1. Evaluation Question 5
How did you attract/address your
audience?

2. Target Audience
• My target audience ranges between older teenagers and young adults of the age 16-24, and
so I have designed my magazine to suit the needs of this target audience and will attract
them to buy it.
• I am mainly looking to attract males due to the type of music but I think my magazine could
also attract females to my magazine as there is a male on the front cover.
• I also think that the clothes that my artist is wearing would mainly attract males to it as they
could be interested in the style of clothing that the artist is wearing.
• I also believe that the colours of the magazine would attract my target audience to buy it is
as they are quite manly colours such as black and white and i think they would be an
aesthetically pleasing to a male as they co-ordinate well the photo and also make it look very
stylish.

3. Features
• I mention festivals such as V and Wireless this is due to the fact that these festivals
play the type of music that my target audience would listen to and so I think that
this would attract them to buy my magazine.
• The cover lines feature a mixture of male and female artists and also mentions
tours of different artists so I think this would appeal to both male and female as
they may both enjoy the music that the artists on the cover lines feature.
• I have chosen a mixture of British artists and American artists to use on my cover
lines this is because a large amount of big superstars are American and so I
thought this would appeal more to my target audience.
• I also believe that my audience would prefer to see the American artists live and
at a big venue than going to see a smaller British band.

4. Contents Page
• I designed my contents page to suit the style of my audience as the content is brief in its
description in what is available inside the magazine and so I did this as i believe that my
audience would prefer this style other than a contents page with lots of information on it.
• I also think that the style of music I am aiming for is shown in the contents page. The
language register that I used in my magazine was informal language as I wanted the magazine
to feel realistic but I didn’t want to have any spelling mistakes, incorrect grammar or slang
involved in my contents as I feel my magazine is high class.
• I feel that the picture would be attractive to them as the artists are young and successful
who they would aspire to be like.
• The fact that many of my features gives the reader an insight in to some of their favourite
artists is a feature that I feel would attract my audience. An example of this is the interview
with Justin Timberlake that is featured inside.

5. Double Page Spread
• My double page spread would appeal to my audience I believe through the picture and the
way he is standing, I also feel as if the way my artist is dressed shows that he is mainstream
and would appeal to my audience.
• I think that the audience would be interested in what the artist has to say and so would want
to read the interview. The interview points out the qualities of the artist and he is represents
himself in a very positive manner which I think would attract my audience to buy my
magazine as they have respect for the artist.

6. Front Cover
• On my front cover I have my cover artist dressed in smart casual attire that fits in well with
the genre of my magazine, The artist which are featured also represent the style of music
that my audience is interested in. The colours of my magazine compliment the style of my
magazine as I am looking for an upmarket look and I think the black and white suit that.
• Overall I think that I have done a lot of things that would attract my target audience to buy
my magazine and I have addressed them in an appropriate manner. I think my audience
profile helped me a lot to be able to achieve this and I also focused a lot on how my artist
how my artist would be represented to the audience and how that would fit in with my
magazine.