1. #CreateShareSustain
Environmental Policy & Action Planning

2. #CreateShareSustain
Lucy Latham
Environmental
Sustainability
Co-ordinator
Aims of the day:
Develop an awareness of our
environmental impacts
Start developing environmental
policies and action plans
Learn about monitoring and
measuring – IG Tools demo

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Agenda
• Introduction to the workshop and Culture Change
• Participant introductions
• Understanding your environmental impacts
15.15 – 15.30 BREAK
• What is an environmental policy and action plan?
• Feedback and discussion
• IG Tools demo
• Next steps
17.30 – END

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UNTIL MARCH 2015
PARTNERS:

5. #CreateShareSustain
Who is it for?
• SMEs & micro
businesses
• Creative industries
• East of England
What’s on offer?
• One to one expert support
• Events, workshops and webinars
• Tools and resources
• Networking opportunities
Support with:
• Developing your business case for
environmental action
• Implementing action plans and
achieving carbon reductions
• Access to finance
• Employment law and apprenticeships

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Introductions
Name
Organisation
Quick exercise
where are you on the sustainability scale?

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Julie’s Bicycle
We make environmental sustainability intrinsic to
the business, art and ethics of the creative
industries.
Research
Practical tools & resources
Collaborative projects
Networks & events
www.juliesbicycle.com

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How we work
Research
Practical Tools and
Resources
Bespoke Support
and Projects
Data Gathering
Sharing knowledge
Networks and
Events
Together we can be bigger than the sum of our parts.
Artists
Audiences
Leaders
Businesses
Creatives
Freelancers
Suppliers

9. #CreateShareSustain
Albany Alexandra Theatre Birmingham Almeida Ambassador Theatre Group Analogue Anne Minors Performance Consultants Arcola Arts
Agenda Artsadmin Association of British Theatre Technicians BAC Bambu Brasiliero Barbican Battersea Arts Centre Big Brum Blast Theory
Blind Summit Theatre Boat Ballet BPI Brighton Theatre Bristol Cast Bar Bush Cachella Cambridge Theatre Cameron Mackintosh Cape Fareell
Cardboard Citizens Chapter Arts Centre Charcoal Blue Chats Palace Cheek By Jowl Chisenhale Dance Space Circus Space Cirque du Soleil Clod
Ensemble Comedy Theatre Company of Angels Compass Theatre Complicite Cryptic Dance City Dogstar Theatre Company Donmar Dream
Think Speak Duchess Theatre East Angles Theatre Company Edinburgh Playhouse Embassy Theatre Central School of Speech and Drama
English National Opera English Touring Theatre Federation of Scottish Theatre Ferneham Hall Festivals Edinburgh Fevered Sleep Finborough
Theatre Forced Entertainment Forrest Forge Theatre Company Fortune Frantic Assembly Fuel Theatre Gate Gielgud Glasgow Kings
Glyndebourne Grand Opera House Greenwich and Lewisham Young People's Theatre Greenwich Theatre Grimsby Auditorium Hampstead
Hawarth Tompkins Architects Headlong Theatre Highlander Hoipoloi Improbable Independent Theatre Council Productions Kabosh Kali
Kenneth More Theatre Leas Cliff Hall Lemn Sissay Library Theatre LIFT Little Angel Live Theatre Liverpool Empire Liverpool Everyman London
Bubble Theatre Company London Palladium London Theatre Consortium Lyceum Lyric Hammersmith Manchester International Festival
Michael Clark Company Milton Keynes Miranda National Theatre National Theatre of Scotland National Theatre Wales Nederlander New Art
Club New International Encounter New Perspectives New Theatre New Wimbledon Theatre Noel Cowrd Northern Broadsides Northern
Stage Nottingham Playhouse Oh What a Lovely War Old Vic Oxford Playhouse Oxfordshire Theatre Company Paddington Development Trust
Paines Plough Paule Constable People's Romeo Phoenix Piccadilly Pilot Theatre PLASA Playhouse Polka Theatre Prince Edward Prince Of
Wales Princess Theatre and Breezes Cafe Bar Proto-type Theatre Quarantine Rambert Rasa Productions Really Useful Group Reckless
Sleepers Red Shift Regents Park Open Air Theatre RGA Consultants Richard DeDomenici Richmond Theatre Rifco Arts Royal Albert Hall Royal
Court Royal Opera House Royal Shakespeare Company Sadler's Wells Sage Gateshead Savoy Scenery Salvage Seven Stories Shared
Experience Sherman Cymru Signal to Noise Society of London Theatres Soho Sound and Fury Southbank Centre Southport Theatre and Floral
Hall Southwark Playhouse Station House Opera Stellar Quines Theatre Company Stephen Mottram’s Animata Stoke Regent Stoke Victoria
Sunderland Empire Susan and Darren Tara Arts Tara Studio Terrapin Puppet Theatre School The Adelphi The Albany The Drill Hall The Duke
Of York's Theatre The Fifth Estate The Future is Unwritten The Minack Theatre The Opera Group The Red Room The Sage Gateshead The
Theatres Trust Theatre Absolute Theatre Alibi Theatre Royal Theatre Royal Plymouth Theatre Royal Stratford East Theatrical Management
Association Third Angel Tipping Point Told by an Idiot Toynbee Studios Trafalgar Studios Travelling Light Theatre Tricycle UK Arts
International Unicorn Uninvited Guests Victoria Apollo Volcano White Light Woking Theatre Wyndhams Young Vic
We now work with over
1,000 organisations –
our goal is to take
change to scale.

10. #CreateShareSustain
Why you ‘should’ care
• UK Gov:
– 80% reduction by 2050 on
1990 levels
• Arctic sea ice:
– Melting twice as quickly as
predicted
• Rate of species extinction:
– 100-1,000x higher than
historically ‘normal’
• Temperature rise:
– 5/6ºC warming =>
 5-10% off global GDP
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Why it’s worth it
• It’s a business issue, not just an ethical one
• It can save you money, time and effort
• It’s not going to go away
Arts and Culture:
• Have an impact far beyond their own footprint
• Enable us to understand complex issues
• Have a role to play in social change
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Improving
environmental
sustainability
Income
Audiences
Access
Developing
work
New
technologies
Positioning
Investing in
staff
Branding

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1960s 1970s 1980s 1990s 2000s 2010s
CO2 =
381pp
m
Royal Court
Theatre: Hot Air
Lectures
100+
shows at
Edinurgh
Fringe
+ many
more

14. #CreateShareSustain
Sector/Arts response
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• Overwhelmingly positive response to Arts Council Reporting
Initiative after 1st year
– 90% engaged (635 orgs)
– 86% agree/strongly agree can make a positive difference to
Arts Sector as a whole
• Network approaches
– Manchester Arts Sustainability Team (MAST), Manchester
City Council (events), Creu Cymru (venues), Creative
Carbon Scotland, Newcastle Gateshead Cultural Venues,
London Theatre Consortium, Culture Change
• International
– Australian Arts Council, European Music Venues, Canadian
Arts Council, IFACCA

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Challenging ‘business as usual’
Prue Lang
fanSHEN Theatre Company
Kacie Hultgren
Powerful Thinking

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Facilitating change
• Work with people who think differently to you
• Measure what matters
• Revisit your resources and assets – what’s already
there that we can maximise?
• Encourage participation through ownership
• As cultural hubs, engage and learn from your
communities
• Make space to talk, share and collaborate
• Find local environmental initiatives /networks to join
• COMMUNICATE and inspire others

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What’s to gain?
• Sector and community leader
• Unlock new funding sources
• Reduced costs and increased operational efficiency
• Future-proof your business and reduce risk of
externalities e.g. increasing utility bills and landfill
taxation
• Enhance reputation and competitiveness
• Being part of a movement – a historical culture shift
• Evidence not only relevance but necessity of the arts

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 Eth
Thank you

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Goal
Environmental sustainability is embedded in
all decision making and activity equally
alongside artistic and financial
considerations.

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Exercise: Horizons toolkit
• Pick out three cards - one of each colour - that you
think are most important

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Environmental planning process
Agree actions and timescales for implementation (Action plan)
Decide objectives and targets (Policy)
Assess current performance
Identify what data you already collect
Identify key activities and impacts
Scope your business

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Organisation scoping
Start with scoping out your organisation, i.e.
– Who are you?
– What do you do and where?
– What type of goods, services and materials do you
need for your business?
– Who do you provide your products/services to?
– What are your key areas of spend?
**Fill in question 1 of your template hand-out**

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Motivation and ambition
What is your motivation for taking environmental action?
What is your level of environmental ambition?
**Fill in questions 2 and 3 of your template hand-out**

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Decide which activities to look at e.g.
– Building/office space
– Travel
– Office supplies/materials
– Printing and publications
– Suppliers
– Design/creative process
And which environmental impacts you want to look at e.g.
– Energy, water, waster
– Business travel and logistics
– Materials/product sourcing
– How your products and services link to your clients’
environmental performance
Understanding your impacts

25. #CreateShareSustain
Where to find the
info… Smart meters
And what to do with it…
Staff surveys Bills
Conversation
Data collection sheets
(excel)
Julie’sBicycleIndustry
Green tools
Mileage/fuel records
kWh
per m2
litres
per m2
ELECTRICITY 78
GAS 80
WATER 338
Julie’sBicycle
benchmarks:offices
Receipts
Live Energy Display!
Online performanceand
analysis software

26. Where to find information...
Source of impact Current data and info available
(e.g. source and types of
materials used, volumes used,
miles travelled, costs, % of
products/materials)
Source of information How do you monitor
and measure this
source of impact
and how regularly
do you do this?
Who’s
responsible
?
Energy and water Invoices/bills – suppliers/landlord, supply
contracts, meter reads, smart meters,
procurement/finance records, occupancy / staff
survey, energy audit
Waste Waste service contracts, invoices/bills/reports –
service providers/landlord, bin pick-up
counts/records, charity donation records and
reports, staff surveys, procurement/finance
records, cleaning contractor
Office supplies
and services
Invoices, receipts, procurement/finance
records, staff surveys, stock inventory
Printing and
publications
Invoices, receipts, procurement/finance
records, staff surveys……
Business travel Transport tickets/receipts, mileage/fuel records,
expenses claims, travel log/diaries, travel agent
records, staff surveys
Logistics and
transport (e.g.
venue hire, deliveries)
Delivery records, mileage/fuel records, travel
log/diaries,
Suppliers and
contractors
Supplier audit/questionnaire, supplier
environmental policies, supplier
discussion/engagement

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How well do you think you’re doing?
Office
Energy
Water
Waste
Supplies and equipment (e.g. IT, stationary)
Paper and printing (double-sided printing, reuse of
old paper)
Business travel
Transport: logistics and distribution
Sourcing your materials and services
Your product/service
Understanding your impacts

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Overview of impacts
• Energy
• Water
• Waste
• Pollution (e.g.
generators)
• Business travel
• Audience travel
• Production freight
• Fleet travel
• Food sourcing
• Printing
• Promotional material
• Supplies, equipment &
services for your
business e.g. IT, servers,
printing & publications,
banking
• Toxic paints/sprays
• Materials

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What do you consider to be your
organisation’s main
environmental impacts?
**Fill in questions 4 and 5 of your template hand-out**

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Cultural venues and festivals
Control
• Energy
• Waste
• Water
• Procurement / sourcing
• Printing and promotions
• Business travel
– Staff
– Transport: logistics &
distribution
Influence
• Staff behaviour and
commuting
• Audience behaviour and
travel
• Incoming artists
/productions
– E.g. using Green Riders
• Café bar / catering
• Concessions
• Community perspectives

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Offices and studios
Control
• Business travel
• IT energy use
• Waste
• Procurement / sourcing
• Printing and promotions
• Transport: logistics &
distribution
• (Energy)
• (Water)
Influence
• Staff behaviour and
commuting
• Audience / customer
behaviour (and travel)

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Makers
Control
• Procurement / sourcing
• Design approach and
process
– Durability, reuse etc.
– Lifecycle impacts
• Working patterns
• Printing and promotions
• Transport: logistics &
distribution
Influence
• Customer / audience
behaviour and awareness
• Collaborators
– E.g. using Green Riders

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Not-for-profit supporting photographers
3 part-time staff, based at Chinese Arts Centre & home-working
=> carbon footprint, energy & water use are tiny
Focus on:
– Co-operating with office landlord on environmental monitoring
& action
– Consider impacts at home e.g. energy
– Choose venues for member events with environmental
credentials (virtual participation)
– Provide environmental advice & info to members e.g. impacts
of dark room processing

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Opportunities
• Operational impacts may be
small, hard to quantify, difficult
to control/influence
• Working in shared spaces –
need to co-operate
• Being able to see the
difference that action can make
• Sustainable design and
innovation skills
• Time and resources for a
1 man/woman show – small
teams
Challenges
• Meeting existing client
demands
• Winning new clients
• Generating new business
• Applying creativity to
sustainability
• Saving costs / improving cost
management
• Complying with legislation
• Building reputation
• A great way to engage with
clients, staff, suppliers etc.

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Any questions?

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Break time!
15 Minutes!

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What is an environmental
policy?
Policy: Your statement of commitment to sustainability,
setting over-arching ambitions

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Best practice
• Meaningful
• Venue-specific
• Up-to-date
• Top-level buy-in
• Inclusive
• Communication and accessibility
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39. Environmental Policy Case study:
Cornerhouse (Manchester)
• Meaningful and venue-specific: Initiated by staff and developed in consultation,
and now expanding to explore cultural building-specific opportunities e.g. re-
using installation materials
• Up-to-date: Commitment to regular updating is policy aim
• Top-level buy-in: The chief executive signs off policies with the support of SMT
and the board would be involved if there was a non-budgeted cost. Senior
management visibly supporting Environmental Policy through behaviour changes
e.g. cycling to work, minimising taxi travel etc.
• Inclusive: All staff are aware of the Environmental Policy at Induction Training
and through ongoing briefings and training - all staff contribute to the
implementation of sound environmental practices
• Communication and accessibility: Policy is available on website
• Advertised to supply chain: Cornerhouse work with suppliers who have similar
policies to minimise the impact of their operation on the environment.

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What is an environmental action
plan?
Action plan: How you’re going to achieve your
objectives and targets (what, who, how and when)
Quick question: what is the best action?
1. We will reduce our energy consumption
2. John Snow is responsible for reducing our energy consumption
by 20%
3. John Snow is responsible for reducing our electricity
consumption by 15% by March 2015.

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Best practice
• SMART objectives – Specific, Measurable,
Achievable, Relevant, Time-bound
• Regularly reviewed
• Responsibilities
• Timeframes
• Communication and accessibility
• Accessible to all relevant staff
• “Live” document
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Case study: Victoria and Albert Museum
• Modified set-points
• Optimised free cooling
• Passive environmental control
Outcomes
• No humidification or refrigeration equipment required
• Environmental control achieved through ventilations and
heating systems
• Up to 30% energy saving possible compared to
traditional close controlled mechanical air con system
• Reduced running costs
• Reduced emissions
Source: Arup, Museums & art galleries survival strategies

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Case study: Baltic
• Travel – engaging with transport agents Flexible
HVAC controls – decided on a case-by-case basis
• Sustainable exhibition build
• Timed switching

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Case study: Young Vic, After Miss
Julie
• 34% reduction in relative
energy emissions per
audience member
• A reduction of 68% in
transport emissions
• Overall 99% reduction in
absolute emissions from
paper use compared to
previous shows

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Young Vic: engagement

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Mysteryland (ID&T): Case study

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Objectives and targets
Define 5 key objectives and/or targets, each with a
corresponding timeframe
**Fill in question 1 of your action plan template hand-out**

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Action planning
**Fill in question 2 of your action plan template hand-out**
Considerations:
 Do you have the necessary understanding of your environmental impacts? I.e.
no point in creating a 10% energy reduction action if you don’t monitor
consumption
 Prioritise – consider costs and effort of interventions > biggest
rewards/investments V low hanging fruit
 Consider current state of affairs (organisational/local/national) - funding
opportunities, budget/time/staffing constraints

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What further help is
available?
www.juliesbicycle.com
Key resource: Environmental Policy and Action Plan Guidelines – includes a
resource matrix for developing your actions

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FEEDBACK

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Green Riders
'Green Riders' sent out alongside
hospitality and technical riders are a great
tool to encourage greater communication
between artists and touring companies,
and venues and festivals about your
environmental aims and objectives, and
more joined up working to achieve a more
sustainable touring sector.
http://www.juliesbicycle.com/resources/jb-green-riders/theatre-rider

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Review your template
**Fill in questions 6,7 and 8 of your template hand-out**

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Exercise: Horizons Toolkit
• What do you think poses the greatest risk to your
organisation going forward?
• Where do you see the most opportunity for driving
change?
• Post workshop, has your perspective on any of the
issues on the cards changed?

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IG TOOLS DEMO

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Recording your impacts
• Use Julie’s Bicycle’s IG Tools (www.ig-tools.com)
• Monitor and report impacts
• Summarise your data and create a carbon footprint
• Compare activities/years and demonstrate
improvement
• Hone in on different environmental impact sources

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Communicating data

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Next steps
• Book your one-to-one support with Julie’s Bicycle to
complete your bespoke policy and action plan
• Sign up for our upcoming webinars:
– Sustainable Productions and Exhibitions (2nd July)
– Behaviour Change (15th October)
• Attend upcoming networking events:
- The Creative's Economy
10 July 2014 09:30 - 16:00
- The Creative Employment Programme Workshop 10 September
2014 10:30 - 12:00
www.juliesbicycle.com/culture-change

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Thank you
Your feedback is very welcome!
culture-change@juliesbicycle.com
juliesbicycle.com/culture-change
facebook.com/culture-change
#CreateShareSustain @JuliesBicycle