1. Power Tips from Graphics

2. Electronic alternatives
to distributing materials
that were traditionally
paper-based products.
What is digital publishing?

3. Stay Current!
GPO =
Government
1
PrintingPublishing
We live in a
mobile-centric world
Make your product available
on demand
Office

4. 2014 eBook Publishing Trends
2
DCL and Bowker 2014 Digital Publishing Survey. Numbers have been rounded up in this figure.
Non-fiction Technical
content
Training
info
Business-
oriented
Fiction Other Textbook Poetry Cookbook
37% 34% 30% 16% 13% 12% 11% 5% 4%
Stay Current!

5. Consider the Many Uses2
Trainings
Toolkits
Technical
reports
Presentation
materials

6. Weigh the Benefits3
Products are available on demand
Gather data about product usage
Cost-effective alternative to printing
Product can be more engaging
for the user

7. Weigh the Benefits
3
Source: Internet World Stats – www.internetworldstats.com.stats14.htm
Numbers have been rounded up in this figure.

8. Is digital
publishing right
for my project?

9. Know Your Audience4
Who is your user?
What equipment and software
is available to the user?
What actions does the user
need to take during or after
using the product?

10. Leverage Emerging Technologies5
eBookPDF
Fillable
forms
User
feedback
Industry
standard
Responsive
layout
HTML-based
User interface
customizable
Large text
documents
Annotate
Embed
rich media
Navigation/bookm
arks
Searchable
508 accessible
Fixed layout
Transferable

11. Engage Users with Rich Media6

12. Focus on Relevant Content7

13. Make Accessible, User-Centric Products8

14. Where do I start?

15. Map Out the Publishing Process9
Determine your
distribution
plan
Determine
your product
type
Determine where
ancillary products
will live
Conduct
a needs
assessment
Come to agreement
on the creative brief

16. Obtain Copyright Permissions10

17. Power Tips for Digital Publishing
1 Stay current
2 Consider
the many uses
3 Weigh your benefits
4 Know your audience
5 Leverage emerging
technologies
6 Engage users with
rich media
7 Focus on
relevant content
8 Make accessible
user-centric
products
9 Map out the
publishing
process
Obtain copyright
permissions
10

18. Questions?

19. Thank you