ISOJ 2007

1. Making History Useful: The Long Tail, the Search
Economy and the U.S. Latino & Latina World
War II Oral History Project Web Site
Dr. J. Richard Stevens
Southern Methodist University
Dr. Maggie Rivas-Rodriguez
The University of Texas at Austin

2. The Long Tail
QuickTime™ and a
TIFF (Uncompressed) decompressor
are needed to see this picture.

3. The Search Economy

4. link

5. 3 Ascendant Forces
1) democratizing tools of production,
2) lowering the transaction costs of
consumption, and
3) connecting consumers to drive
demand to niches.

6. The Long Tail
QuickTime™ and a
TIFF (Uncompressed) decompressor
are needed to see this picture.
Archives

7. Navigating Relevancy