If WordPress were to have a force behind it, I’d have to say it’s the social element. Sure, the backend code is important, as is the easy-to-use dashboard. But when you get right down to it, the thing that serves to benefit WordPress users the most is ability to interact socially.
Utilize the social force in WordPress to enhance your online visibility
1. Utilize the social force in WordPress
to enhance your online visibility
Utilize the social force in WordPress to
enhance your online visibility
By
Jessica Bracken
2. Use the foUse the
force, folk
rce, folk
Use the force, folk
When applied to the realm of
WordPress and social media, the
Force is a way to take advantage of the
power possessed by a network of
likeminded people.
3. Tap into an energy resource
(people!) and align them
When you use the Social Force, you tap into
an energy resource (people!) and align them
with your overarching business goals.
You take advantage of the very connected
nature of the modern world. Honestly, you can’t
afford not to do that these days.
4. How to use the social force
Now that you have a good grasp of what the Social Force is, you can
get down to using it. This goes beyond just WordPress here, people.
This applies to any company or brand doing business online. Before
you can confidently say “May the Force be with you,” to your followers
and customers, you need to have the right underlying systems in place.
5. Add social outreach to the WordPress dashboard
One way to add an element of social outreach to your WordPress dashboard is to
use a plugin like Jetpack.
It has a built-in module called Publicize that allows you to automatically share your
latest blog posts on the likes of Twitter, Facebook, LinkedIn, and so forth.
6. Build a community
WordPress can be harnessed as a social tool if you know how to leverage it. For
instance, did you know you can build a community right from within the dashboard?
Creating your own community is one of the best ways to to know the true power of
the Social Force—not the dark side.
7. BuddyPress and bbPress
BuddyPress helps you to actually create a dedicated social network for your
website that includes member profiles, activity streams, private messaging, and so
much more.
bbPress is actually a forum software that integrates seamlessly into WordPress
and allows your users to chat, discuss, and opine about anything and everything
related to your niche.
8. Comprehensive plugin solutions
To extend your brand’s reach to the farthest edges of the
known universe, you really need to interact on broader
social networks as well.
Sharing your content via the Publicize module in Jetpack is
just step one.
It enables you to share with your network of followers (your
galaxy), but that’s definitely not enough.
9. Disqus
Disqus is actually a commenting system for WordPress but it
takes the blog comment to new heights, making it relevant here.
This plugin allows users to comment on your blog and carry on
the conversation across multiple websites.
That means interesting discussions can cross multiple sites,
giving you the potential of reigning in new traffic.
10. Monarch
Monarch makes sharing content across the popular social
networks a stylish endeavor.
This plugin will not only make your social media efforts
stronger, but it’ll also show your site visitors that you care
about presentation.
This plugin is lightweight, fast, and offers sharing locations in a
floating sidebar, above and below content, on images and
videos, in a popup, or as a fly-in.
11. ShareThis
It offers a set of nice-to-look-at share buttons and
social analytics so you never have to wonder about
how your site is performing on the social media front
again.
It supports 120 social networks and includes small
and large buttons to suit your preferences.
12. The Social Force is about more than sharing your
content on social networks. It’s about engaging in
lively discussion.
It’s about contributing to your niche.
And most importantly, it’s about showing your
brand, business, or just you as an individual as it’s
own force to be reckoned with.
Last but not least