1. Poster
Development

3. My first aim was to create a poster that would look like a newspaper in itself so it would promote the image even more. However, the image used doesn’t have a
big enough impact and the title it repeated twice. The price and the slogan work well as it’s the last thing that people will read on the poster, the name and price.
‘Keeping you informed’ is a suitable slogan so people feel that they will get everything that they want from the newspaper.

4. These are the images that I decided to take using
a Digital SLR camera. I chose this to ensure I got
the highest quality of image and I also chose a
white background so it would suit with the
simplistic theme of my overall advertisement.
From using a current worldwide paper as the
basis of the image, I decided not to include her
face to show how intrigued she was into the
paper.

6. Through choosing the white
background it sets a good I had to duplicate the layer
base for the image during on Photoshop and erase the
editing so it doesn’t rest of the layer apart from
overpower anything. I chose the hand so I could layer it
to make the whole image over the top of my
black and white so that my newspaper to make the
newspaper would stand out image more professional.
and be the main focus.
I kept the newspaper in
I asked her to wear simple
colour so it would have
colours so that it didn’t fade
more emphasis on the page
or look unusal once turned
and would get the readers
to black and white.
attention so it didn’t just
look like the girl was reading
any old newspaper.

7. From the first initial ideas I decided to move the I’ve left the background plain and
text and title onto a landscape canvas on simple so it enables the text and
I added the title that I’ve Photoshop as the poster could then be printed image to stand out the most as
used on my newspaper onto billboards and everything can be seen they’re the most important parts.
onto here so people could better.
recognise it
Adding a gradient to the
background still keeps it simple but
makes it look more professional.
I decided to make the
image black and white
The layout is
other than the front
designed to look
page of the
like a newspaper
newspaper so it
and from adding
doesn’t just look like a
this
random image. It was
heading, makes it
also hard to find an
stand out to the
image that would
reader.
match my slogan and
this was appropriate.
This sentence
enables the
reader to
understand what
the whole advert
is for and there
isn't too much
text for them to
read.
I chose to enlarge this as it’s a
cheap price that would rival
I have included the website so it other local newspapers.
The use of the word ‘only’
looks more professional and so Through making the font
is effective as it will
the reader could go on and find stand out it and adding a
manipulate the reader into
out more about the company drop shadow it makes a bold
thinking that it’s really
and their local news. impact on the page.
cheap.