The document discusses evaluating a media product and how it represents particular social groups. It describes photos taken of a musician, Elly White, that were intended to show her personality and different sides. The photos aimed to portray her as young, fresh, independent and headstrong. The document also discusses what type of media institution might distribute the magazine, which technologies were used in its creation, and how the intended teenage audience was attracted and addressed through the magazine's style, images, and content about bands.
2. 2. How Does Your Media Product Represent Particular Social Groups? When I first decided on creating a rock and indie magazine I wanted my pictures to be really extreme, but I found that the simple shots were the best as the makeup gave them the edge that I wanted. ‘Elly White’ creates the image of a young, fresh, different and inspirational new face to the music industry and comes across as quite independent and headstrong. The photo from Kerrang is similar in one hand is featured in the shot and the facial expressions are quite simple. The one from Kerrang focuses on the costume more as it complies with the house style and my photo is more of a close-up shot. I focused on makeup more than costume.
3. How Does Your Media Product Represent Particular Social Groups? I really liked the idea of getting to know a person through photographs and I noticed that many magazines had small photos of bands/artists with different facial expressions and poses to show their personality. I think by showing more personality then they can become more relatable to readers. These shots were taken outside and I chose to have everything contrasting to show how different She is, and the different sides to her. The photos from kerrang are similar in the way that the same costume is worn throughout and the location is the same. It also features a quote which I used as well as they show someone’s personality more too. Sensitive Fun/Crazy/Light hearted Mysterious
4. 3. What Kind Of Media Institution Might Distribute My Media Product I think Bauer Media Group would distribute my magazine as my magazine is a mix between ‘Kerrang’ magazine and ‘Q’ magazine and the Bauer Media Group distributes both of them. My magazine is a rock and indie magazine but unlike Kerrang I haven't given away the genre from the title and fonts. Ambient is quite a general name, similar to ‘Q’. I reinforced the genre through my images and band/artist names.
5. 4. Technologies Used Take Pictures Video Audience Access all programmes Taking Homework and Class work from/to home and school Posted everything relevant to my media course on, e.g. Planning and research Used to create magazine, took quite a while to get used to but I'm confident in using it now
6. Technologies Used Videos – merging together to create movie and uploading Publisher – to align some of text PowerPoint – To create PowerPoint's before uploading to slide share Created a prezi for part of my evaluation, never used it before and picked it up quite quickly – effective way of portraying lots of information Word – To draft all text on before applying to magazine Editing photos Used when uploading my PowerPoint's to Blogger, very easy to use
7. 5. Preliminary Task Lighting isn't brilliant, background is dull makes her look pale and not vibrant enough Plainer but more effective title font Less blank space, background complies with house style Title doesn't match the genre of the magazine Cover lines not lined up, looks unprofessional Makeup makes her stand out Lined up cover lines, all same colours and font Lots of blank space Too much text Doesn’t match the house style Plain font for main cover line, Doesn't stand out enough Eye-catching main cover line font, less text Matches house style
8. Preliminary Task Less blank space Matches cover, simple but effective Font looks out of place Lots of blank space Background is dull Titles in pink - easy to navigate Colours don't match up, too many colours No text glows and only three colours used. Not much contents and font is very large A lot more contents, smaller font Text around photos, not stretched and not just added on Photos just look added on, and one is a bit too stretched
9. Improvements To improve my magazine I should have made sure the editor’s note text didn't overlap the picture and I should have put page numbers on my contents and double page spread pages. The only part that I believe lets my magazine down is the contents page, as I concentrated so much on cramming lots of contents on to it I think it looks to textual and the least professional out of the 3 pages I created.
10. 6. Audience For My Media Product Aimed at a teenage audience who are into rock/indie styled music Predominant female audience Music makes up a big part of their lives, so much so that it influences how they dress, how they colour and style their hair and their behaviour and attitudes Enjoys gigs, likes to keep-up-to-date with their favourite bands/artists, posters Believes that friends and their peer group are very important in portraying their identity
12. List of bands significant to the reader will draw them in Bold colours: Pink & Black, contrast each other Heavy eye make-up Determined expression, engages the reader Simple fonts, become effective due to the listing of all bands/artists – All names were created to sound ‘Rock’ or ‘Indie’ style, reinforces the genre Easy to spot primary lead, colour stands out on the image Chance to win gig tickets to a band that would appeal to them
13. Gives friendly approach to magazine, excites the reader about the contents, picture makes it more personal Complies with front cover title Contents clear and easy to read, under headings to split the contents Gig information for music lovers Posters Articles/interviews able to keep readers up to date on their favourite artists/bands Photos relevant to genre, serious expression, dress sense, makeup
14. Language: chatty, friendly, relatable ‘I want it to be crazy, crazier than GAGA’S!’ Introduction to her, highlighting key words, gives insight to who she is and what she's done Getting to know her, background information, sets scene Sense of individuality Gig information, encourages reader Elly White – Relatable and inspiring, comes out in the interview, questions asked that reader would want to know about Elly White e.g. How she made it into the music industry? Contrasting dress sense creates mysterious look at first glance, engages reader to read interview to find out more about her
