Learn about Insights – a new dashboard for charities on JustGiving that helps you track your reach and measure your impact on our platform. Each month it will tell you the number of people you have reached, the number of actions they have been inspired to take and the money they have raised for your cause.

1. Know your impact

2. Every day people come to JustGiving
to show they care. They give to their
friends; they fundraise for your charity;
they make a donation to your cause.
Each and every one has the potential
to help you reach more people, inspire
more action and raise more money.

3. That’s why we’re launching Insights –
a new dashboard for charities that
helps you track your reach and
measure your impact on our platform.

4. Each month it tells you the number
of people you have reached, the
number of actions they have been
inspired to take and the money they
have raised for your cause.

5. Let’s take a look….

6. People reached
In this section we focus on Reach.
Reach is the potential number of people who
can see content about your cause through
JustGiving.
It's calculated by looking at the people who
have supported your cause on JustGiving (we
call these your first-degree connections) and
all the people they are connected to (we call
these your second-degree connections).
Find out more about reach and
how it’s calculated

7. Actions inspired
In this section we show you the number of
actions people have taken on JustGiving to
show they care about your cause.
The first graph shows you the number of
Fundraising Pages that have been created for
your charity and the number of donations you
have received.
The second graph shows how many Cares
your charity has received.

8. Money raised
In this section we look at the money your
charity has raised on JustGiving.
It's broken down by donations made to
Fundraising Pages and donations made
directly to your charity.

9. Performance indicators
In this section we summarise how your charity
is performing against each metric and share a
top tip to help you reach more people, inspire
more action and raise more money.

10. Visit your Insights dashboard today.
Log in your charity account and
follow these instructions

11. Let us know what you think
Fill in this short survey

12. Thanks