science and machine learning bootcamp worldwide and orbis business intelligence and business intelligence analyst in the UK.
3) Worldwide, China, Singapore, South Korea, India and Israel had the highest search volumes for machine learning, while Singapore, Pakistan, India, Nigeria and South Korea were highest for
Google Trends BI, AI, Big Data, Cloud Computing and Internet of ThingsKofo Are
This document analyzes search interest over time for various business-related terms like "business intelligence", "cloud computing", "artificial intelligence", "internet of things", and "big data" in different regions of the United Kingdom. It shows graphs of search interest in each term by country and major city, and lists the most popular and fastest rising related search queries. The data comes from Google Trends and is analyzed from June 2016 to June 2017.
Forecast to contribute £216 billion to the UK economy via business creation, efficiency and innovation, and generate 360,000 new jobs by 2020, big data is a key area for recruiters.
In this QuickView:
- Big data in numbers
- Top 10 industries hiring big data professionals
- Top 10 qualifications sought by hirers
- Top 10 database and BI skills sought by hirers
- Getting started in big data: popular big data techniques and vendors
Klub Innowacji UW - Centrum rafinacji informacji (cri)UOTT UW
Centrum Rafinacji Informacji Spółka z o.o. offers big data analysis services to provide clients a competitive advantage. They have 8 years of experience and experts in IT, data collection, and analysis. Their services include identifying and collecting relevant information sources, then analyzing large datasets using machine learning and text analysis. Examples shown include oil price forecasting, sentiment analysis of word pairs, topic trends over time, and predictive comparisons to official election results.
There were more than 350,000 core information technology (IT) job postings in the UK during 2016 Q3 according to Burning Glass Technologies Labour Insights.
In comparison to the entire UK job market, there were over 2.4 million total postings for the same 2016 Q3 period. IT postings represent 15% of all job postings in Q3.
IT postings have increased by 11% over the same Q3 last year. Note: not all postings translate to a hire. (See “About This Snapshot” on last page.)
According to the Office for National Statistics, the UK unemployment rate declined to 4.8% for the 3-month period ending October 2016 (slightly down from 4.9% the previous 3 months). This is the lowest unemployment rate since July to September 2015.
There were 31.76m people in employment between August and October (up by over 340,000 a year earlier), vs. 1.62m unemployed people looking for work (103,000 fewer than the year earlier).
This document discusses the rise of data and data-driven business models. It notes that unprecedented volumes of data are being generated from sources like the internet, smartphones, apps, and IoT devices. This presents both challenges and opportunities for businesses. The author analyzes over 500 UK startups utilizing data and finds that most focus on B2B services using a subscription model. Many are building platforms to connect various stakeholders around data sharing and analytics. Successful data businesses develop scalable and defensible platforms that benefit from network effects. The document examines examples of both large and small data-driven companies and their business models.
Oisin Lunny - IoF Tech conference - mobile innovationOisin Lunny
This document discusses lessons learned from successful mobile charity campaigns. It provides examples of campaigns run by DEC, Faberge, and Open Fundraising. Key lessons include understanding that mobile is the primary internet access for many, having a "mobile first" strategy, using shortcodes across marketing channels, focusing on metrics to measure ROI, understanding your target audience, and optimizing all aspects of mobile campaigns. Regular SMS donations are also shown to outperform one-time methods like direct debit. Choosing the right technology partner is also emphasized.
Google Trends BI, AI, Big Data, Cloud Computing and Internet of ThingsKofo Are
This document analyzes search interest over time for various business-related terms like "business intelligence", "cloud computing", "artificial intelligence", "internet of things", and "big data" in different regions of the United Kingdom. It shows graphs of search interest in each term by country and major city, and lists the most popular and fastest rising related search queries. The data comes from Google Trends and is analyzed from June 2016 to June 2017.
Forecast to contribute £216 billion to the UK economy via business creation, efficiency and innovation, and generate 360,000 new jobs by 2020, big data is a key area for recruiters.
In this QuickView:
- Big data in numbers
- Top 10 industries hiring big data professionals
- Top 10 qualifications sought by hirers
- Top 10 database and BI skills sought by hirers
- Getting started in big data: popular big data techniques and vendors
Klub Innowacji UW - Centrum rafinacji informacji (cri)UOTT UW
Centrum Rafinacji Informacji Spółka z o.o. offers big data analysis services to provide clients a competitive advantage. They have 8 years of experience and experts in IT, data collection, and analysis. Their services include identifying and collecting relevant information sources, then analyzing large datasets using machine learning and text analysis. Examples shown include oil price forecasting, sentiment analysis of word pairs, topic trends over time, and predictive comparisons to official election results.
There were more than 350,000 core information technology (IT) job postings in the UK during 2016 Q3 according to Burning Glass Technologies Labour Insights.
In comparison to the entire UK job market, there were over 2.4 million total postings for the same 2016 Q3 period. IT postings represent 15% of all job postings in Q3.
IT postings have increased by 11% over the same Q3 last year. Note: not all postings translate to a hire. (See “About This Snapshot” on last page.)
According to the Office for National Statistics, the UK unemployment rate declined to 4.8% for the 3-month period ending October 2016 (slightly down from 4.9% the previous 3 months). This is the lowest unemployment rate since July to September 2015.
There were 31.76m people in employment between August and October (up by over 340,000 a year earlier), vs. 1.62m unemployed people looking for work (103,000 fewer than the year earlier).
This document discusses the rise of data and data-driven business models. It notes that unprecedented volumes of data are being generated from sources like the internet, smartphones, apps, and IoT devices. This presents both challenges and opportunities for businesses. The author analyzes over 500 UK startups utilizing data and finds that most focus on B2B services using a subscription model. Many are building platforms to connect various stakeholders around data sharing and analytics. Successful data businesses develop scalable and defensible platforms that benefit from network effects. The document examines examples of both large and small data-driven companies and their business models.
Oisin Lunny - IoF Tech conference - mobile innovationOisin Lunny
This document discusses lessons learned from successful mobile charity campaigns. It provides examples of campaigns run by DEC, Faberge, and Open Fundraising. Key lessons include understanding that mobile is the primary internet access for many, having a "mobile first" strategy, using shortcodes across marketing channels, focusing on metrics to measure ROI, understanding your target audience, and optimizing all aspects of mobile campaigns. Regular SMS donations are also shown to outperform one-time methods like direct debit. Choosing the right technology partner is also emphasized.
FutureEverything runs year-round projects looking at the impact of technology and data on society. Open data is changing the world as more data is made publicly available by governments and organizations. Manchester aims to be on the forefront of 21st century "data cities" by making city data freely available to fuel innovation. Data intermediaries can help interpret underlying data and present it visually to help people understand and take action. Various opportunities exist for businesses to use open data to gain insights and make better decisions.
OutSystems Next Step 2014 Presentation - BIG DATA Journal ADEC GroupScott Darrow (LION)
ADEC Group is an international consulting firm founded in 1998 with over 5,500 associates worldwide. They provide customized outsourcing and managed services solutions utilizing big data and innovative technologies. Their big data services include processing over 1,507 environmental databases totaling over 70 terabytes of maps and tables containing over 1 billion attributes. They have a team of over 70 data analysts and 30 technology professionals processing up to 64 gigabytes of data per second to develop applications and solutions for clients.
This document discusses the need for a data exchange marketplace as data becomes a valuable commodity. It notes that while there will be 44 zettabytes of data generated in 2020, only 3% of that data is currently being utilized. The proposed solution is a platform called q.Datum that would allow data providers and consumers to securely buy and sell data, with the company taking a 10% commission on transactions. It provides some examples of current data pricing and discusses plans to launch initially in Germany and the EU, seeking strategic partners and initial customers.
The document discusses how the rise of the Internet of Things will require organizations to adapt their corporate structures and executive roles. As IoT connects more devices and generates unprecedented data, executives must work together across functions like operations, technology, information, marketing and human resources. The CEO must recognize opportunities in big data while the CIO manages vast information flows. As privacy and security challenges emerge, the CSO and CLO must collaborate to ensure compliance. Overall, success in the IoT era will depend on innovation through interdependent relationships between C-level executives.
This document discusses London's strategy to become a smart city by utilizing data and technology. It outlines plans to create an open data platform and API to aggregate data from various sensors and sources. This would allow data to be used to inform policymaking and the development of new services. The strategy also explores using IoT data and aims to establish functioning data markets. It emphasizes that leadership will be important to coordinate efforts around digitizing services and developing strategies for data exploitation and emerging data markets.
This document discusses best practices for using Hadoop as an enterprise data hub. It provides an overview of how big data is driving new analytical workloads and the need for deeper customer insights. It discusses challenges with analyzing new sources of structured, unstructured and multi-structured data. It introduces the concept of a Hadoop enterprise data hub and data refinery to simplify access to new insights from big data. Key components of the data hub include a data reservoir to capture raw data from various sources, a data refinery to cleanse and transform the data, and publishing high value insights to data warehouses and other systems.
This document discusses open data and the Open Data Institute (ODI). It provides background on open data initiatives in dozens of countries and cities. It then discusses the ODI's mission to catalyze open data culture to create economic, environmental, and social value through standards, training, research, and helping unlock supply and demand for open data. It provides details on the ODI leadership team and highlights of its growth in funding since beginning operations in October 2012.
UK British Business Angels Association Keynotegerardgrech
A presentation on how digital clusters all over the UK are shaping a Tech Nation. Plus case studies of how UK-based tech companies are creatively raising money at the early stage of their development.
IOT Paris Seminar 2015 - intro by Yann AubryMongoDB
The document discusses an event about using MongoDB for Internet of Things (IoT) applications. It notes that with 40 billion sensors and $19 trillion in potential revenue, larger databases will be needed to handle the big data generated by IoT. The event agenda outlines presentations on how MongoDB allows for flexible schemas, horizontal scaling, and a query language to enable organizations like Axa and Orange to build IoT solutions. Adoption of MongoDB is growing among Fortune 500 companies for applications like real-time analytics, mobile, and content management that require managing high volumes and varieties of dynamic data.
This tool provides a rapid and effective look beyond your boundaries to find new technologies and partners. This global tool helps you discover what you need faster and more cost-effectively than building your own networks. The activities that support this approach can be tailored to suit your organisation’s innovation process and methodology.
Innovation Radar includes a unique web search system and a database of more than 250,000 companies including university spin-outs high growth companies. The 100%Open team helps to frame and filter searches and interviews potential partners to ensure most productive collaborations.
Tijdens de vierde sessie van de vierdelige reeks Master Minds on Data Science hield Eric van Tol een presentatie over businesscases en verdienmodellen.
The Experis Tech Cities Job Watch report for Q3 2015 shows mixed hiring trends across 10 major UK tech cities. While overall hiring demand fell slightly, some cities like Glasgow and Newcastle saw strong increases in jobs advertised. Demand for mobile skills increased the most at 6%, while cloud roles rose 4%. Big data roles remained rare but highest paying. Hiring demand outside London was more stable, with some cities like Leeds and Manchester posting rises in opportunities.
The document summarizes Project Provenance, an online platform that aims to provide transparency about product supply chains through open data and storytelling. It will allow consumers to browse and purchase products directly from makers while learning about each item's origins and production process. The platform is in early stages of development and the founders are working on designing the information architecture and backend, contacting initial makers, and developing the minimum viable product over the next 3-5 months with the help of a small investment. Their goal is to launch through social media advertising and press coverage facilitated by the team's experience in journalism and design.
1. Digitization is changing everything from how we access media to new forms of transportation like ride sharing.
2. The Digital Single Market strategy aims to improve access to digital goods and services, support digital networks and services, and make digitization a driver for economic growth.
3. The Netherlands currently has a good starting position in Europe according to the DESI index, but further digitization of the economy is a focus of the Dutch Digital Agenda.
In his keynote, Jason looks at some of the challenges that in-memory approaches to data and data processing are helping to overcome today. But he also gazes into his crystal ball to ask what the future holds for in-memory computing. Specifically, how will in-memory approaches change in the next three to five years, as it is increasingly relied upon to support the emerging Internet of Things? Jason also briefly looks at some of the other nascent technologies that are likely to be used in parallel with in-memory computing, and he wraps up by asking what kind of role in-memory is likely to play in related areas such as cloud computing and edge analytics.
Tech Nation, Global Ecosystems Summit Keynote 2018gerardgrech
- Tech Nation is an organization that works to support tech entrepreneurs and grow the UK's tech sector through programs, skills development, visas, and media promotion.
- London ranks 3rd globally in tech startup ecosystem rankings, and is the 2nd most connected due to relationships between entrepreneurs. Specializations are emerging across the UK, including fintech in London, app development in Manchester, and AI/IoT in Cambridge.
- The UK tech sector grew faster than the overall economy in 2017 and accounts for 13 of Europe's 34 unicorns. Jobs in digital tech are increasing and pay higher salaries on average. However, diversity remains a challenge with only 19% of the digital tech workforce being female.
From the changing landscape of ICT infrastructure to tackling tricky supply chain issues, we explore every corner of the IT industry in issue 002 of the Probrand Group magazine: http://www.probrand.co.uk/imag/issue02/index.html
The document shows global PC market share by units for 1996, 2006, 2016, and 2017. In 1996, Compaq had the largest share at 15.9% followed by IBM and Packard Bell. By 2006, Dell had become the largest with 19.4% and HP was second. In 2016, Lenovo took the top spot with 21% while HP and Dell were second and third. The 2017 data showed HP retaking the lead with 21% and Lenovo and Dell following as the second and third largest PC manufacturers.
FutureEverything runs year-round projects looking at the impact of technology and data on society. Open data is changing the world as more data is made publicly available by governments and organizations. Manchester aims to be on the forefront of 21st century "data cities" by making city data freely available to fuel innovation. Data intermediaries can help interpret underlying data and present it visually to help people understand and take action. Various opportunities exist for businesses to use open data to gain insights and make better decisions.
OutSystems Next Step 2014 Presentation - BIG DATA Journal ADEC GroupScott Darrow (LION)
ADEC Group is an international consulting firm founded in 1998 with over 5,500 associates worldwide. They provide customized outsourcing and managed services solutions utilizing big data and innovative technologies. Their big data services include processing over 1,507 environmental databases totaling over 70 terabytes of maps and tables containing over 1 billion attributes. They have a team of over 70 data analysts and 30 technology professionals processing up to 64 gigabytes of data per second to develop applications and solutions for clients.
This document discusses the need for a data exchange marketplace as data becomes a valuable commodity. It notes that while there will be 44 zettabytes of data generated in 2020, only 3% of that data is currently being utilized. The proposed solution is a platform called q.Datum that would allow data providers and consumers to securely buy and sell data, with the company taking a 10% commission on transactions. It provides some examples of current data pricing and discusses plans to launch initially in Germany and the EU, seeking strategic partners and initial customers.
The document discusses how the rise of the Internet of Things will require organizations to adapt their corporate structures and executive roles. As IoT connects more devices and generates unprecedented data, executives must work together across functions like operations, technology, information, marketing and human resources. The CEO must recognize opportunities in big data while the CIO manages vast information flows. As privacy and security challenges emerge, the CSO and CLO must collaborate to ensure compliance. Overall, success in the IoT era will depend on innovation through interdependent relationships between C-level executives.
This document discusses London's strategy to become a smart city by utilizing data and technology. It outlines plans to create an open data platform and API to aggregate data from various sensors and sources. This would allow data to be used to inform policymaking and the development of new services. The strategy also explores using IoT data and aims to establish functioning data markets. It emphasizes that leadership will be important to coordinate efforts around digitizing services and developing strategies for data exploitation and emerging data markets.
This document discusses best practices for using Hadoop as an enterprise data hub. It provides an overview of how big data is driving new analytical workloads and the need for deeper customer insights. It discusses challenges with analyzing new sources of structured, unstructured and multi-structured data. It introduces the concept of a Hadoop enterprise data hub and data refinery to simplify access to new insights from big data. Key components of the data hub include a data reservoir to capture raw data from various sources, a data refinery to cleanse and transform the data, and publishing high value insights to data warehouses and other systems.
This document discusses open data and the Open Data Institute (ODI). It provides background on open data initiatives in dozens of countries and cities. It then discusses the ODI's mission to catalyze open data culture to create economic, environmental, and social value through standards, training, research, and helping unlock supply and demand for open data. It provides details on the ODI leadership team and highlights of its growth in funding since beginning operations in October 2012.
UK British Business Angels Association Keynotegerardgrech
A presentation on how digital clusters all over the UK are shaping a Tech Nation. Plus case studies of how UK-based tech companies are creatively raising money at the early stage of their development.
IOT Paris Seminar 2015 - intro by Yann AubryMongoDB
The document discusses an event about using MongoDB for Internet of Things (IoT) applications. It notes that with 40 billion sensors and $19 trillion in potential revenue, larger databases will be needed to handle the big data generated by IoT. The event agenda outlines presentations on how MongoDB allows for flexible schemas, horizontal scaling, and a query language to enable organizations like Axa and Orange to build IoT solutions. Adoption of MongoDB is growing among Fortune 500 companies for applications like real-time analytics, mobile, and content management that require managing high volumes and varieties of dynamic data.
This tool provides a rapid and effective look beyond your boundaries to find new technologies and partners. This global tool helps you discover what you need faster and more cost-effectively than building your own networks. The activities that support this approach can be tailored to suit your organisation’s innovation process and methodology.
Innovation Radar includes a unique web search system and a database of more than 250,000 companies including university spin-outs high growth companies. The 100%Open team helps to frame and filter searches and interviews potential partners to ensure most productive collaborations.
Tijdens de vierde sessie van de vierdelige reeks Master Minds on Data Science hield Eric van Tol een presentatie over businesscases en verdienmodellen.
The Experis Tech Cities Job Watch report for Q3 2015 shows mixed hiring trends across 10 major UK tech cities. While overall hiring demand fell slightly, some cities like Glasgow and Newcastle saw strong increases in jobs advertised. Demand for mobile skills increased the most at 6%, while cloud roles rose 4%. Big data roles remained rare but highest paying. Hiring demand outside London was more stable, with some cities like Leeds and Manchester posting rises in opportunities.
The document summarizes Project Provenance, an online platform that aims to provide transparency about product supply chains through open data and storytelling. It will allow consumers to browse and purchase products directly from makers while learning about each item's origins and production process. The platform is in early stages of development and the founders are working on designing the information architecture and backend, contacting initial makers, and developing the minimum viable product over the next 3-5 months with the help of a small investment. Their goal is to launch through social media advertising and press coverage facilitated by the team's experience in journalism and design.
1. Digitization is changing everything from how we access media to new forms of transportation like ride sharing.
2. The Digital Single Market strategy aims to improve access to digital goods and services, support digital networks and services, and make digitization a driver for economic growth.
3. The Netherlands currently has a good starting position in Europe according to the DESI index, but further digitization of the economy is a focus of the Dutch Digital Agenda.
In his keynote, Jason looks at some of the challenges that in-memory approaches to data and data processing are helping to overcome today. But he also gazes into his crystal ball to ask what the future holds for in-memory computing. Specifically, how will in-memory approaches change in the next three to five years, as it is increasingly relied upon to support the emerging Internet of Things? Jason also briefly looks at some of the other nascent technologies that are likely to be used in parallel with in-memory computing, and he wraps up by asking what kind of role in-memory is likely to play in related areas such as cloud computing and edge analytics.
Tech Nation, Global Ecosystems Summit Keynote 2018gerardgrech
- Tech Nation is an organization that works to support tech entrepreneurs and grow the UK's tech sector through programs, skills development, visas, and media promotion.
- London ranks 3rd globally in tech startup ecosystem rankings, and is the 2nd most connected due to relationships between entrepreneurs. Specializations are emerging across the UK, including fintech in London, app development in Manchester, and AI/IoT in Cambridge.
- The UK tech sector grew faster than the overall economy in 2017 and accounts for 13 of Europe's 34 unicorns. Jobs in digital tech are increasing and pay higher salaries on average. However, diversity remains a challenge with only 19% of the digital tech workforce being female.
From the changing landscape of ICT infrastructure to tackling tricky supply chain issues, we explore every corner of the IT industry in issue 002 of the Probrand Group magazine: http://www.probrand.co.uk/imag/issue02/index.html
The document shows global PC market share by units for 1996, 2006, 2016, and 2017. In 1996, Compaq had the largest share at 15.9% followed by IBM and Packard Bell. By 2006, Dell had become the largest with 19.4% and HP was second. In 2016, Lenovo took the top spot with 21% while HP and Dell were second and third. The 2017 data showed HP retaking the lead with 21% and Lenovo and Dell following as the second and third largest PC manufacturers.
London business school keyword and content research v2Kofo5Are
The document analyzes Google Trends data from June 2012 to June 2017 related to searches for London Business School. It finds that the United Arab Emirates, United Kingdom, Nigeria, and Singapore showed the highest interest levels. Topics like startups, innovation, and rankings were consistently popular search terms. The data suggests opportunities for London Business School to promote topics in high demand and leverage online channels used during prospective students' research journeys.
The document analyzes search trends for luxury hotels from 2012-2017 using Google Trends data. It finds that searches for "Small Luxury Hotels" consistently outperformed other terms, indicating strong worldwide demand. The UK, Australia, and Germany had the highest search volumes. Popular search related queries included TripAdvisor, Expedia, and small luxury hotel brands. Reviews from sites like TripAdvisor have also become highly influential in consumer decision making.
BAE Systems - Global Demand & Account Management ProgrammeKofo5Are
The document discusses BAE Systems, a global defense, aerospace, and security company. It summarizes BAE's business segments and key metrics like sales and profit. It also identifies some sales forecast shortfalls for combat systems products in certain export markets and territories. The document appears to be materials for a presentation on BAE's global demand planning and sales forecasting challenges.
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Boost your brand with top-notch digital marketing services in New York! Our expert team specializes in SEO, social media marketing, PPC advertising, and email campaigns to drive engagement and increase your online presence. Partner with us to reach your target audience, track performance, and achieve measurable results. Transform your digital strategy and stay ahead in the competitive NYC market. Contact us today!
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdfSimpleMoneyMaker
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Top 10 Digital Marketing Institute in lucknow.pptxzaireendigitech
Welcome to our ppt on the top 10 digital marketing institutes in Lucknow! If you're looking to enhance your skills in the dynamic field of digital marketing, Lucknow offers several excellent training options. Our curated list highlights the best digital marketing institutes in Lucknow, providing comprehensive courses that cover SEO, social media marketing, PPC, content marketing, and more. These institutes are renowned for their experienced faculty, practical training, and industry-relevant curriculum. Whether you're a beginner or a professional seeking to upgrade your skills, these institutes can help you achieve your career goals in digital marketing.
Digital Marketing Company in India - DIGI BrooksDIGI Brooks
This infographic provides guidance on marketing analytics, helping businesses grow using tools like Google Analytics and AI, measuring ROI, and analysing future trends to track business development.
https://digibrooks.com/digital-marketing-services/
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
This document was submitted as part of interview process for Content Strategist position at Viapulsa, an Indonesian tech company which offers service to convert/transfer mobile credits into bank account.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
1. D2C cross-border ecommerce: SHEIN integrate the manufactures from Guanzhou to make clothes and deliver direct to customers.
2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
You’ll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGE’s impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important).
With Zack Kadish and Alex Carchietta, we’ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If you’re looking to cut through the noise of constant SEO and content trends to drive success, you won’t want to miss this webinar.
Compitive analysis on Noise pvt Ltd.pptxSauravDey45
ChatGPT
Competitive Analysis: Noise Smartwatch
Overview
Noise is an Indian electronics brand that primarily manufactures smartwatches, wireless earphones, and other electronic accessories. Noise smartwatches have gained significant popularity due to their affordable pricing, feature-rich offerings, and stylish designs. The competitive landscape for Noise smartwatches includes both local and international brands that cater to various market segments. This analysis will focus on key competitors, market positioning, product features, pricing strategies, and consumer preferences.
Key Competitors
Amazfit (Huami):
Strengths: Known for excellent battery life, robust fitness tracking, and premium build quality.
Weaknesses: Slightly higher price points compared to Noise.
Products: Amazfit Bip U, Amazfit GTS series.
Realme:
Strengths: Strong brand presence, integration with Realme smartphones, and aggressive pricing.
Weaknesses: Limited variety in smartwatch models.
Products: Realme Watch, Realme Watch S.
Boat:
Strengths: Competitive pricing, appealing designs, and extensive marketing.
Weaknesses: Relatively new to the smartwatch market, which may affect consumer trust.
Products: Boat Storm, Boat Flash.
Samsung:
Strengths: High brand credibility, advanced features, and premium design.
Weaknesses: Higher price points make it less accessible to budget-conscious consumers.
Products: Galaxy Watch Active 2, Galaxy Watch 3.
Xiaomi:
Strengths: Strong ecosystem integration, affordable pricing, and extensive features.
Weaknesses: Less focus on premium design compared to some competitors.
Products: Mi Band series, Mi Watch.
Market Positioning
Noise positions itself as an affordable yet feature-rich alternative in the smartwatch market. Its target demographic includes budget-conscious consumers and fitness enthusiasts who seek value for money without compromising on essential features like fitness tracking, notifications, and battery life. Noise leverages its strong online presence and partnerships with e-commerce platforms to reach its audience effectively.
Product Features Comparison
Noise Smartwatches:
Key Features: Heart rate monitoring, SpO2 tracking, multiple sports modes, customizable watch faces, notifications, and music control.
Battery Life: Typically lasts 7-10 days on a single charge.
Build Quality: Focus on lightweight and comfortable designs with water-resistant capabilities.
Amazfit Smartwatches:
Key Features: Advanced fitness tracking, GPS, AMOLED displays, and long battery life (up to 20 days).
Battery Life: 10-20 days depending on the model.
Build Quality: Premium materials and durable designs.
Realme Smartwatches:
Key Features: Basic fitness tracking, SpO2 monitoring, and notifications.
Battery Life: Up to 9 days.
Build Quality: Sleek designs but slightly limited in variety.
Boat Smartwatches:
Key Features: Heart rate monitoring, multiple sports modes, and customizable watch faces.
3 Best “Add to Calendar” Link Generator Tools (2024)Y
“Add to Calendar” link generator tools allow users to create links that add events directly to digital calendars like Google Calendar, Apple Calendar, and Outlook.
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Utilising geo keyword search research for business intelligence v2
1. 1
The Utilisaition of Google Trends to draw insigh
the level of demand for BI, Cloud Computing, AI
Internet of Things and Big Data in the UK.
Duration: 19-06-2016 – 19-06-2017
KOFO ARE PRESENTS:
2. 2Objective of Mini Research
Objective
Theobjective of this exercise is todemonstratehow using search volumes over a time horizon of 12 months. Insights can begained relating to where demandfor technologies such as BI, Cloud
Computing , AI and Internet of Things is coming from in theUK, some of the keycompetitors, searchedfor by users of the searchengine and the identification of trends in rising topics that areof
interest topotential clients.
Write your Title Here
Google Trends: BI, AI, Cloud Computing, IOT and Big Data
Duration: 19-06-2016 – 19-06-2017
3. 3
0
50
100
150
200
250
300
Interest Over Time: for the Search Terms “BI”, “Cloud Computing”, “Artificial Intelligence”, “Internet of
Things” and “Big Data” in the United Kingdom.
Business Intelligence: (United Kingdom) Cloud Computing: (United Kingdom) Artificial Intelligence: (United Kingdom)
Internet of Things: (United Kingdom) Big Data: (United Kingdom)
Interest over time
The number represent search interest relative to the highest point on the chart for a
given region and time. A value of 100 is the peak of popularity for the term. A value
of 50 means that the search term is half as popular than a search term with a value
of 100. A value of zero indicates that the search volume was too low to register.
4. 4
0
50
100
150
200
250
300
Business Intelligence Cloud Computing Artificial Intelligence Internet of Things Big Data
Interest Over Time: for the Search Terms “BI”, “Cloud Computing”, “Artificial Intelligence”, “Internet of Things”
and “Big Data” in the United Kingdom
England Scotland Wales Northern Ireland
5. 5
0
20
40
60
80
100
120
England Scotland
INTEREST IN BUSINESS INTELLIGENCE BY SUB REGION
Ata regional level in theUK,EnglandandScotlandarethe onlyregions withhigh enough search
volumesto register.The searchvolumesoutside Londonweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareat
the initialdatebeing examinedis normalisedtobe zero.ThusEnglandwithanindex valueof[100]
is1.72xthesize ofScotlandat[58]
6. 6
0
20
40
60
80
100
120
business intelligence analyst business intelligence tools what is business intelligence microsoft business intelligence orbis business intelligence fc business intelligence Informa Business Intelligenc
THE MOST POPULAR SEARCH QUERIES RELATED TO BUSINESS INTELLIGENCE CITIES: LONDON
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareattheinitial datebeing examinedis
normalisedtobezero.
Thus“Business Intelligence Analyst”with anindexvalue of [100]had[2x]asmanyqueriesrelativeto “Orbis intelligence” index
value of[50]in Londonover thepast12 months.
In Londonit seemsthatpeoplearesearching forBI analystroles, BI toolsandVendorssuch asMicrosoftandOrbisbusiness.
7. 7
15
orbis business intelligence business intelligence analyst
The FastestRisingSearch Terms Relatedto “BusinessIntelligence”Overthe Last 12Months
8. 8
0
20
40
60
80
100
120
England Northern Ireland Scotland Wales
GEO MAP: SUB-REGIONS RANKED BY THE MOST FREQUENT USE OF THE SEARCH TERM “CLOUD COMPUTING”
Ata citylevel in theUK Londonis theonlycitywithhigh enough searchvolumes toregister.The searchvolumes outsideLondon
weretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareattheinitial datebeing
examinedis normalised tobezero.ThusEnglandwith anindexvalue of[100] is approximately2xthesize ofScotlandat[58]
9. 9
9
0
20
40
60
80
100
120
whatis cloud computing cloud computing definition advantages of cloud computing advantages and disadvantages of cloud
computing
cloud computing international
Ata citylevel in theUK, Londonis theonlycitywithhigh enough searchvolumes toregister.The searchvolumes outsideLondonweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareattheinitial datebeing examinedis normalisedto
bezero.Thuswhatis cloudcomputingwithan indexvalue of[100] is2.5 the sizeofScotlandat[40]
GEOMapMost PopularQueries Related totheSearchTerm “CloudComputing”Cities:London
11. 11
0
20
40
60
80
100
120
England Scotland Wales Northern Ireland
GEO Map: Sub Region Search Frequencyfor keyword "ArtificialIntelligence"
Ata citylevel in theUK, Londonis theonlycitywithhigh enough searchvolumes toregister.The search
volumesoutside Londonaretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareatthe
initial datebeing examinedis normalisedtobe zero.ThusEnglandwith anindexvalue of[100] is
approximately1,53xthe size ofWales at[64]
12. 12
0
20
40
60
80
100
120
aiartificialintelligence ai what is artificialintelligence artificial intelligence film a.i. artificial intelligence Machine Learning
Geo Map: Most frequentqueries related to the search term “Artificial Intelligence.Cities London
Ata citylevel in theUK, Londonis theonlycitywithhigh enough querysearchvolumes to
register.The searchvolumes outsideLondonweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe query
shareatthe initialdatebeing examinedis normalisedtobe zero.Thusarticleintelligence
withanindex valueofi[100]is approximately3.33xthe sizeofWales at[30]
13. 13
0
20
40
60
80
100
120
England NorthernIreland Scotland Wales
GEO MAP: SUB REGION SEARCH FREQUENCY FOR THE TERM “INTERNET OF THINGS” IN THE UNITED KINGDOM
Ata citylevel in theUK, Londonis theonlycitywithhigh enough querysearchvolumes to
register.Thesearchvolumes outsideLondonweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe query
shareatthe initialdatebeing examinedis normalisedtobe zero.Thusarticleintelligence
withanindex valueofi[100]is approximately1,37xthe sizeofWales at[73]
14. 14
0
20
40
60
80
100
120
the internet of things what is internet of things whatis the internet of things internet of things definition internet of things devices industrial internet of things
GEO Map: Most Frequent QueriesRelated to the search term "Internet of Things. Cities: London
Ata citylevel in theUK, Londonis theonlycitywithhigh enough querysearchvolumes toregister.The
searchvolumes outsideLondonweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareatthe
initial datebeing examinedis normalisedtobe zero.Thustheinternetof thingswith anindexvalue of
[100]is approximately10xthe indexvalue of internetofthingsdevices at[10]
15. 15
0%
10%
20%
30%
40%
50%
60%
What is the Internet What is the Internet of Things
GEO MAP: FASTEST RISING QUERIES RELATED TO THE "INTERNET OF THINGS"
Ata citylevel in theUK, Londonis theonlycitywithhigh enough searchvolumes to
register.The searchvolumes outsideLondonweretoolow.
16. 16
0
20
40
60
80
100
120
ENGLAND SCOTLAND WALES NORTHERN IRELAND
GEO MAP FOR THE SEARCH TERM "BIG DATA“ IN THE UNITED KINGDOM
Ata citylevel in theUK, LondonandManchesterare the onlycitieswith high enough querysearch volumestoregister.
The searchvolumesoutside LondonandManchester weretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe queryshareattheinitial date
being examinedisnormalisedtobezero.
ThusEnglandwithanindex valueof[100]is approximately1.92xtheindex valueof internetofthings devices at[52]
18. 18
0
20
40
60
80
100
120
big data analytics what is big data big data london big data university big data definition big data technologies big data partnership define big data big data for humans big data ldn
Related Queries to the Search Term "Big Data”
Ata citylevel in theUK, London andManchester were theonlycitieswithhigh enough
searchvolumes toregister.Outsideofthesetwocitiesthe searchvolumesweretoolow.
The maximumquerysharein thetime periodspecifiedis normalisedto100 andthe query
shareatthe initialdatebeing examinedis normalisedtobe zero.Thusbig dataanalytics
withanindex valueof[100]is approximately20xthe indexvalue of big datapartnership
at[5]
19. 19
0%
100%
200%
300%
400%
500%
600%
big data ldn big data for humans big data technologies what isbig data
FASTEST RISING QUERIES RELATED TO THE SEARCH TERM "BIG DATA“ CITIES : LONDON + MANCHESTER
Ata citylevel in theUK, London andManchester were theonlycitieswithhigh enough
searchvolumes toregister.Outsideofthesetwocitiesthe searchvolumesweretoolow.
Bigdataandbig dataforhumanswherethehighest search terms
20. 20
The Utilisaition of Google Trends to draw insights and
the level of demand for Machine Learning and Artifici
Intelligence.
23. 23
0
20
40
60
80
100
120
Machine Learning: (31/07/2016 - 31/07/2017)
SEARCH VOLUME FOR THE SEARCH TERM MACHINE LEARNING BY COUNTRY JULY 2016 - JULY 2017
China Singapore South Korea India Israel Switzerland Ireland UnitedStates Canada Denmark Taiwan Sweden UnitedKingdom Netherlands Pakistan Australia
Germany Belgium South Africa France Spain Iran Italy Poland Thailand Vietnam Russia Japan Brazil Turkey Mexico Indonesia
Overthe past 12 months China , Singapore, South Korea India and Israel are the countries
with the highest search volumes for the search term “Machine Learning”. Themaximum
queryshare for the period is normalised to 100, and the query share at the initial date being
examineis normalised to zero. Thus China with a query index value of [100] is 5 x the value
of Singapore at [20], and [6.67x] the value of South Korea at [15].
24. 24
0
20
40
60
80
100
120
Machine Learning: (31/07/2016 - 31/07/2017)
Search Volume For The Search Term Machine Learning By City World Wide July 2016 - July 2017
Sunnyvale Cambridge San Jose Pittsburgh Gurgaon Bengaluru San Francisco Seattle Boston Seoul Singapore Hyderabad Austin New York Toronto San Diego Chennai Mumbai London Montreal
SunnyvaleCalifornia,andCambridgeUK havetechhubs, thismay insomewayexplainthehighsearchvolumesforthesearchterm“MachineLearning”
25. 25
0
20
40
60
80
100
120
Related Queries
Top Related Queries For Machine Learning: (31/07/2016 - 31/07/2017, Worldwide)
python pythonmachinelearning google machinelearning machinelearningpdf deepmachinelearning deeplearning machinelearningdeep learning whatismachinelearning machinelearningalgorithms
machinelearningcoursera coursera ai aimachinelearning machinelearningazure machinelearningcourse machinelearningtutorial azure machinelearningartificial intelligence
artificialintelligence machinelearningalgorithm data science machinelearningmodel machinelearningregression onlinelearning classification machinelearning
Thetop related“Queries”forthesearchterm“MachineLearning”are Python,DeepLearning,Coursera. It seamsthat individualsusingthe google search
engineto findonlineeducationresourcesrelatedto the topic ortech companiesthatspecialisein the technology.
26. 26
0%
500%
1000%
1500%
2000%
2500%
3000%
3500%
4000%
Rising Topics Related to theSearch Term MachineLearning:(31/07/2016 - 31/07/2017, Worldwide)
pythonfor datascienceand machine learning bootcamp hands-on machine learning with scikit-learn and tensorflow pdf
tensorflow machine learning cookbook keras
machinelearning is fun machinelearning mastery
machinelearning yearning udemy machinelearning
splunk machine learning toolkit tensorflow
udemy sap machine learning
que es machinelearning differencebetween ai and machinelearning
microsoftazure machinelearning studio ai and machine learning
deep learning vs machine learning googlecloud machine learning
machinelearning vs ai ai
introduction to machine learning with python introduction to machine learning with python pdf
ai machine learning machinelearning vs artificial intelligence
Therising topic “Python for data science and machine learning bootcamp” reached a value
of [3800%] and indicates that across the world there is a strong interest in utilising the
programming language “Python” for the purposes of data science and machine learning,
In fact the majority of search terms, here, areskewed towards education and learning. With
the exception of individuals searching for machine learning products from organisations
such as SAP, Microsoft, and Google.
27. 27
0
20
40
60
80
100
120
Singapore Pakistan India Nigeria South Korea Philippines Canada Malaysia United States South Africa Australia Netherlands United
Kingdom
Germany Italy France Turkey Indonesia Spain Japan Brazil
Artificial Intelligence Search Volume by Country : (31/07/2016 - 31/07/2017)
Thetop five countriesare Singapore,Pakistan,India,Nigeria andSouthKoreaforthesearchterm“ArtificialIntelligence” Over thegiven time horizon.
28. 28
0
20
40
60
80
100
120
Artificial Intelligence: (31/07/2016 - 31/07/2017)
Search Volume By City Worldwide For Artificial Intelligence July 2016 – July 2017
Noida Gurgaon Bengaluru Chennai San Jose Lahore Singapore Hyderabad Mumbai San Francisco Karachi Seoul Toronto New Delhi New York Lagos Nairobi Pune Montreal London
29. 29
0
20
40
60
80
100
120
ai artificial
intelligence
ai learning artificial
intelligence
what is artificial
intelligence
artificial
intelligencepdf
artificial
intelligence
google
artificial
intelligencemovie
artificial
intelligence
machine learning
machine learning best artificial
intelligence
artificial
intelligence
system
artificial
intelligence
technology
artificial
intelligence
definition
artificial
intelligencerobot
artificial
intelligence
software
artificial
intelligence
research
artificial
intelligenceonline
learning in
artificial
intelligence
robotics artificial
intelligence
meaning
artificial
intelligencefuture
artificial
intelligencejobs
artificial
intelligenceppt
artificial
intelligence
programming
algorithm
Top Related Queries Artificial Intelligence: 31/07/2016 - 31/07/2017, Worldwide
The topqueries related toartificial intelligence seem toindicate that users aremainly concerned with educating
themselves about the technology.
30. 30
0%
500%
1000%
1500%
2000%
2500%
3000%
3500%
4000%
4500%
5000%
60minutes
artificial
intelligence
preparingfor
the futureof
artificial
intelligence
artificial
intelligence
and life in2030
60minutes partnershipon
artificial
intelligenceto
benefitpeople
and society
artificial
intelligence
nanodegree
artificial
intelligenceetf
bestartificial
intelligence
stocks
westworld artificial
intelligence
stocks
harmony
artificial
intelligence
人工智能 udacity artificial
intelligence
healthcare
udacity
artificial
intelligence
artificial
intelligencein
finance
artificial
intelligencein
retail
artificial
intelligence
marketing
machine
learningvs
artificial
intelligence
artificial
intelligencea
modern
approach4th
edition
artificial
intelligence
chatbot
edxartificial
intelligence
automated
driving
elon muskon
artificial
intelligence
artificial
intelligence
companies
Top Rising Queries Artificial Intelligence: (31/07/2016 - 31/07/2017, Worldwide)
Again here you see that users of the googlesearch engine seem tobe predominately concerned with educating themselves
about the AI. Onecan infer this by search terms such as “60mins AI”,Udacity which is a online web portal.Also there is an
interest in AIfirmsand the application ofAIin finance.