Pitch road 2 15mehr

1. Health Personalization Happiness Appetit Data

2. User Testimonials 😍

3. Inactivity No efficient & easy way exists Time is an important concern Problem 😡

4. Increase satisfaction for more daily activity More effectiveness via stickiness Time Management for ease of use Solution 😏 An integrated service in the user's pocket

5. 0 10 20 30 40 50 60 70 80 90 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 213,090.19m US$ Worldwide 1,681.37m US$ IRAN +19.65% +13.34% Market Size 💰 Revenue in the Digital Health market Iran market's largest segment will be Digital Fitness & Well-Being with a total revenue value of 423.45m US$ in 2021.

6. Awareness & Recommendation Start Point Our Solution 📱

7. Our Solution 📱 Awareness & Recommendation Start PointMeet the goal

8. Our Solution 📱 Start Point Meet the goal Diversity +2000 Workout Plan

9. Affiliate Content Marketing Social Power Partnerships Awareness Acquisition Marketing Strategy 🗺️

10. Lack of transparency Lack of support Barriers instead of solutions Lack of attention Lack of integration Market and Position 🗺

11. Lack of transparency Lack of support Barriers instead of solutions Lack of attention Lack of integration Market and Position 🗺 1st to market User incentive All in one Ease of use Design Support

12. Install/Payment ratio 24% 35.000 install Achievements 🏆 Total Payment +7000 Total Request +21000 Appetit active user growth Workout Session +200.000

13. Business Model 💲 7630 Product-as-a-Service Number of unique payment 232.000IRR AVG FEE 1.770.160.000IRR Revenue

14. Roadmap 🗺️ Build 2 sided on-demand app Link trainer to trainee 🔗 Commission based model +2000 Install Start Idea 💡 Join a accelerator Team-Up ⚒️ Build a MVP 1st Pivot Built-in workouts plans Long-Term Academy 🥌 +5000 Install 2nd Pivot Add fixed nutrition plans 🥌 Add Home-Gym Add environmental campaigns 🥌️ Optimization Remove nutrition plans Remove campaigns 🥌️ Spin-off Appetit Life ( new app) Optimization Appetit Fit 🥌 Change workout plans type 3rd Pivot 🚀 Personalization Add: recommendation Add: Appetit World 🌎 Build a MLP +35000 Install ❤️ +8000 transaction 🔮 Deploy ML & AI technology Prescription via Behavioral patterns 📑 Daily routine recommendation ☀️ Create digital health ID Integrated workout, nutrition, activity and mindfulness 🥌️ +2M Install Most Popular Digital Health & Fitness Service 🎯 Market Dominant 💸 Marginal market revenue 💹 +4M users 1 2 3 4 5 6 8 9 Data Analytics and Marketing Data collection 📥 Decision making based on Behavioral patterns Predict user behavior 🔮 +150K Install We are here! 7

15. Future 🗺

16. Better recommendation More Motivation Data ownership Network effect 🌐 Network effect is a phenomenon in which as more people join Appetit, the more the value of the service offered by the service improves for those joining afterward

17. Switching Cost ⚠️ Convenience Effort Branding and status Branding and reliability SWITCHING COSTS OLD Emotional Time-Based NEW Convenience Effort Branding and status Branding and reliability Time-Based Emotional Switching costs consist of the costs incurred by Appetit customers to change service toward another similar product or service

18. AI DESIGN & CODE DEV SOFTWARE Custom software delivers fitness experiences that drive engagement and inspire brand loyalty Creating healthier people through design and code development is not just our job, it’s our mission Leverage the power of AI to deliver personalized experiences based on lifestyle patterns

19. Press 📰 ‫سالم‬ ‫زندگی‬ ‫سبک‬ ‫یک‬ ‫برای‬ ‫هایی‬ ‫دغدغه‬ ‫مختلف‬ ‫های‬ ‫دغدغه‬ ،‫کاری‬ ‫فشارهای‬ ‫برای‬ ‫ذهنی‬ ‫آمادگی‬ ‫نداشتن‬ ‫و‬ ‫افراد‬ ‫مرد‬ ‫که‬ ‫شده‬ ‫باعث‬ ‫تغییرات‬ ‫ایجاد‬ ‫م‬ ‫کردن‬ ‫ورزش‬ ‫فرصت‬ ... https://ecomotive.ir/ ‫کنیم‬ ‫درست‬ ‫را‬ ‫ایران‬ ‫در‬ ‫زندگی‬ ‫سبک‬ ‫خواهیم‬‫می‬ ‫روی‬ ‫اپتیت‬ ‫ایرانی‬ ‫ورزشی‬ ‫استارتاپ‬ ‫کاربر‬ ‫اساسی‬ ‫رفتارهای‬ ‫کن‬‫می‬ ‫تمرکز‬ ‫و‬ ‫د‬ ‫تغییرات‬ ‫و‬ ‫کوچک‬ ‫عادات‬ ‫ایجاد‬ ‫در‬ ‫سعی‬ ‫دارد‬ ‫بلندمدت‬ ‫و‬ ‫عمیق‬ . ‫معتق‬ ‫اپتیت‬ ‫د‬ ‫است‬ ... https://shanbemag.com/ ‫گذار‬‫بنیان‬ ،‫نژاد‬‫ابراهیم‬ ‫کامیار‬ ‫اندازی‬‫راه‬ ‫نحوه‬ ‫از‬ ‫اپتیت‬ ‫استارتاپ‬ ‫های‬‫چالش‬ ‫تا‬ ‫گوید‬‫می‬ ‫پلتفرم‬ ‫این‬ ‫ی‬ ‫است‬ ‫گذارنده‬ ‫سر‬ ‫از‬ ‫راه‬ ‫این‬ ‫در‬ ‫که‬ ... https://icheezha.ir/ « ‫اپتیت‬ » ‫ورزش‬ ‫با‬ ‫آشتی‬ ‫برای‬ ‫استارتاپی‬

20. Financial – OFFER 🗺 We are looking for 12 months financing to reach +50,000 transactions and +250,000 new user on Appetit and begin technical development 27BIRR Round A investment opportunity instead of 20% shares 30K Request avg IRR300000 21BIRR Revenue over 12 months

21. Financial 💳 ½ HR, 700,000,000, 26% Marketing, 1,500,000,000, 56% Dev, 300,000,000, 11% Opex, 200,000,000, 7% 1/2 HR Marketing Dev Opex How we burn your money 🔥

22. Team 🗺 Kamyar Ebrahimnejad Co-Founder Shahryar Ebrahimnejad Co-Founder Anousha Shakourian Product Dev Bahar Khalilifard Product Dev Ghazaleh Mohades Support Parsa Nasirimehr Developer Ali Moradi Developer Matin Zadeh Developer Mohammad Kia Coach Maryam Rahimi Coach Navid Nikkhah Coach Mervin Bedoyan Coach DataLeaks Data Neolyze AI Operation Product Technical Fitness Official Partner

23. Thank you 🍀

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