Companies face many challenges when building a lead development capability to develop and qualify leads for the sales organisation, some not so obvious as others. This gives you a simple overview on some of those challenges if handled well will create a solid foundation towards an excellent lead development team.

1. LEAD DEVELOPMENT
CHALLENGES & OPPORTUNITY

2. CHALLENGE – CLEAR STRATEGY
SILO STRATEGY TRANSPARENT STRATEGY

3. CHALLENGE - COLLABORATION
SILO MENTALITY CONNECT & COLLABORATE

4. CHALLENGE - ALIGNMENT
WHICH WAY! ALIGNED

5. CHALLENGE – DEFINED PROCESS
UNDEFINED DEFINED

6. CHALLENGE - NO TARGET PROFILE
GET ME SOME LEADS? GET ME YODA!

7. CHALLENGE – BUYER 2.0
I KNOW MY CUSTOMER.. VALUE ADD

8. CHALLENGE – SALES 2.0
NOT SO LONG AGO.. SALES TOOLS, LOTS OF THEM!

9. CHALLENGE – DATA QUALITY
NO SEGMENTATION SEGMENTATION

10. CHALLENGE – LEAD SCORING
NO LEAD SCORING LEADS SCORED

11. CHALLENGE - CULTURE
IMPORT ROGUE CULTURE GROW SEED CULTURE

12. CHALLENGE – HAVE COURAGE
FEAR OF FAILURE THINK,DO & REVIEW

13. CHALLENGE – SALES RECRUITMENT
HIRE “AAA” SALES $$$? DEVELOP A TALENT POOL

14. CHALLENGE – CAREER ROADMAP
NO CAREER PATH TO SALES DEFINED CAREER PATH

15. CHALLENGE – SALES ON-BOARDING
MY 1ST DAY MY 1ST MONTH PROGRAM

16. CHALLENGE – SALES ENABLEMENT
YOU’RE ON YOUR OWN! LETS GET THERE TOGETHER

17. CHALLENGE – ENVIRONMENT
ROADBLOCK I FEEL EMPOWERED!

18. CHALLENGE - COACHING
NO COACHING STRATEGY COACHING STRATEGY

19. CHALLENGE – SHOW ME THE WAY
MANAGER – TOO BUSY SHOW THE WAY

20. CHALLENGE – CALL METHODOLOGY
MAKE MORE CALLS! MAKE THE RIGHT CALL

21. CHALLENGE – I NEED FEEDBACK
NEGATIVE BUILDING CULTURE

22. CHALLENGE - RECOGNITION
WHAT I GET… WHAT I WANT…

23. Contact Us
0414 183 932
Helping businesses improve
their lead development
capability, increase lead
conversions and grow sales
pipelines.