Weitere ähnliche Inhalte
Ähnlich wie KBACE Data Quality Management Webinar
Ähnlich wie KBACE Data Quality Management Webinar (20)
Mehr von KBACE Technologies, Inc.
Mehr von KBACE Technologies, Inc. (13)
Kürzlich hochgeladen (20)
KBACE Data Quality Management Webinar
- 1. De-duplicate Dirty Data
Now and Forever Using Oracle
Data Quality Management
Rita Beck, Senior Principal Consultant
March 13th, 2009
1 © 2009 KBACE Technologies, Inc.
- 2. Agenda
• Data Quality Management (DQM) Basics
• DQM Tools
• Smart Search
• Batch Duplicate Identification
• Conclusion
2 © 2009 KBACE Technologies, Inc.
- 4. Why Use Data Quality Management?
• Inconsistent Information
• Inaccurate Financial Reporting
• Customer Dissatisfaction
• Inefficient Sales and Marketing
4 © 2009 KBACE Technologies, Inc.
- 5. Inaccurate Financial Reporting
• Scenario 1
• Average Sales Volume = $100,000
Comp. aBc
Company abc
$100,000 $100,000
Company Abc
$100,000
ABC Company Company abC
$100,000 $100,000
Corp. ABC
$100,000
5 © 2009 KBACE Technologies, Inc.
- 7. Duplicate Customers
Company Abc
Company a.b.c. Comp. aBc
ABC Company Company abC
Corp. ABC
7 © 2009 KBACE Technologies, Inc.
- 8. What is Data Quality Management?
• Prevents Future Duplicates from Entering the System
• Manually or via Import
• Identifies Existing Duplicates
8 © 2009 KBACE Technologies, Inc.
- 9. How Does DQM Work?
• Transforms and Standardizes TCA Registry data
• Copies standardized data into separate staged schema tables
• Performs user-defined searches
• Within the TCA Registry
• Between the TCA Registry and other sets of data
• Determines potential duplicate records
9 © 2009 KBACE Technologies, Inc.
- 11. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
11 © 2009 KBACE Technologies, Inc.
- 12. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
12 © 2009 KBACE Technologies, Inc.
- 13. Word Replacements
• Provide Standardization
Bob Robert
Rob Robert
Robbie Robert
Roberto Robert
Bobby Robert
13 © 2009 KBACE Technologies, Inc.
- 15. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
15 © 2009 KBACE Technologies, Inc.
- 16. Entities
• Party
• Address
• Contact
• Contact Point
16 © 2009 KBACE Technologies, Inc.
- 17. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
17 © 2009 KBACE Technologies, Inc.
- 18. Attributes
• Derived from columns within the TCA Registry tables
• Attributes make up an Entity
• Used for matching purposes between an Input Record
and the TCA Registry data
18 © 2009 KBACE Technologies, Inc.
- 20. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
20 © 2009 KBACE Technologies, Inc.
- 21. Transformations
D’ Angello
• Capitalize all letters D’ ANGELLO
• Remove non-alphanumeric characters
• Reduce all instances of white space D ANGELLO
to a single white space
• Remove double letters
• Remove vowels except initial vowels D ANGELLO
D ANGELO
D ANGL
21 © 2009 KBACE Technologies, Inc.
- 23. Data Quality Management Tools
• Word Replacements
• Entities
• Attributes
• Transformations
• Match Rules
23 © 2009 KBACE Technologies, Inc.
- 24. Match Rule Purposes
• Search
• Used for Search User Interfaces
• Expanded Duplicate Identification
• Used for Identifying and Preventing Duplicates
• Bulk Duplicate Identification
• Used for Identifying Duplicates
24 © 2009 KBACE Technologies, Inc.
- 25. Score Based Matching
• Acquisition
• Provides an initial set of potential matches
• Scoring
• Assigns scores to further filter matches
25 © 2009 KBACE Technologies, Inc.
- 28. What is Smart Search?
• Used to identify records within the TCA tables that are potential
duplicates of user entered data
• Match Rule Purpose = Search
28 © 2009 KBACE Technologies, Inc.
- 29. Smart Search Process
Step 1
Transformations TCA
TCA Applied Staged
Registry Schema
DQM Staging Program
29 © 2009 KBACE Technologies, Inc.
- 30. Smart Search Process
Step 2
Smart Search
Match Rule
Transformations Standardized
User Input Applied User Input
30 © 2009 KBACE Technologies, Inc.
- 31. Smart Search Process
Step 3
Smart Search
Match Rule
TCA
Staged
Acquisition and Duplicates
Schema
Scoring Between
Match Criteria User Input
and Thresholds and
Applied TCA Registry
Standardized
User Input
31 © 2009 KBACE Technologies, Inc.
- 32. Smart Search Example:
Existing TCA Records
• TCA Registry Record #1
KBACE
6 Trafalgar Square
Nashua, NH 03063
• TCA Registry Record #2
KBACE Technologies, Incorporated
Six Trafalgar Sq.
Neshua, NH 03063
32 © 2009 KBACE Technologies, Inc.
- 37. Smart Search –
Entering New Record
37 © 2009 KBACE Technologies, Inc.
- 39. What is Batch Duplicate Identification?
• Used to identify duplicate parties that already exist in the
TCA Registry
• Match Rule Purposes
• Bulk Duplicate Identification
• Expanded Duplicate Identification
39 © 2009 KBACE Technologies, Inc.
- 40. Batch Duplicate Identification Process
Step 1
Transformations TCA
TCA Applied Staged
Registry Schema
DQM Staging Program
40 © 2009 KBACE Technologies, Inc.
- 41. Batch Duplicate Identification Process
Step 2 Bulk (or Expanded)
Duplication Identification
Match Rule
TCA
Staged
Schema Acquisition and
Scoring Duplicates
(Self Join) Match Criteria Within
and Thresholds TCA Registry
Applied
TCA
Staged
Schema
41 © 2009 KBACE Technologies, Inc.
- 46. Products Using DQM Functionality
1. Marketing Online (AMS)
2. Receivables (AR)
3. Sales (ASN)
4. TeleSales (AST)
5. Customers Online (OCO)
6. Inventory (INV)
7. Lease Management (OKL)
8. Partner Management (PV)
9. Sales for Communications (XNC)
10. Healthcare Transaction Base (HTB)
11. CRM Foundation (JTF)
46 © 2009 KBACE Technologies, Inc.
- 47. Let Data Quality Management Work for You!
• Enhance Search Results
• Prevent Future Duplication
• Identify and Merge Existing Duplicates
47 © 2009 KBACE Technologies, Inc.
- 48. Q U E S T I O N S
A N S W E R S
48 © 2009 KBACE Technologies, Inc.
- 49. For Additional Information
• For the recording and presentation, please visit:
http://kbace.com/Services/Webinars.aspx
• Contact Rita Beck at rbeck@kbace.com
49 © 2009 KBACE Technologies, Inc.
