Weitere ähnliche Inhalte Kürzlich hochgeladen (20) 1. © 2017 | Altitude Labs | All Rights Reserved
DIGITAL TRANSFORMATION
5 Keys To Becoming A Customer Centric Company
March 2017 Edition
3. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
3
5uYZoSLrY KoTaZ YLL KLVHrZSLTZY& COLy YLL oTL IrHTK&
BPTgRL vPLw oM ZOL coSVHTy
HcroYY HRR cOHTTLRY
4. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
+
6PgPZHR ZrHTYMorSHZPoT PY HIouZ gLZZPTg your IuYPTLYY rLHKy Mor ZOL
SoKLrT cuYZoSLr&
5. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
,
3TK cLTZLrPTg LvLryZOPTg you Ko oT your cuYZoSLrY&
Culture
Sales
Products
Marketing
Customer
service
Your Customers
6. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
-
“There is only one boss. COL cuYZoSLr& And he
can fire everybody in the company from the
chairman on down, simply by spending his money
somewhere else”
Sam Walton, founder of Wal-Mart Stores Inc
@alLaPR Is OPEsEMR IM ). CoSMRPIEs, RoRal (0,0+) PERaIl SMIRs !+,)03 IM RhE US)
7. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
.
3rL you rLHKy Zo ZrHTYMorS PTZo H cuYZoSLr%cLTZrPc
IuYPTLYY2
2lICk hEPE Ro PEad aboSR oSP dIGIRal
RPaMsFoPLaRIoM sEPTICEs!
8. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
8
- KLyY Co 4LcoSPTg 3 5uYZoSLr 5LTZrPc 5oSVHTy
(. 8akE ETEPW CSsRoLEP IMREPaCRIoM CoSMR
). 8akE IR hSLaM
3. 8akE IR OEPsoMal
+. 8akE IR OaPR oF WoSP CoLOaMW CSlRSPE
,. 8akE IR oLMIChaMMEl
10. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(0
7vLry cuYZoSLr PTZLrHcZPoT ZoucOVoPTZ PY HT oVVorZuTPZy&
11. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
((
5HYL YZuKy1
:uckILrry & EHrIy PHrkLr1 ITvoPcLY HrL grLHZ oVVorZuTPZPLY Zo KLRPvLr
VLrYoTHRPzLK coTZLTZ Zo cuYZoSLrY&
7xHSVRL1 :uckILrry
ALcoSSLTKHZPoTY
7xHSVRL1 EHrIy PHrkLr
3YkPTg Mor rLvPLw
13. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(3
MHkL YurL your ZLHS LxcLRY PT ZOLYL uTPWuL OuSHT YkPRRY Zo ZoucO ZOL
cuYZoSLr HZ ZOL OLHrZ&
15. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(,
5HYL BZuKy
3Pr4T41 8PTK vHRuLY ZOHZ cuYZoSLrY cHT PKLTZPMy wPZO
9MlIME PEMRal lodGIMG sEPTICE lookEd aR hoU OEoOlE
UEPE SsIMG RhEIP sEPTICE
• 4oSMd IR Uas MoR aboSR ChEaO aCCoLLodaRIoM
• 2SsRoLEPs UaMREd Ro RPvL RPkL H RocHR FoP FEU daWs,
FEEl lIkE hoLE
• 2oIMEd b4LRoTg HTywOLrLc sloGaM
16. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(-
5HYL BZuKy
DoRuYPoT1 8PTK VroKucZ PKLHY MroS cuYZoSLrY
3-CoLLEPCE soFRUaPE bPaMd lookEd aR hoU
OEoOlE UEPE SsIMG RhEIP sEPTICE
• 2PEaREd FoPSL Ro GaRhEP CSsRoLEP IdEas
• 7ER CSsRoLEPs voZL oM bEsR IdEas
• @IMMIMG sSGGEsRIoMs ILOlELEMREd as MEU
FEaRSPEs
17. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(.
3LaIlIMG Rool EMGaGEs SsEPs IM FSM aMd
oPIGIMal UaW
• 5ER a OPgO MPvL aFREP sEMdIMG CaLOaIGM
• 8akE WoSP oUM OaOEP 4PEddIE !RhEIP
LasCoR)
5HYL BZuKy
MHPRcOPSV1 6LYPgT Mor LSoZPoTY
19. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
(0
MHkPTg coTZLTZ VLrYoTHR HTK rLRLvHTZ PY ZOL ILYZ wHy Zo LTgHgL&
0-
3-
/.
DPLwY or BHRLY MroS PLrYoTHRPzHZPoT
(vPLwY#
(YHRLY#
(vPLwY#
20. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
)0
5HYL YZuKy1 EL OLRVLK GHRorH VLrYoTHRPzL LTZPrL VHgLY IHYLK oT wOHZ
ZOLy kTow HIouZ you
7xHSVRL1 PLrYoTHRPzLK
rLcoSSLTKHZPoTY Mor H uYLr
7xHSVRL1 ProKucZY ZrLTKPTg
oT ZOL YPZL
7xHSVRL1 PLrYoTHRPzLK
rLcoSSLTKHZPoTY MroS ZOL
uYLraY MHvorPZL cHZLgory
22. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
))
6PgPZHR ZrHTYMorSHZPoT cHTaZ OHVVLT wPZOouZ RLHKLrY wOo YZPr ZOL VoZ
HTK rHRRPLY YZHkLOoRKLrY ZowHrKY HcZPoT
23. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
)3
5HYL BZuKy
BZHrIuckY1 BLTPor SHTHgLSLTZ KrPvLY KPgPZHR ZrHTYMorSHZPoT
2oLOaMW lEadEPs OSshEd “SRaPbSCks dIGIRal
EVOEPIEMCE”
• 6MCPEasEd KPgPZHR LTgHgLSLTZ, ( PaMkIMG aLoMG
soCIallW EMGaGEd CoLOaMIEs
• 7ETEPaGEd SoIPRL VHySLTZY, . LIl# SsEPs
• 2PEaREd PTZLrTHR PTcuIHZor FoP dIGIRal IMMoTaRIoM
• SoSPCEd PKLHY MroS cuYZoSLrY TIa oMlIME
26. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
)-
?ur ZPSL oTRPTL PY YVrLHK ILZwLLT , VrPSHry SLKPH KLvPcLY
BourcL1 GoogRL MoIPRL 3KY, OZZV1//googRLSoIPRLHKY&IRogYVoZ&Ok/2()2/(0/THvPgHZPTg%TLw%SuRZP%YcrLLT%worRK&OZSR
27. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
).
BSHrZVOoTLY HrL ZOL SoYZ coSSoT YZHrZPTg VRHcL Mor oTRPTL HcZPvPZPLY
BourcL1 LPTkLKPT, OZZVY1//www&RPTkLKPT&coS/VuRYL/).%KPgPZHR%SHrkLZPTg%YZHZY%you%TLLK%kTow%2().%TPck%couRYoT
28. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
)8
5HYL BZuKy
FuLOwH1 BPTgRL cuYZoSLr vPLw Zo VLrYoTHRPzL cuYZoSLr LxVLrPLTcLY
HcroYY oMMRPTL, oTRPTL, BMB HTK LSHPR
• SIMGlE CSsRoLEP TIEU aChIETEd UIRh 2R8
aMd 8ERIsa
• ?MMRPTL1 UsE oFFlIME loWalRW OPoGPaL Ro
IMFoPL CSsRoLEPs aboSR oMlIME sRoPE
• ?TRPTL1 PEPsoMalIzE CoMREMR basEd oM
UhaR CSsRoLEPs boSGhR oFFlIME
• 7vLTZY1 TaPGER hIGh-OoREMRIal CSsRoLEPs
UIRh OPEdICRITE IMsIGhRs
• BMB1 5ITE CSsRoLEPs a PEasoM Ro shoO bW
shoUIMG RhE PIGhR OPodSCR aR RhE PIGhR
RILE
5AM MLZPYH
BMB & 7SHPR
MLYYHgLY
7vLTZY7AP ?TRPTL BZorL
29. alRIRSdElabs.CoL
© 2017 | Altitude Labs | All Rights Reserved
)0
ALcHV1 - KLyY Co 4LPTg 3 5uYZoSLr 5LTZrPc 5oSVHTy
(. 8akE ETEPW CSsRoLEP IMREPaCRIoM CoSMR
). 8akE IR hSLaM
3. 8akE IR OEPsoMal
+. 8akE IR OaPR oF WoSP CoLOaMW CSlRSPE
,. 8akE IR oLMIChaMMEl
30. © 2017 | Altitude Labs | All Rights Reserved
oP CoMRaCR Ss aR hEllo1alRIRSdElabs.CoL
VIsIR oSP UEbsIRE
