This document provides information about a proposed concert magazine, including its purpose, target audience, content, distribution, budget, and production company. The purpose is to educate and inform the music community about upcoming artists and concerts. The target audience is people aged 16-38 interested in music. The magazine will be 45 pages long, published every 4 weeks, with bright colors, photos, and interviews. It will be distributed in shops and online, and promoted on social media. The budget allocates salaries for editors, photographers, writers and costs for equipment. The production company is small and focuses on unique areas not covered by other music magazines.

1. CRACKING CONCERTS

2. PURPOSE
• The purpose of the
magazine is to,
educate and inform
the music
community of big
named artists and
upcoming artists of
who is performing
soon and where
and when you can
see them

3. STATEMENTS OF NEEDS
The reason to buy this magazine is
because of these three reasons,
• unlimited access at home
or on the go
• you can never miss an
issue if you buy the whole
year edition
• you can also receive your
exclusive magazine and be
the first to read it before it
even hits the shop
shelves.

4. COMPETITION
• This is the competition for music
magazines at the moment meaning our
magazine can shine.
Some of our competition include,
• KERRANG
• MOJO
• BBC MUSIC
Each of these cover similar content, however
our magazine is unique and contains new and
exciting information.

5. • This magazine is a concert
magazine meaning it will be
quite bright and in your face.
• The size of the magazine will
be 45 pages long all filled with
information on concerts
happening in Hertfordshire.
• It will be produced every 4
weeks on Mondays

6. Target audience
• The target audience for the
concert magazine will be any
gender and any ethnic group
aged between 16 - 38.
• There is also a secondary
audience of people who just
enjoy the music and these
could be from any gender or
ethnic group.

7. CONTENT
• The main title of the
magazine will bold yellow
orange and red to make the
whole magazine stand out
when it is sitting on the shop
shelf.
• The layout of the magazine is
simple and very easy to
navigate around
• The font of the headlines and
body will be in serif font to
make it stand out

8. CONTENT
• I chose the yellow, orange and red because it
is representing the summer time and
happiness that the concerts provide.
• It will also include pages on interviews with
the bands or artists to get some information
on them so that the audience can know a bit
more about them.

9. CONTENT
• The font for the Masthead and the
headline of the magazine would be
Vampire Wars font.
• Along with this the double page
spread will include many pictures
of bands or artists past or present,
and on some pages
•The font for the body copy text
would be 'chapaza' font. This is
because it is very easy and simple to
read while still being bold and
matching the style.

10. Distribution
and marketing
• We will promote the product
throughout social media
platforms and on websites that
concert enthusiasts browse.
• This magazine will be
distributed throughout shops,
and online through the
company website

11. BUDGET
•The roles of the magazine and their
salaries
•fact checkers - £240 Per Week
•editors - £280 per week
•photographer - £340 per week
•writers - £270 per week
•models - £230 per week
•cost of equipment
laptop - £800
cameras - £200
SD cards - £50
tripod - £45
battery - £50

12. PRODUCTION
COMPANY
• We are a small
individual company that
focus on areas that
other companies do not.
• Some of these unique
areas that we focus on
our interviews and a
more in-depth
evaluation of the bands
and the artists.

13. ANY QUESTIONS????