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2cents
2cents
2cents
Helping people get their questions answered
2cents
People have questions
2cents
2cents makes getting answers
easy, fast and fun
2cents
Create Share
View results Follow
Promote
2cents
USE CASE 1:
Cassie Kaufmann, soccer mom
• In charge of gift for the coach: what to give him?
• Email is slow and cumbersome
• In 5 minutes she creates a question, with pictures
2cents
Create Share View results
2cents
USE CASE 2:
Kurt Mayhew, B-list celebrity
• Early 2000s TV actor, jump-starting his career
• Wants fans to give input on his headshot
• Facebook and Twitter aren’t built for it
2cents
Create Share View results
2cents
Business Model
• Promoted (beyond your friends) questions = revenue
• Red Sox advertises season tickets via Red Sox questions
• Pay per response beyond your own network
• Market feedback, sales leads, advertising
2cents
USE CASE 3:
The Temptations Diner
• A regional restaurant with 7 locations
• Wants to evaluate interest in a new breakfast menu
• Alternatives are complicated and expensive
2cents
Create View results
Share Promote
2cents
Things to Love About 2cents
• Getting answers solves basic human need
• Disruptive: faster, easier, more visual
• Social and viral on platform of 1 billion users
• Lean startup principles applied
• Quickly profitable
2cents
Lean Startup
• Low overhead
• Test, data, pivot, repeat
• Race to paying customers
2cents
Potential
• Disruptively easy revenue model like AdWords
• We learn about people in a new and profound way
• Over time, develop rich and detailed profile of users
• Social, viral, timely
2cents
Where We Are
• Developed and tested prototypes with great feedback
• Formulating marketing plan, financials, milestones
• Release beta May 2014
• Summer: raise $200-300K for rollout
• Summer: recruit CEO, hire dedicated technical & sales team
2cents
Contact
Kevin Gibbs CEO @
kwgkwgbrit@hotmail.com

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