Many of us are taught by our parents to not judge a book by its cover. But in reality, we actually do. If the cover grabs our attention or looks interesting to us, we will take the extra time to read the summary to get more information about the book. How to Write Compelling Email Subject Lines to Increase Open Rates In the same way, people also judge an email by its subject line. As a matter of fact, 47% of email recipients take the subject line into consideration before deciding whether or not to open the email. How Can You Increase Open Rates to Increase Sales? From post on Growmap.com

1. How to Write Compelling
Email Subject
Lines to Increase
Open Rates

2. Many of us are taught by our parents to
not judge a book by its cover.
But in reality, we actually do.

3. If the cover grabs
our attention or
looks interesting
to us…

4. We will take the
extra time to read
the summary to get
more information
about the book.

5. DID YOU KNOW…
47% of email recipients take the subject line into
consideration before deciding whether or not to
open the email.
IN THE SAME WAY
people also judge an
email by its subject
line..
How Can You Increase
Open Rates to Increase
Sales?

6. USE A LISTICLE

7. It provides a short
And helpful snippet
of information aimed at
Grabbing
A reader’s attention
quickly.
A LISTICLE
is a combination of two words, “article” and “list”.

8. A FEW
EXAMPLES ARE:
Let them tell a small part of the message you are sending so
that the recipient will open the email to learn more..
KEEP YOUR EMAIL TITLES SHORT AND SIMPLE
7 Innovative Steps You Can Take to
Increase Your Website Traffic
25 Ways to Become
Your Own Boss
9 Ideas on How to Keep
Your Customers Happy

9. PIQUE THEIR
CURIOSITY

10. A FEW
EXAMPLES ARE:
7 Out of 9 Business Owners Are
Doing This Completely Wrong
This Amazing Tool Increased
My Email Open Rate
Do NOT Make These
Social Media Mistakes

11. WRITE TO YOUR
AUDIENCE

12. PAY ATTENTION
to the tone as well to be sure you are not writing
anything that could be deemed offensive.
MAKE SURE
you are using the
type of language
your audience can
relate to and
understand.
The last thing you
want is to have your
email deleted before it
is read.

13. Remember who your
audience is and keep your
message and subject line
enticing, informative, and
relevant to increase open
rates.

14. HOW TO INCREASE
OPEN RATES

15. WHEN WE ARE OFFERED
tips, hints, systems, and secrets that will make
our lives easier,
WE ARE MORE LIKELY
to pay attention and want to learn more.
MOST OF US
are bombarded every minute of every day with
too much and experience information overload.
WHAT MOST PEOPLE WANT
is a sense of order, control, and
predictability in their lives.
THE LAST THING MOST PEOPLE WANT
is more information.

16. A FEW
EXAMPLES ARE
HOW TO:
like a gatekeeper that stands in between a salesperson and
the decision maker in a company.
THINK ABOUT YOUR EMAIL SUBJECT LINES
Lose weight following
these 10 tips
Have an awesome family
vacation for only $20 a day
Increase your revenue with these
5 user-friendly and cost-effective tools

17. IT IS THE FIRST
IMPRESSION
your email will make in your recipient’s
very crowded inbox..
You want it to be informative, creative, compelling,
and provoke enough interest to be read.

18. How to Write Compelling Email
Subject Lines to Increase Open Rates
By Julie Weishaar on GrowMap.com
SOURCE
Custom video by Julie Weishaar,
NewHorizons123.com