A training manual by Jennifer Wright for faculty using Twitter and LinkedIn to share their research findings.

1. Twitter 101
Sponsored by
Presented by Jennifer Wright
Social Media Specialist at Bentley University
Twitter: @JenFWright
JenFWright@gmail.com

2. Tweet, Tweet
 WHY do I need to be on Twitter?
 HOW do I navigate Twitter?
 WHO should I follow?
 WHEN should I tweet?
 WHAT should I tweet?

3. WHY DO I NEED TO BE ON TWITTER?

4. A New Type of Networking
Source: http://ynpn.org/

5. Why Do People Use Twitter?
1. To stay in touch with what friends are doing 55%
2. To stay up-to-date with news and current events 41%
3. To fill up spare time 41%
4. To find funny or entertaining content 39%
5. To share opinions 39%
Source: http://wersm.com/the-10-top-reasons-why-we-use-social-networks/

6. 6,000 tweets per second
350,000 tweets per minute
500,000,000 tweets per day
200,000,000,000 tweets per year
Source: http://www.internetlivestats.com/twitter-statistics/#trend

7. 1,000,000+
TWEETS USING
#PLUTOFLYBY
http://reverb.guru/view/983300330
084437634
Source: https://blog.twitter.com/2015/this-yearontwitter

8. HOW DO I NAVIGATE TWITTER?

9. Bio
A short (up to 160 characters) personal description that appears in your profile
that serves to characterize your persona on Twitter.
Source: https://support.twitter.com/articles/166337-the-twitter-glossary

10. #Network
#HealthResearch
#BentleyU

11. WHO SHOULD I FOLLOW?

12. Finding Your Flock
Follow those who:
 …follow the same people as you
 …are industry leaders
 …are recommended by Twitter

13. Join The Chirping
A Tweet Chat for
every interest
Source: http://www.nimh.nih.gov/health/twitter-chats/index.shtml

14. WHEN SHOULD I TWEET?

15. Finding Your Peak Hour
Check your analytics
Tweet when your network is tweeting
Experiment, Experiment, Experiment

16. Divide and Conquer
Lists = Time Management

17. Managing All the Chirping
 HootSuite
 TweetDeck
 SproutSocial
 Buffer

18. WHAT DO I TWEET?

19. Tweet
A post containing photos, videos, links, and up to 140 characters.
You can pin a Tweet to the top of your profile page to keep something important
to you above the flow of time-ordered Tweets.
Source: https://support.twitter.com/articles/166337-the-twitter-glossary

21. Live-Tweeting
Source: http://www.cugh.org/events/conference2015

22. Track Your Impact
 Klout
 Bit.ly
 Twitter Analytics

23. MOST IMPORTANTLY:
Twitter is about
having conversations
& adding value

24. LinkedIn
HOW TO MAKE IT MORE THAN JUST A DIGITAL RESUME

25. Finding Your Clan
LinkedInLinkedIn

26. Sharing Your Thoughts
LinkedInLinkedIn

27. Privacy
IN THIS DIGITAL WORLD, HOW DO YOU PROTECT YOURSELF?

28. Protect Yourself
Twitter LinkedIn

29. Workshop Time
 Create an account
 Handle, name
 Bio
 Follow others and make lists
 Write a tweet
 Set up Hootsuite and/or Buffer
 Create an image in Canva
 Find a group in LinkedIn

30. Go Forth & Network
Presented by Jennifer Wright
Social Media Specialist
Bentley University
Twitter: @JenFWright
JenFWright@gmail.com