AddReality platform description and cases

1. SOFTWARE PLATFORM
FOR EFFECTIVE COMMUNICATION WITH
SHOPPERS AT THE POINT OF SALE
Centralized remote management of audio, screens and sensory
devices. Recognizes and analyzes customers. Improves service and
increases sales by targeting the information.
8 800 333 73 17 WWW.ADDREALITY.COM

2. ADDREALITY TODAY
5000+
devices managed
3
offices in Moscow,
Saint-Petersburg, Dubai
1000+
shops automated
100+
partners
OUR CLIENTS

3. *Compared to printed PoS materials
ADDREALITY PLATFORM
for your POS
OPTIMIZES
RESOURCES
required for the POSM
production, logistics
and installation
ACTIVELY
INVOLVES
into shopping process, keeps the
visitors in the store. Familiar and
attractive to younger audience.
INCREASES SALES
UP TO 33%
develops customer loyalty
and improves emotional
value of the brand
28% MORE EFFECTIVE
THAN BANNERS
reduces the cost of advertising
10 times, updated remotely

4. Upload audio,
images, video
and text
Set playback
locations and
conditions
1 CREATE ADVERTISINGSTEP

5. PUSH
NOTIFICATIONS
MANAGE ADVERTISING
FROM THE SINGLE CONSOLE
2
SCREENS
target your advertising to
the audience by age and
gender
KIOSKS
use interactive scenarios
of any complexity
BACKGROUND
SOUND
switch audio content depending
on the audience (for example, the
amount of visitors in the store)
STEP

6. Increase conversion
rate in the store.
Study reports on
campaigns, audience
views and viewers history.
Use projections for
media planning.
3 ANALYZE
THE EFFECTIVENESS
STEP

7. RETAIL 3.0
Platform will show advertising campaign
at the right time and to the targeted audience.
AUTOMATE CONTENT AND
DEVICES CONTROL
Engage only interested visitors. Show the advertising
to the audience depending on gender, age and loyalty.
CONNECT THE AUDIENCE
RECOGNITION WIDGET
BE CONFIDENT IN ADVERTISING
EFFECTIVENESS
Platform collects the data from attendance tracking devices,
PoS terminals, video-analytical systems. It suggests optimal
playback conditions and provides thorough reports
on the marketing campaigns.
Access to content widgets- licensed music, for example.
No more copyright complexities.
USE THE TEMPLATES AND LIBRARIES
OF LICENSED CONTENT

8. Platform advantages
CENTRALIZED
MANAGEMENT
all digital devices unified in
a single management system
LOW СOST AND EASE
OF DEPLOYMENT
Runs on any modern
equipment
NO SPECIAL SKILLS
REQUIRED
easy to use
interface
EASY INTEGRATION
with third party applications
and services
LOCAL SUPPORT
more than 100 certified
partners
INTERACTIVE SCENARIOS
created in visual editor,
no coding required

9. Licensing
BASIC
digital signage management for the
screens up to 4K
Includes background sound
management and audience analytics.
INTERACTIVE
sensory devices management
Creation of feedback forms and
questionnaires, interactive maps.
EXTREME
video walls management
with resolution up to 12K
SOUND
background sound management
Playlists, internet radio, advertising
announcements and jingles.
OWN APP
management of third party
applications
APK, SWF.
FREE
free trial version

10. HOW TO BUY?
AddReality software is sold by authorized partners.
You can request a price offer for your project at any
AddReality partner in your area, or request AddReality sales department t
o find an experienced partner near you.
Why buying from partners
is beneficial?
IT’S EASY
Authorized partners offer full i
mplementation services and provide
comprehensive technical support.
IT’S CLOSE
You can choose a partner
in your region or city.
IT’S PROFITABLE
The partner will select the optimal
configuration of software based on your
requirements.

11. PROJECT POWERED
BY ADDREALITY

12. PROJECT POWERED
BY ADDREALITY

13. PROJECT POWERED
BY ADDREALITY

14. PROJECT POWERED
BY ADDREALITY

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BY ADDREALITY

17. PROJECT POWERED
BY ADDREALITY

18. PROJECT POWERED
BY ADDREALITY

19. PROJECT POWERED
BY ADDREALITY

20. PROJECT POWERED
BY ADDREALITY

21. THANK YOU!
OUR CONTACTS
Phone 8 800 333 73 17
Web http://addreality.ru
Email order@addreality.com