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Marketing to Casual Gamers: The Changing Media Landscape Kate Pietrelli Account Manager TriplePoint July 25, 2008
Evolving Social Online Landscape ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Social Media Marketing (SMM)? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Should I Use Social Media Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Should I Use Social Media Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Should I Use Social Media Marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: Zappos Blogging on Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: EA Channel on YouTube ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: BlendTec Channel on YouTube ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Drivers of Success ,[object Object],[object Object],[object Object],[object Object],[object Object]

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CGA 2008: Innovative Marketing Kate Pietrelli

  • 1. Marketing to Casual Gamers: The Changing Media Landscape Kate Pietrelli Account Manager TriplePoint July 25, 2008
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