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CURRENT TRENDS IN
MEAT
D.KAVIARASAN
POINTS TO BE DEALT:
 World meat industry
 Current status of meat production
 Meat imports and exports
 Indian Meat Industry (current trends)
APPROACH
 Based On
 SPECIES
 MEAT PRICE INDEX
 IMPORT AND EXPORT
 INDIAN SCENARIO
 Aggregate meat production in world - 1.4 %
 Meat industry stagnated in 2015.
 Global meat trade - 4.4% (31.1million tonnes) expected to
increase 2016.
 PIG MEAT 10.8%
 POULTRY MEAT 4.4%
 BOVINE MEAT 0.3%
 OVINE MEAT 2.8%
CURRENT EXPECTATIONS
FAO MEAT PRICE INDEX
 Other indices include food , cereals, vegetable oil , dairy ,
meat , sugar.
FFPI – measure of monthly change in international
price of basket of food commodites.
-FAO
MEAT IMPORTS AND EXPORTS
BOVINE MEAT
 Increase – 0.3%
 Principle Exporters.
 USA
 EU- Increase 2.2%, Low Milk Price, Culling Dairy Cows.
 Brazil - El Nino , Dry Weather , Feed Cost, Decrease -1.5%,
Iran and Chile.
 USA And Canada – Decrease in Slaughter houses and
Increased Carcass weights , maintained production.
 Australia - Maintained Production, Increase rain and dry
weather, Stock retention.
 INDIA – 70% Export- Carabeef – Vietnam And Egypt.
POULTRY MEAT
 INCREASE - 0.9% (115.8 million tonnes).
 USA – 2015 suffered from avian influenza.
 BRAZIL – 6.5% increase.
 EU
 CHINA,SOUTH AFRICA – decrease 5%, less consumer
demand, increased competition from imports, limited exports
possibilities.
 OVINE MEAT
 INCREASE - 0.6% (14.1 million tonnes).
 China, India, Nigeria, Pakistan – Major producers due to
favourable pasture condition.
 Increase world trade.
 PIG MEAT – Decrease 0.6%, 116.5 million tonnes.
INDIAN SCENARIO
 World 8th meat- 4.9 MiT
 Two decades INCREASE 4.5% and in past 5 years 27%
fast annual growth.
MEAT PRODUCTION IN INDIA
 Bovine meat - 60%
 Small ruminants - 15%
 Pigs - 10%
 Poultry -12%
 India exports frozen and chilled meat more than 54 countries
 Major exports deboned and deglanded - buffalo meat 98%
EXPORT OF MEAT
 Buffalo meat is major export and has increased in past 5
years.
 Sheep and goat export decreased in past 5 years – due to
reduction in import by Saudi Arabia, Market reopened will
increase.
CHALLENGES AND OPPURTINITIES:
 Setting up abattoir and meat processing plant.
 Technology to rise male buffalo calves for meat production.
 Buffalo rearing backward integration contractual farming.
 Establishing disease free zones.
 India white revolution - Milk
 Blue revolution – Fisheries
 Green revolution – Food grains
 Expected Pink revolution – Buffalo (white) India poised.
 Meat production is intimately linked to quality leather
production – second after Italy.
 Slaughter house by products MBM ,bone chips, pet foods
and poultry feeding (cheap source protein).
 Employment generation
CONCLUSION:
Sea change in Meat Industry in last 1 decade.
All measures adapted by the Indian government to achieve
Pink revolution in 21st century.
INDIA (2015 – 2016)
 Largest exporter of buffalo meat
 3rd Largest exporter of meat after Brazil and Australia.
 Endowed largest livestock population
 58 % buffalo ,14.7% cattle
 Important buyers Vietnam, Malaysia, Thailand, Australia, UAE,
Saudi Arabia, Egypt
 Carabeef – UP > Punjab > Maharastra
 UP – Highest number of abattoirs cum meat processing exports
units.
 Ministry of food processing industries (MFPI) has established
National Meat and Poultry Processing Board (NMPPB) at
New Delhi for clean and wholesome meat production.
FACTORS AFFECTING INDIAN MEAT INDUSTRY
 Last few years meat free diet and vegeterian increased.
 Religious taboos.
 Unprecedented opportunities, meat substitutes.
 India has largest non meat eating eating community (31%
lacto veg, 9% consume eggs but no meat).
 PETA , NGOs, celebrities lead campaigns and encourage low
meat or meat free diet.
 Indian consumers prefer hot meat (fresh meat) resulting in
less demand of frozen meat.
 Lack of sufficient cold chain infrastructure for structure.
 Meat production in India has seen a healthy growth
 10th five year plan (2006-07) - 2.3 million tonnes.
 11th five year plan (2011-12) - 5.5 million tonnes.
 12th five year plan (2012-13) - 5.9 million tonnes.
 In the year (2013-14) -6.3 million tonnes.
CONCLUSION
 Meat promotes livestock development, livelihood security.
 Domestic consumption – hot meat( sheep, goat, pig, poultry).
 Buffalo, Cattle and Sheep – Export.
 Meat in Open Premises – Dirt, Contamination, other
Pollutants.
 Traditional production system, unhygienic practices ruined
image of Indian Meat Industry.
 Indian meat – less fat 4% compared to 15 – 20 % fat in meat
of developed countries.
 Meat in India has less growth promoters, therapeutic
residues and mad cow disease.
 Present international trend is favourable for low fat meat and
also favours Indian meat in International market.
REFERENCES
 FOOD AND AGRICULTURAL ORGANISATION – FOOD
OUTLOOK OCTOBER 2016.
 INTERNATIONAL JOURNAL OF ENHANCED RESEARCH
IN SCIENCE,TECHNOLOGY AND ENGINEERING
(volume 4: issue 9),September 2015.
 APEDA- AGRICULTURAL AND PROCESSED FOOD
PRODUCTS EXPORT DEVELOPMENT AUTHORITY,
MINISTRY OF COMMERCE, GOVERNMENT OF INDIA.
 DR.S.K.RANJAN, FORMER CHIEF TECHNICAL ADVISOR-
FAO AND LIVESTOCK SPECIALIST, WORLD BANK
(INDIAN MEAT INDUSTRY PERSPECTIVE).
THANK YOU

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Current trends in meat 24.10.2016

  • 2. POINTS TO BE DEALT:  World meat industry  Current status of meat production  Meat imports and exports  Indian Meat Industry (current trends)
  • 3. APPROACH  Based On  SPECIES  MEAT PRICE INDEX  IMPORT AND EXPORT  INDIAN SCENARIO
  • 4.  Aggregate meat production in world - 1.4 %  Meat industry stagnated in 2015.  Global meat trade - 4.4% (31.1million tonnes) expected to increase 2016.  PIG MEAT 10.8%  POULTRY MEAT 4.4%  BOVINE MEAT 0.3%  OVINE MEAT 2.8% CURRENT EXPECTATIONS
  • 5.
  • 6. FAO MEAT PRICE INDEX  Other indices include food , cereals, vegetable oil , dairy , meat , sugar. FFPI – measure of monthly change in international price of basket of food commodites. -FAO
  • 8. BOVINE MEAT  Increase – 0.3%  Principle Exporters.  USA  EU- Increase 2.2%, Low Milk Price, Culling Dairy Cows.  Brazil - El Nino , Dry Weather , Feed Cost, Decrease -1.5%, Iran and Chile.  USA And Canada – Decrease in Slaughter houses and Increased Carcass weights , maintained production.  Australia - Maintained Production, Increase rain and dry weather, Stock retention.  INDIA – 70% Export- Carabeef – Vietnam And Egypt.
  • 9. POULTRY MEAT  INCREASE - 0.9% (115.8 million tonnes).  USA – 2015 suffered from avian influenza.  BRAZIL – 6.5% increase.  EU  CHINA,SOUTH AFRICA – decrease 5%, less consumer demand, increased competition from imports, limited exports possibilities.  OVINE MEAT  INCREASE - 0.6% (14.1 million tonnes).  China, India, Nigeria, Pakistan – Major producers due to favourable pasture condition.  Increase world trade.  PIG MEAT – Decrease 0.6%, 116.5 million tonnes.
  • 10. INDIAN SCENARIO  World 8th meat- 4.9 MiT  Two decades INCREASE 4.5% and in past 5 years 27% fast annual growth. MEAT PRODUCTION IN INDIA  Bovine meat - 60%  Small ruminants - 15%  Pigs - 10%  Poultry -12%  India exports frozen and chilled meat more than 54 countries  Major exports deboned and deglanded - buffalo meat 98%
  • 11. EXPORT OF MEAT  Buffalo meat is major export and has increased in past 5 years.  Sheep and goat export decreased in past 5 years – due to reduction in import by Saudi Arabia, Market reopened will increase. CHALLENGES AND OPPURTINITIES:  Setting up abattoir and meat processing plant.  Technology to rise male buffalo calves for meat production.  Buffalo rearing backward integration contractual farming.  Establishing disease free zones.
  • 12.  India white revolution - Milk  Blue revolution – Fisheries  Green revolution – Food grains  Expected Pink revolution – Buffalo (white) India poised.  Meat production is intimately linked to quality leather production – second after Italy.  Slaughter house by products MBM ,bone chips, pet foods and poultry feeding (cheap source protein).  Employment generation CONCLUSION: Sea change in Meat Industry in last 1 decade. All measures adapted by the Indian government to achieve Pink revolution in 21st century.
  • 13. INDIA (2015 – 2016)  Largest exporter of buffalo meat  3rd Largest exporter of meat after Brazil and Australia.  Endowed largest livestock population  58 % buffalo ,14.7% cattle  Important buyers Vietnam, Malaysia, Thailand, Australia, UAE, Saudi Arabia, Egypt  Carabeef – UP > Punjab > Maharastra  UP – Highest number of abattoirs cum meat processing exports units.
  • 14.  Ministry of food processing industries (MFPI) has established National Meat and Poultry Processing Board (NMPPB) at New Delhi for clean and wholesome meat production. FACTORS AFFECTING INDIAN MEAT INDUSTRY  Last few years meat free diet and vegeterian increased.  Religious taboos.  Unprecedented opportunities, meat substitutes.  India has largest non meat eating eating community (31% lacto veg, 9% consume eggs but no meat).  PETA , NGOs, celebrities lead campaigns and encourage low meat or meat free diet.  Indian consumers prefer hot meat (fresh meat) resulting in less demand of frozen meat.  Lack of sufficient cold chain infrastructure for structure.
  • 15.
  • 16.  Meat production in India has seen a healthy growth  10th five year plan (2006-07) - 2.3 million tonnes.  11th five year plan (2011-12) - 5.5 million tonnes.  12th five year plan (2012-13) - 5.9 million tonnes.  In the year (2013-14) -6.3 million tonnes.
  • 17.
  • 18.
  • 19. CONCLUSION  Meat promotes livestock development, livelihood security.  Domestic consumption – hot meat( sheep, goat, pig, poultry).  Buffalo, Cattle and Sheep – Export.  Meat in Open Premises – Dirt, Contamination, other Pollutants.  Traditional production system, unhygienic practices ruined image of Indian Meat Industry.  Indian meat – less fat 4% compared to 15 – 20 % fat in meat of developed countries.  Meat in India has less growth promoters, therapeutic residues and mad cow disease.  Present international trend is favourable for low fat meat and also favours Indian meat in International market.
  • 20. REFERENCES  FOOD AND AGRICULTURAL ORGANISATION – FOOD OUTLOOK OCTOBER 2016.  INTERNATIONAL JOURNAL OF ENHANCED RESEARCH IN SCIENCE,TECHNOLOGY AND ENGINEERING (volume 4: issue 9),September 2015.  APEDA- AGRICULTURAL AND PROCESSED FOOD PRODUCTS EXPORT DEVELOPMENT AUTHORITY, MINISTRY OF COMMERCE, GOVERNMENT OF INDIA.  DR.S.K.RANJAN, FORMER CHIEF TECHNICAL ADVISOR- FAO AND LIVESTOCK SPECIALIST, WORLD BANK (INDIAN MEAT INDUSTRY PERSPECTIVE).