This document summarizes the services provided by L.E. Hotels, a hotel representation company. It outlines their global sales offices, technology platforms, marketing programs, and focus on driving revenues and ROI for member properties. Key services include distribution through major channels, a rewards program, sales support, and tools to optimize rates and revenues. The goal is to generate more business while providing personalized service comparable to being on a hotel's own team.

1. UNIQUE
THE DEFINITION OF

2. Whether a historic location or gateway destination,
L.E. Hotels’ member properties provide genuine
hospitality and represent independent and distinctive
properties dedicated to comfortable pleasure around
the world. Our collection of hotels delivers style and
substance to leisure and business travelers alike.
There’s nothing ordinary about L.E. Hotels…
Chic. Unique. Great locations.
WELCOME
As a Hotelier, I have always sought a
representation company that not only
delivered outstanding results, but also
provided a level of service that felt more like
our own team than an extension of it.
Since I could not find this, I decided to build
one.
Welcome to L.E. Hotels!
Efrem Harkham
CEO and Founder
PALAZZO BARBARIGO, VENICE, ITALY HOTEL ALHAMBRA PALACE, GRANADA, SPAIN

3. 1
DISTRIBUTION
REVENUE MANAGMENT. INCREASTING YOUR RETURN
ON INVESTMENT.
Our goal is to be your partner in driving revenues. L.E.
Hotels’ members receive a number of benefits to assist
in optimizing revenue, including ongoing analysis of your
distribution channels.
All properties enjoy reduced program fees and higher
production through our exclusive participation in major
consortia and travel programs. Members also receive
qualified group leads through our negotiated agreements
with major third party meeting groups including: Helms
Briscoe, HPN, American Express, and others.
Our booking engine was designed for more than
just processing bookings. It is visually rich and allows
comparison shopping that increases the capture rate by
four to one over PMS developed booking engine systems.
Guests have the ability to shop room types and packages
and select from a number of dynamic packages.
With L.E. Hotels new “Direct Access” platform, booking
meetings in your hotels will be more efficient than ever. This
new system, if implemented on your property’s website, will
enable small groups to “book direct” via connectivity to
your PMS system. This new functionality will allow your sales
team to spend their time on proactive sales efforts while
allowing the smaller groups instant booking capabilities.
“We have seen a dramatic
increase in room nights by
transitioning to the L.E. Hotels
Guest Connect Booking Engine.
We have streamlined channel
management and significantly
increased revenues.”
- Nestor Teran, General Manager
Hotel Wales, New York, New YorkHOTEL WALES
ADR GROWTH
L.E. Hotels have sustained an average
annual ADR growth of 7.9% per year since
2011.
+7.9%
ADR

4. 2
SALES
L.E. HOTELS BELIEVES THAT A HIGH
LEVEL OF CUSTOMER SERVICE IS IMPERATIVE
IN TODAY’S BUSINESS CLIMATE.
In an era that has become impersonal in so many ways,
our team is passionately committed to the core values
of the hospitality business. L. E. Hotels strives to ensure
a personalized level of service in every aspect of our
organization. We believe that service starts in sales, and
ends in sales.
With fourteen offices worldwide, our global team of
sales professionals will not only assist you in maximizing
your revenues from your key markets, but will also give
you access to those locations you simply don’t have the
resources to explore. Our commitment is to keep our
portfolio boutique and manageable, allowing us the most
dominant “sales professional to hotel” ratio of all of our
competitors. That is where we deliver on our promise.
With a reach of over 30,000 Corporate Accounts and 50,000
Travel Agents, we will showcase your hotel like never before.
Allow us to show you the way.
L.E. HOTELS ON THE ROAD
With over 125 Sales Missions, Tradeshows
and Consortia events planned annually, our
Sales Staff continues to be aggressive in the
marketplace selling our portfolio.
125
CLIENT
EVENTS

5. 3
14 SALES OFFICES: LOS ANGELES, NEW YORK, MEXICO CITY, RIO DE JANEIRO, BUENOS AIRES,
LONDON, MADRID, PARIS, DUSSELDORF, MILAN, SHANGHAI, HONG KONG, TOKYO, SYDNEY
L.E. HOTEL MEMBERS (83)
[AS OF APRIL 2015]
NORTH
AMERICA
(24)
EUROPE
(42)
CENTRAL
& SOUTH
AMERICA
(7)
ASIA &
THE PACIFIC
(6)
AUSTRALIA
(4)
3

6. 4
TECHNOLOGY
ROBUST TECHNOLOGIES.
CRS PLATFORM OUT PERFORMS OUR COMPETITION.
Our state-of the-art central reservation distribution platform
delivers results! Developed by Sabre Hospitality Solutions,
it is designed to process all forms of reservations, including
voice, GDS and Internet.
We know knowledge is key, so we provide both initial
and ongoing training on the L.E. Hotels’ central reservation
system on a personally scheduled, one-to-one basis as well
as through our L.E. Hotels’ CRS University. Additionally, our
GDS department conducts database and production audits
and evaluations, which are included in the monthly action
plan sent to your revenue account manager.
All of our technology has been developed and
formatted for desktop, tablet and mobile users to assure
our hotels are in the forefront to the buyer at all levels.
BOOKING ENGINE
Our booking engine, Guest Connect,
performs on average, at a 4.4% conversion
rate vs. the industry conversion of 2.7% as
quoted by Phocuswright, April2 2014.
HOTEL MANZONI, MILAN, ITALY
HOTEL ROGER DE LLURIA, BARCELONA, SPAIN
URBAN SUITES LA RECOLETA BOUTIQUE HOTEL
BUENOS AIRES, ARGENTINA
ELITE WORLD ISTANBUL, ISTANBUL, TURKEY
4.4%
CONVERSION

7. 5
REWARDS
DRIVING DIRECT BUSINESS.
With our L.E. Hotels’ Rewards program, third party guests
can now be converted to loyal property guests! Our hotels
no longer have to fear the loss of repeat guests to other
programs or to third party sites. They have the ability to
award points to group and event planners, and to guests
for VIP or service opportunities.
The L.E. Hotels’ Rewards program provides an international
guest database of 260,000 members with a median annual
household income of US $185,000+. The program is easy
to administer with its 10 points per US $1.00 spend model
and it is competitive with all major global brand loyalty
programs.
Guests enjoy the ability to redeem points for hotel stays,
airline mileage, and retail partners and even donate points
to major international non-profits. Points can also be used
to earn group business.
The rewards program features major airlines and retailers.
Airlines include American, Air France, KLM, Southwest and
more. Some of the retailers in the program are Amazon,
Apple, Best Buy and Overstock.
RETAINING GUESTS AND
EXPANDING MARKET SHARE
L.E. Hotels’ international guest database
provides 260,000 potential new guests for
your hotel.
CABRERA IMPERIAL, BOGOTA, COLOMBIA
TECHERASSI HOTEL & SPA,
CARTAGENA DE INDIAS, COLOMBIA NIDO DEL CONDOR, BARILOCHE, ARGENTINA
+260M
REACH

8. 6
MARKETING
MEANINGFUL CONVERSATIONS ACROSS MULTICHANNEL
MARKETING PLATFORMS.
Marketing functions in a universe where customers now
define how we operate. Information is at their fingertips,
and they expect consistent, personalized experiences
delivered without frustration. In order to capture their
attention, we must engage our customers with intelligent,
meaningful conversations across multiple channels.
Otherwise, they will find somewhere else to go.
While we greatly utilize marketing technologies that
continue to evolve on digital platforms, we still embrace
traditional forms of marketing to ensure we reach customers
throughout the entire process of the sales funnel. Our
ongoing strategy with our hotels focuses on enhancing
visibility, increasing conversions and closely monitoring
overall ROI on marketing spend.
We leverage best-in-class tools to track performance via
real-time metrics and campaign results. You will benefit
from L.E. Hotels’ negotiated power and collective spend in
available marketing programs.
SEARCH IS #1
At the onset of planning, travelers
increasingly turn to search first. Travelers use
a variety of search terms (both branded and
non-branded) throughout the search process.
Source: Google Travel Study, June 2014,
IPSOS MediaCT
PANTAGES HOTEL TORONTO CENTRE,
TORONTO, ONTARIO DEERHURST RESORT, HUNTSVILLE, ONTARIO THE LISTEL, VANCOUVER, BRITISH COLUMBIA
#1SEARCH

9. LAS VILLAS AKUMAL, AKUMAL, QUINTANA ROO
7
PROGRAMS
BUILDING MARKETING PROGRAMS
THAT DRIVE RESULTS.
L.E. Hotels marketing programs are constantly evolving
and changing in order to meet the demands of our
member hotels and their clients. Members receive
in-depth exposure to the travel industry and meeting
planners through our marketing channels.
MARKETING OPPORTUNITIES
• Printed and online membership directory that reaches a
distribution of 1. 2 million frequent affluent travelers and
industry professionals, including travel agencies, trade
shows and sales missions.
• L.E. Hotels branded website and mobile website
optimized with search terms including special offer
promotion and dedicated landing pages.
• Reputation management across online channels such as
TripAdvisor and Yelp.
• Quarterly marketing initiatives geared toward revenue
generation and promoted through all L.E. Hotels’
channels.
• Collection-wide e-mail marketing campaigns targeting
meeting professionals and travel agents in a database of
over 125,000+
• Destination specific e-mail blasts for individual hotels,
promoting special packages, generating as much as 20:1
ROI.
• Newsletter highlights featuring member hotels that get
sent to meeting planners and travel agents.
• Member hotel features across all L.E. Hotels’ social
channels.
• Digital advertising strategy, management and execution
available.
• Full-service public relations and graphic design services
available.
MEMBER PROMOTIONS
Quarterly promotions activated through all of
our marketing and distribution channels have
generated over 1 million USD over the course
of a year.
QUINTAS LAS ACACIAS, GUANJUATO, MEXICO AVILA HOTEL, WILLEMSTAD, CURACAO
$
1M+

10. PENN’S VIEW HOTEL, PHILADELPHIA, PA DYLAN HOTEL, NEW YORK, NY LUXE RODEO DRIVE HOTEL, BEVERLY HILLS, CA
HORSESHOE RESORT, BARRIE, ONTARIO
COSMOPOLITAN HOTEL TORONTO
TORONTO, CANADA EMPRESS HOTEL,LA JOLLA, CA
8
COMMUNICATION
“PASSPORT” PROVIDES OUR L.E. HOTELS WITH
COMPREHENSIVE RESOURCE MATERIALS AND UPDATES.
Like any good relationship, we believe communication is
critical. Our Passport site is a password-protected intranet
portal designed specifically to keep our hotels updated on
our ongoing sales and marketing programs.
This user-friendly tool will allow you access to critical
documents, including our annual Travel Tradeshow
schedule featuring over 150 client events, current marketing
programs, consortia services and a variety of other programs
and services. You will find the site well organized, easy to
navigate and a great resource for useful information for key
members of your staff.

11. 9
ROI
WE INVITE YOU TO LEARN MORE ABOUT THE L.E.
HOTELS’ COLLECTION.
At L.E. Hotels, your business is our business. Our
commitment is simply to generate incremental revenues,
reshape your segmentation and help drive additional profit
into your hotel.
We are much more than a typical representation firm,
consider us “your team.”
Contact us today to discover how your
property can take advantage of the multitude
of benefits through membership.
USA AND CANADA
Contact Michael Lorenz at
T: +1 310 691 7703
michael.lorenz@lehotels.com
EUROPE AND ASIA
Contact Gonzalo Ocejo at
T: +34 91 591 6585
gonzalo@lehotels.com
LATIN AMERICA
Contact Ricardo Lambertini at
T: +54 11 5353 0810
ricardo.lambertini@lehotels.com
Membership applications are available online:
www.lehotels.com/hotelmembership
WINE COUNTRY INN, PALISADES, CO LUXE SUNSET BOULEVARD, LOS ANGELES, CA
HERRINGTON INN SPA, GENEVA, IL
SEASCAPE RBEACH ESORT, APTOS, CA
SEDONA ROUGE HOTEL + SPA, SEDONA, AZINN AT UNION SQUARE, SAN FRANCISCO, CA

12. Chic. Unique. Great locations.
UNIQUE DEFINED
Corporate Headquarters | 11461 Sunset Boulevard, Los Angeles California 90049 USA | T +1 310 691 7703 | lehotels.com | GDS Code: LE