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DEVELOPED BY
PHARM-NET

STRATEGIC CHALLENGES FOR THE
BUSINESS-DEVELOPMENT FUNCTION

WHY BUSINESS DEVELOPMENT?

TECHNOLOGY TRENDS AFFECTING
BUSINESS DEVELOPMENT

MARKET ACCESS AND THE IMMENSE
IMPORTANCE OF A PRODUCT’S CLINICAL
BENEFIT--A MAJOR ISSUE FOR BD!

FACTORS THAT DETERMINE THE
FUTURE VALUE OF DEALS
(PART-1)

FACTORS THAT DETERMINE THE
FUTURE VALUE OF DEALS
(PART-2)

FACTORS THAT DETERMINE THE
FUTURE VALUE OF DEALS
(PART-3)

THINKING FROM THE PERSPECTIVE
OF A COMPANY’S CASH FLOWS

BD’S ROLE IN PRODUCT PORTFOLIO
OPTIMISATION

THE IMPACT OF PRODUCT LIFECYCLES ON
YOUR PRODUCT PORTFOLIO

HOW BD CAN BEST CONTRIBUTE

PROFILING YOUR IDEAL OPPORTUNITIES

INTERNAL & EXTERNAL
INFLUENCING FACTORS

SWOT TO QUANTIFY AND
DIFFERENTIATE BD OPPORTUNITIES
AND GAIN INSIGHT

USING THE GAP ANALYSIS TECHNIQUE TO
DISCRIMINATE BETWEEN OPPORTUNITIES BASED
ON YOUR COMPANY’S CAPABILITIES

THE OPPORTUNITY ANATOMY:
A TECHNIQUE THAT LEADS TO A
“PERFECT PRODUCT PROFILE”

PLANNING THE SEARCH PROCESS:
WHO-WHERE-CRITERIA

HOW TO EVALUATE WHETHER
AN OPPORTUNITY IS WORTHWHILE
PURSUING OR NOT

VALUING THE OPPORTUNITY

KEY VALUATION
CONSIDERATIONS

NEGOTIATING THE DEAL

CRITICAL SUCCESS FACTOR

ALLIANCE MANAGEMENT

TYPE OF ALLIANCE
MANAGEMENT

STRATEGIC ALLIANCE FACTOR

SUMMARY

Thank you

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ANALYZING (BUSINESS DEVELOPMENT) IN PHARMACEUTICAL COMPANIES