This presentation provides brief commentary on the application of Twitter and LinkedIn for the students, as well as basic information regarding social media and nonprofits. Originally developed to present in COMM224 at Western Washington University.

1. Social media for the
student/nonprofits: The Basics
By Kiné Camara

2. What is Twitter?

3. Why do I use Twitter?
• To network
• To learn
• To gain credibility

4. LinkedIn &
Twitter:
Best social tools
for job
opportunities

5. • Connect with professionals
You can… • Share knowledge
• Find job announcements
• Increase credibility

6. Twitter: LinkedIn:
• Personality • Special groups
• Career paths

7. Social Media Basics for Nonprofits:
strategy, strategy, strategy

8. Determine the goal

9. Consider resources

10. Establish the needs/interests
of your audience

11. Surf Rider:
co-
creating, sharing
relevant content

13. Campaign: plan developed to meet a
specific goal

14. Organization: Epic Change
Campaign: Epic Thanks
Goal: To raise $ for secondary school in
Tanzania

15. www.kinecamara.com