This was the Power Point Presentation that I used to secure a high level Digital Marketing position.

2. Jesse Romero
Digital Content Manager
Macerich
m: 602.614.7477
Jesse@DigitalRealEstateMarketing.com
DigitalMarketingTrainer.com
DigitalRealEstateMarketing.com
http://realtyblurb.com
http://www.facebook.com/RealtyBlurb
http://www.linkedin.com/in/jesseromero1
http://www.facebook.com/RomeroJesse
http://twitter.com/JesseRomero1
http://www.youtube.com/JesseRomero1

3. * Provide & Grow Expertise on Social Media
* Provide & Grow Expertise on Digital Marketing
* Provide & Grow Expertise on Content Development
You can't just ask customers what they want
and then try to give that to them. By the time
you get it built, they'll want something new.
- Steve Jobs

4. Career
Objectives
* Provide & Grow Expertise on Social Media
* Provide & Grow Expertise on Digital Marketing
* Provide & Grow Expertise on Content Development
You can't just ask customers what they want
and then try to give that to them. By the time
you get it built, they'll want something new.
- Steve Jobs

5. I help Real Estate professionals & small to medium sized businesses develop
their business online & offline, using traditional and non-traditional sales &
marketing methods. I combine a working knowledge of real estate & technology
with a bird's eye view garnered from an extensive business strategy-oriented
career. My background includes loan consulting, production management, real
estate investing, digital marketing management & small business ownership.
Some of my clients are listed below:

6. Career Background
I help Real Estate professionals & small to medium sized businesses develop
their business online & offline, using traditional and non-traditional sales &
marketing methods. I combine a working knowledge of real estate & technology
with a bird's eye view garnered from an extensive business strategy-oriented
career. My background includes loan consulting, production management, real
estate investing, digital marketing management & small business ownership.
Some of my clients are listed below:

7. There are several things that have stood out regarding my Digital Marketing career. Below
you will see a picture of me in front of hundreds people speaking on Blogging & Digital
Marketing. I was asked to speak by a company called VideoN5 (whose platform is
pioneering video marketing). You’ll also notice Tweets from another tech conference that I
spoke at called WTM. And lastly, my Klout score is 50.
WorkingTheMagic Working The Magic
Follow the tech panelists @ribeezie @joeysampaga @nicktaylor_ @jesseromero1 -- These guys GET IT
eddihughes Eddi Hughes
Just a head up to any real estate agents out there in #WTMP, our current panelists: @Ribeezie @jesseromero1
@joeysampaga @NickTaylor_
reinsurancegirl Mairi Mallon
For great content #ff @reinsurancegirl @creditplumber @Airmic @HoagTim @JesseRomero1
@webcaretakers @DigiMarketeers

8. Achievements
There are several things that have stood out regarding my Digital Marketing career. Below
you will see a picture of me in front of hundreds people speaking on Blogging & Digital
Marketing. I was asked to speak by a company called VideoN5 (whose platform is
pioneering video marketing). You’ll also notice Tweets from another tech conference that I
spoke at called WTM. And lastly, my Klout score is 50.
WorkingTheMagic Working The Magic
Follow the tech panelists @ribeezie @joeysampaga @nicktaylor_ @jesseromero1 -- These guys GET IT
eddihughes Eddi Hughes
Just a head up to any real estate agents out there in #WTMP, our current panelists: @Ribeezie @jesseromero1
@joeysampaga @NickTaylor_
reinsurancegirl Mairi Mallon
For great content #ff @reinsurancegirl @creditplumber @Airmic @HoagTim @JesseRomero1
@webcaretakers @DigiMarketeers

9. * Develop & execute content plan for all Digital Marketing outlets and Social Media across all
centers, including website, email, mobile application tools, FaceBook, Twitter, Youtube, Linkedin and
the like.
* Monitor & audit all online media content for Macerich as well as trend information on the Real
Estate industry and pass that back to the company.
* Update and coordinate overall direction for social media efforts.
* Serve as a liaison to IT to continuously refine suite of tools and promotions.
* Further define success benchmarks and methods to ensure companies objectives are met.
* Determine ways to monetize and/or create added value for all digital marketing.
* Further define success benchmarks and methods to ensure business objectives are met.
* Support field teams in all digital content/social media efforts.

10. What I bring to Macerich!
* Develop & execute content plan for all Digital Marketing outlets and Social Media across all
centers, including website, email, mobile application tools, FaceBook, Twitter, Youtube, Linkedin and
the like.
* Monitor & audit all online media content for Macerich as well as trend information on the Real
Estate industry and pass that back to the company.
* Update and coordinate overall direction for social media efforts.
* Serve as a liaison to IT to continuously refine suite of tools and promotions.
* Further define success benchmarks and methods to ensure companies objectives are met.
* Determine ways to monetize and/or create added value for all digital marketing.
* Further define success benchmarks and methods to ensure business objectives are met.
* Support field teams in all digital content/social media efforts.