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Promotional Gaming
Christy A. Prince
NAPABA Central Regional Conference
April 5, 2014
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Some Forms of Gaming
+ Casino gaming and lotteries
+ Charitable gaming
+ Sports betting
+ Horse and dog racing
+ Internet gaming
+ Promotional gaming
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Sources of authority
+ Federal sources
+ Legislation – Wire Act, UIGEA, etc.
+ Agencies – Nat’l Indian Gaming Comm., FTC, FCC
+ State sources
+ Most gaming is controlled on a state by state level
+ Changes to laws typically happen on a state by state basis,
such as the roll out of online gaming
z
Internet gaming
+ Wire Act prohibited the wagers using interstate
transmissions or interstate commerce
+ DOJ issued a memo in December 2011 stating that
the Wire Act prohibited only sports betting
+ This allows states to establish internet gaming as
long as only that state’s residents participate
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Internet Gaming
+ States permitting some form of internet gaming:
+ New Jersey
+ Delaware
+ Nevada
+ States moving toward internet gaming:
+ Illinois, California
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Promotional Gaming
+ Increases customer engagement
+ Generates buzz
+ Promotes non-gaming business or purpose
+ May be restricted by federal law and state law
+ Gambling laws – restrictions on wagers
+ Consumer protection laws
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Promotional Gaming
+ Elements of gambling
+ Participants give consideration
+ Outcome is determined 51% or more by chance
+ Possibility of a prize
+ If you remove at least one element, it is not gambling
z
Promotional Gaming
+ Remove the consideration
+ Sweepstakes – no purchase necessary
+ Mobile apps that have chance & prize, but no cost
+ Warren Buffett’s March Madness challenge
+ Remove the chance
+ Skill-based contests
+ “Most votes wins,” essay contest, some PVP games
+ Remove the possibility of a prize
z
Questions?
+ Christy A. Prince
+ 65 East State Street, Columbus, Ohio 43215
+ cprince@keglerbrown.com
+ (614) 462-5444
+ www.ohiogaminglaw.com

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Promotional Gaming

  • 1. z Promotional Gaming Christy A. Prince NAPABA Central Regional Conference April 5, 2014
  • 2. z Some Forms of Gaming + Casino gaming and lotteries + Charitable gaming + Sports betting + Horse and dog racing + Internet gaming + Promotional gaming
  • 3. z Sources of authority + Federal sources + Legislation – Wire Act, UIGEA, etc. + Agencies – Nat’l Indian Gaming Comm., FTC, FCC + State sources + Most gaming is controlled on a state by state level + Changes to laws typically happen on a state by state basis, such as the roll out of online gaming
  • 4. z Internet gaming + Wire Act prohibited the wagers using interstate transmissions or interstate commerce + DOJ issued a memo in December 2011 stating that the Wire Act prohibited only sports betting + This allows states to establish internet gaming as long as only that state’s residents participate
  • 5. z Internet Gaming + States permitting some form of internet gaming: + New Jersey + Delaware + Nevada + States moving toward internet gaming: + Illinois, California
  • 6. z Promotional Gaming + Increases customer engagement + Generates buzz + Promotes non-gaming business or purpose + May be restricted by federal law and state law + Gambling laws – restrictions on wagers + Consumer protection laws
  • 7. z Promotional Gaming + Elements of gambling + Participants give consideration + Outcome is determined 51% or more by chance + Possibility of a prize + If you remove at least one element, it is not gambling
  • 8. z Promotional Gaming + Remove the consideration + Sweepstakes – no purchase necessary + Mobile apps that have chance & prize, but no cost + Warren Buffett’s March Madness challenge + Remove the chance + Skill-based contests + “Most votes wins,” essay contest, some PVP games + Remove the possibility of a prize
  • 9. z Questions? + Christy A. Prince + 65 East State Street, Columbus, Ohio 43215 + cprince@keglerbrown.com + (614) 462-5444 + www.ohiogaminglaw.com