KaiOS's Advertising Presentation

1. KaiOS Technologies, Inc. - Confidential and Proprietary
@Kaiostech www.kaiostech.com
THE EMERGING OS
Advertising Deck
KaiAds by

2. @Kaiostech www.kaiostech.com 2
KaiOS – KaiAds Part of the Eco-system
KaiOS Technologies, Inc. - Confidential and Proprietary

3. @Kaiostech www.kaiostech.comKaiOS Technologies, Inc. - Confidential and Proprietary 3
KaiOS - The Emerging OS
KaiOS powers an emerging,
global ecosystem of affordable
digital products and services

4. @Kaiostech www.kaiostech.com 4
KaiOS - Today
Established in June 2016
250 employees in eight countries
Third mobile OS globally (1.12% Market share)
50 million active users in 25+ countries
On track for 150+ million users in early 2019
Recognized brand by mobile manufacturers and operators around the world
Clear positioning: connect the unconnected in emerging countries but also in developed countries (senior, 2nd
phone)
Google invested $22M in June2018 (Series A)
KaiOS Technologies, Inc. - Confidential and Proprietary

5. @Kaiostech www.kaiostech.com 5
KaiOS – Become the next Billion’s Eco-system
Our current customers will gradually become middle class,
have more disposable income, and migrate to
smartphones.
Today’s Next Billion are tomorrow’s middle class
• Create cross-platform services and ecosystem
(e.g., account, email, cloud storage, payments)
• Being present on other form factors
(e.g., set-top boxes, tablets, business enablers, and later
5G clients)
KaiOS will migrate with them
KaiOS Technologies, Inc. - Confidential and Proprietary

6. @Kaiostech www.kaiostech.com
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Year 0 Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7
Users connected since years from project/market launch (in million users)
Internet.org/Free Basics Project Loon KaiOS
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KaiOS – Fastest Next Billion Users’ Growth
4 new KaiOS users
every second
KaiOS Technologies, Inc. - Confidential and Proprietary

7. @Kaiostech www.kaiostech.com 7
KaiOS – Be the main Smart Feature Phone
(all units in millions) 2017 2018 2019 2020
Total Feature Phone
shipments
500 500 490 480
- of which are 3G or 4G 30 80 100 100
Portion of 3G and 4G 6% 16% 30.6% 35.4%
KaiOS shipments 12.3 56.8 77.5 87.8
KaiOS market share in Smart
Feature Phones
41% 71% 77.5% 87.8%
KaiOS active users 12.1 64.2 120.9 148.3
Reach over 150M+ active users and win more
than 70% market share over competition.
Achieve scale
• Can run on 256MB RAM (US$3 cost advantage)
• Ability to generate recurrent revenues
• Time-to-market advantage (1+ year)
• Strategic partnerships with mobile operators
Key advantages of KaiOS over Competition
KaiOS Technologies, Inc. - Confidential and Proprietary

8. @Kaiostech www.kaiostech.com 8
KaiOS – Feature Phone Market Size
Source: IDC data 2017 and operators/manufacturer/chipset forecasts
2.5 billion feature phone users in the world
North America:
12 million
Latin America:
40 million
Europe:
32 million
MEA:
150 million
Asia Pacific:
250 million
Brazil 6M
Nigeria 12M
South Africa 7M
India 150M
China 30M
Indonesia 20M
Russia 10M
500 million feature phones
are shipped per year - 25%
of the market.
54% of the population still
don't have access to Internet.
50% of the mobile owners
have a features phone.
KaiOS Technologies, Inc. - Confidential and Proprietary

9. @Kaiostech www.kaiostech.com 9
KaiOS – Products Launched
KaiOS Technologies, Inc. - Confidential and Proprietary
LIVE Q1 2019

10. @Kaiostech www.kaiostech.com 10
KaiOS – Industry Endorsements
$22M Series A by
KaiOS Technologies, Inc. - Confidential and Proprietary

11. @Kaiostech www.kaiostech.com 11
KaiADS – Inventory Q1 2019
Only 1 chance to make a first Impression.
Region
2019 Q1
Monthly Imp
North America 1.4 Bn
Europe & Eastern Europe 6.6 Bn
France 574.7 M
Germany 882.0 M
Greece 400.9 M
Italy 801.9 M
Netherlands 400.9 M
Portugal 534.6 M
Spain 173.7 M
UK 708.3 M
Rest of Europe 534.6 M
Hungary 133.6 M
Poland 133.6 M
Rest of CEE 801.9 M
Russia 574.7 M
Region
2019 Q1
Monthly Imp
India 34 Bn
APAC 12.9 Bn
China 801.9 M
Bangladesh 801.9 M
Indonesia 2.1 Bn
Malaysia 80.10 M
Philippines 935.5 M
Thailand 2.1 Bn
Vietnam 574.7 M
Pakistan 2.1 Bn
Australia & NZ 534.6 M
Rest of Asia/Pacific 2.7 Bn
Region
2019 Q1
Monthly Imp
MEA 14.1 Bn
Algeria 267.3 M
Cameroon 481.1 M
Egypt 400.9 M
Israel 66.80 M
Ivory Coast 400.9 M
Kenya 601.4 M
Nygeria 6.1 Bn
Senegal 801.9 M
South-Africa 3.1 Bn
Rest of MEA 2.1 Bn
Mobile Exclusive in-app Inventory
"Untouched”; "Adless" users
KaiOS Technologies, Inc. - Confidential and Proprietary

12. @Kaiostech www.kaiostech.com 12
KaiADS – Our community
KaiOS Users:
We estimate that the majority of our community are 1st time Internet users.
The rest are mostly Senior or 2nd Phone owner.
Brands need to welcome them to the Internet World.
Great engagement within our community
Our users are using several apps per day
Average CTR 25%
Average CR >70%
+90% of our users install an app every month
High eCPM
KaiOS Technologies, Inc. - Confidential and Proprietary

13. @Kaiostech www.kaiostech.com
KaiApps
11 live
KaiGames
KaiOS Technologies, Inc. - Confidential and Proprietary 13
KaiADS – Integrated into KaiGames & KaiApps
Guardians Gems Ice Breaker
Plan.et
Flashlight Stocks
Recorder Counter
Converter
Birdy
11 live

14. @Kaiostech
www.kaiostech.co
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News
(Airfind)
Horoscope
(Airfind)Flexi Snake FlySafe Grumpy
Gorilla
Monsters
Burn Too
Rock the
Dock
AccuWeather
Disney Shop
Booking.com
Opera News
Ringtone Wallpaper
Livesport.eu
Pulse
FanKick
ESPN
UberTrainline
Twitch
IMDB
Web Shortcuts
BBC BuzzFeed
Pinterest
Etsy
Ebay
Trivago Jiji.ng
Astro Knot
Brick
Plunge
Coin Grab Cuby Zap
Dodgy
Falling
Through
Jimbo
Jump
Let’s Go
Fishing
Twin Hop
Watch
the Walls
Kwai Air Quality
Dragon Trail DrawSumVerbs
FacebookMapsGoogleYouTube Google VA
Nitro Street
Run 2
Danger Dash Siberian
Strike
Nitro Street
Drag Run
Real Football
Runner
Castle of
Magic
Puzzle Pets
Memory
Sokoban Whack a Mole
Twitter
Gems
Guardians Birdy
2048
Ice BreakerPlanet.ET
The Weather
Channel
ToDo QR Reader Counter
Crazy Eggs
Live
KaiADS – Integrated also with 3rd Party Apps
LIVE Q1 2019 Q2 2019

15. @Kaiostech www.kaiostech.com
KaiADS – Per Category
Danger Dash
Games
Booking.com
EtsyEbay
Trivago Jiji.ng
Info
News
(Airfind)
ESPN
Opera News
BBC
BuzzFeed
Pinterest
Livesport.eu
Pulse
Utilities
AccuWeather
The Weather
Channel
Horoscope
(Airfind)
Air Quality
Games
Nitro Street
Run 2
Danger Dash
Gems Birdy 2048 Planet.ETSokoban
Whack a Mole
Siberian
Strike
Nitro Street
Drag Run
Real Football
Runner
Castle of
Magic
Puzzle Pets
Memory
Flexi Snake Fly Safe Grumpy
Gorilla
Monsters
Burn Too
Rock the
Dock
Astro Knot
Brick
Plunge
Coin Grab Cuby Zap
Dodgy Falling
Through
Jimbo
Jump
Let’s Go
Fishing
Twin Hop Watch the
Walls
Crazy Eggs Dragon Trail DrawSum Verbs
Travel
Google Maps
Trainline Uber
Media
YouTube
IMDb
TwitchDisney
FanKick
Kwai
Social
Facebook Twitter
KaiApps Google Search Google VA

16. @Kaiostech www.kaiostech.com
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KaiADS – Ad Inventory
KaiOS Technologies, Inc. - Confidential and Proprietary 16
Lock-Screen ads1
Video ads
Full screen ads
List or scroll banner ads
1 2 3 4
2

17. @Kaiostech www.kaiostech.comKaiOS Technologies, Inc. - Confidential and Proprietary 17
KaiADS – Ads Formats
Banner Ads (Responsive Ads Display)- List view
Banner Ads (Responsive Ads Display) - Scroll view Full page (Responsive Display Ads)
List banner ad resides within allocated
position in page upon landing in desired
page
• 216 x 54
• 216 x 36
• 200 x 100
• 180 x 150
Scroll banner ad resides within allocated
position usually top and/or bottom in
page upon scrolling
• 216 x 54
• 216 x 36
• 200 x 100
• 180 x 150
Full page ad resides in
transition and/or restart of apps
• Portrait: 240 x 320
• Landscape: 320 x 184
Text Ads
30 characters max
Pre-Roll Video Ad Banner
• 320 x 50
Full page Video Ads (Wifi ONLY!)
Full page ad resides in transition
and/or restart of apps
Resolution: Less than 180 dpi
Standard ratio: 16:9 / 4:3 (landscape)
or 9:16 / 3:4 (portrait)
Weight: Less than 500 Kb
Duration: up to 30 sec

18. @Kaiostech www.kaiostech.com
Video ad for game Crazy
Eggs, developed by KaiOS
in-house team
Crazy Eggs
KaiOS Technologies, Inc. - Confidential and Proprietary 18
KaiADS – Video Example

19. @Kaiostech www.kaiostech.com 19
KaiADS – Rate list
Region CPM
North America $2.50
France $1.50
Germany $1.50
Greece $0.90
Italy $1.00
Netherlands $1.00
Portugal $1.00
Spain $1.00
UK $1.50
Rest of Europe $0.70
Hungary $0.70
Poland $0.60
Rest of CEE $0.60
Russia $0.60
Region CPM
China $0.70
Bangladesh $0.30
Indonesia $0.30
Malaysia $0.30
Philippines $0.30
Thailand $0.30
Vietnam $0.30
Pakistan $0.30
Australia & NZ $0.80
Rest of Asia/Pacific $0.30
India $0.30
Region CPM
Algeria $0.30
Cameroon $0.30
Egypt $0.30
Israel $0.40
Ivory Coast $0.30
Kenya $0.30
Nygeria $0.30
Senegal $0.30
South-Africa $0.50
Rest of MEA $0.30
Working on Revenue-sharing and CPM models.
KaiOS Technologies, Inc. - Confidential and Proprietary

20. KaiOS Technologies, Inc. - Confidential and Proprietary
20
THANK YOUMathieu.boyer@kaiostech.com
Advertising Monetization Director

21. @Kaiostech www.kaiostech.comKaiOS Technologies, Inc. - Confidential and Proprietary 21
DISCLAIMER
The present document (the “Document”) has been prepared by KaiOS
Technologies Inc., (KaiOS) for the exclusive use of the Recipient. By
receiving the Document from KaiOS, the Recipient shall be deemed to
have accepted all of the below mentioned provisions
This Document is confidential and its content may not be quoted, referred
to or otherwise disclosed, in whole or in part to any third party, except
with KaiOS prior written consent and only for the sole purpose of the
matters discussed in this Document. It is understood that, in such a case,
by receiving the Document from the Recipient, all of the provisions of the
present disclaimer shall apply in the same terms and conditions to any of
such third party. To that extent, the Recipient undertakes to notify any of
such third party of this disclaimer in providing it with the Document
The information contained in the Document is being delivered for
information purpose. Although the information contained in the Document
or on which the Document is based has been obtained from sources
which KaiOS believe to be reliable, it has not been independently verified.
KaiOS does not makes any representation or warranty, express or
implied, as to the accuracy or the completeness of such information. As a
result, the Recipient has agreed that no liability of any form is or will be
accepted by any KaiOS or any of its directors or employees which
expressly disclaim any and all liabilities which may be based on, or may
derive from the Document or its content or for any errors, omissions or
misstatements
Nothing contained in the Document is a promise or a representation of
the future or should be relied upon as being so. In particular, no
representation or warranty is given by KaiOS as to the achievement or
reasonableness of any future projections, estimates, management targets
or prospects, if any. It is therefore advisable for the Recipient to make its
own judgment and assessment of the information contained in the
Document
In providing the Document, KaiOS does not undertakes to provide the
Recipient with access to any additional information or to update the
information contained in the Document or to correct any inaccuracies
therein which may become apparent
The Document cannot be considered as a recommendation by KaiOS to
the Recipient in relation to the matters discussed in this Document. The
Document does not constitute an offer or invitation to treat and is not
intended to provide as a basis of any agreement or a substitute for the
Recipient’s analysis. Furthermore, the Recipient agrees that although this
Document might contain legal, tax, or accounting references as a way to
clarify its contents, it does not constitute any legal, tax, or accounting
advising
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